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Publications in Advertising, marketing and public relations

1-12 out of 12 publication(s)
Publication Audience Format Latest Issue Articles
ABA Bank Marketing Trade Magazine/Journal Oct 1, 2014
Agri Marketing Trade Magazine/Journal Jul 1, 2014
Digital Imaging Digest Trade Newsletter Mar 1, 2008
Franchising World Trade Magazine/Journal Sep 1, 2014
  • Welcome new IFA members!
  • California heats up as franchisors flock to the West Coast Franchise Expo: learn how to ace media interviews on the showroom floor.
  • Navy veteran Joel Pellicci successfully melds military and brand values and standards: it takes leadership to succeed in a franchise business.
  • Privacy, data, security and PCI compliance --roles of the franchisor and franchisee: the risks and costs are great.
  • Negotiating a master franchise agreement--getting to "Yes": negotiating can be complex, challenging and demands careful thought and patience.
  • Franchisor support includes best practices and training: franchising's high-achieving, multi-unit franchisees share views on key topics.
  • Record retention: what to keep and where to put it: consider these steps to address your record retention concerns.
  • What happens in Vegas? You connect, innovate and evolve: reflecting your input helps keep the convention relevant.
  • Strategic alliances--how to make them work for you: strategic alliances may be worth the investment to increase brand coverage in today's competitive...
  • Remembering Dennis Wieczorek.
  • Positively memorable experiences--they're not just for customers! Certainly, validation and multi-unit ownership are strong indicators that...
  • Franchise compliance: a light at the end of the tunnel: for a brand to be effective, everyone has to be on the same page, support the brand and act...
  • Gaining traction: 5 steps to drive franchise performance and profitability: creating a culture of transparency.
  • Franchisee engagement and support: the keys to success: the industry is just beginning to truly understand their significance.
  • Due diligence: not as easy as 1, 2, 3: due diligence calls for serious attention to concept economics, leadership, product offering and the franchise...
  • Franchise relations dialogue community--an avenue to building positive relationships: there are many educational sessions, programs, guides and...
  • 2014--The Year of the Legislative Nor'easters: bad ideas die hard and the threshold to introduce them is exceptionally low.
  • FranPAC report card: International Franchise Association.
  • A new strategic IFA Initiative: The Franchise Action Network.
  • Choice Hotels partners mentor camp for young men.
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    Household & Personal Products Industry Trade Magazine/Journal Oct 1, 2014
    In Compliance Trade Newsletter Mar 1, 2008
    Journal of Consumer Affairs Trade Magazine/Journal Jun 22, 2014
    Market Asia Pacific Trade Newsletter Nov 1, 2007
    PMA Magazine - Connecting the Imaging Communities Trade Magazine/Journal Mar 1, 2008
  • Being photographic: RIT Professor Frank Cost shares how he pools photos into "Instant Books" to share family moments.
  • Better business: trend analyst Laura Heller talks about the high-definition imaging push and how photo retailers can benefit.
  • In compliance: learn how companies can introduce some basic green principles.
  • Green framing: environmentally sound business practices are a way of life for this California gallery owner.
  • Presidential profile: PMA President Allen Showalter talks about growing up in the photo industry.
  • International exposure: 2008 PIEA International Student-Teacher Photo Competition winners announced.
  • Savvy shooting: SPAA 2008 delivers tips, tricks, and ideas for sports and event photography.
  • Learning more: framing experts provide tools for business success at PPFA 2008.
  • Business insights: PSPA keynote speakers provide do's and don'ts.
  • Winning innovation: 2008 DIMA Digital Product Awards go to 13 original imaging products.
  • Perfect shot: DIMA Digital Printer and Photo Kiosk Shoot-Out winners named.
  • Going beyond Jennifer: Glenn Omura introduces other demographics, like Jessica and Jim.
  • On content and authenticity: DIMA 2008 keynotes deliver information and laughs.
  • Prepare for the future: PMA 08 Official Business Sessions cover visionary views, viral communication, and the importance of teamwork.
  • Speaking up: PMA 08 attendees talk about their experiences.
  • 2008-2009 association leadership.
  • Distinguished service: PMA recognizes the careers of five members.
  • Hall of Fame: PMA Hall of Fame recipient Neil D. Cohen honored.
  • Picture more ... at PMA 08.
  • In memoriam: Herbert Keppler, a respected and influential figure in the camera industry, passes away.
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    Product Management Today Trade Magazine/Journal Dec 1, 2006
    The Shopper Report Trade Newsletter Jul 1, 2011
    906 Trade Magazine/Journal Jun 1, 2002

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