Business Wire and Vocus Enter Strategic Alliance to Create A New Search Engine Optimized and Social Media Newswire.EON eon Long span of geologic time. In formal usage, eons are the longest portions of geologic time (eras are the second-longest). Three eons are recognized: the Phanerozoic Eon (dating from the present back to the beginning of the Cambrian Period), the Proterozoic Eon, and the : Enhanced Online Newswire to be Built on Vocus' Industry Leading PRWeb Distribution Service LANHAM, Md. & NEW YORK New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of -- Business Wire, the global leader in news distribution, and Vocus, Inc. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :VOCS VOCS Volatile Organic Compounds VOCS Verbal Orders of the Chief of Staff ), a global leader in on-demand software for corporate communications and public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most , today announced that the two companies have entered into a strategic partnership in which Business Wire will use a private label version of Vocus' PRWeb press release distribution platform to provide a new search engine optimized (SEO (Search Engine Optimization, Search Engine Optimizer) See search engine optimization. ) and social media distribution service. The partnership will utilize Vocus' proprietary PRWeb press release SEO methods and social media distribution channels to give Business Wire customers maximum visibility on the internet and in social media networks. Vocus will create and host for Business Wire a co-branded version of the PRWeb direct-to-consumer and SEO service. Business Wire members may disseminate press releases so they will be indexed by major search engines, distributed to thousands of news sites, including Google News and Yahoo News, and delivered through more than 20,000 RSS feeds that collectively reach tens of millions of consumers and thousands of journalists daily. "Vocus' PRWeb service is on the cutting edge of SEO and social media press release distribution," said Cathy Baron Tamraz, president & CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Business Wire. "Using the PRWeb platform to extend our already robust capabilities with search engine, blog, and online news site distribution will ensure that Business Wire remains the leading global provider of news to all types of media." In addition to creating and hosting the new Business Wire service, Vocus will offer its PRWeb customers a convenient way to optionally distribute their press releases via Business Wire's proprietary global news distribution network, the most comprehensive in the world. "Business Wire's selection of Vocus to create and host its EON newswire is an acknowledgment of the broad appeal and rapid adoption of the PRWeb service," said Rick Rudman, president & CEO of Vocus, Inc. "Business Wire customers will enjoy a measurable increase in their web presence and Vocus customers will have convenient access to Business Wire's comprehensive global wire distribution services." About Business Wire Business Wire, a Berkshire Hathaway company, is utilized by thousands of member companies and organizations to transmit their full-text news releases, regulatory filings, photos and other multimedia content to journalists, news media, trade publications, institutional and individual investors, financial information services See Information Systems. , regulatory authorities, Internet portals, information web sites, business-to-business decision-makers and consumers worldwide. With a news distribution network spanning 150 countries and 45 languages, Business Wire's multi-channel delivery network, has access to some 60 international and national news agency networks throughout the Americas, Europe, Asia, the Middle East and Africa. The Business Wire news network is powered by it's patented NX high-speed data platform and supports XML XML in full Extensible Markup Language. Markup language developed to be a simplified and more structural version of SGML. It incorporates features of HTML (e.g., hypertext linking), but is designed to overcome some of HTML's limitations. , XHTML (EXtensible HTML) A markup language for Web pages from the W3C. XHTML combines HTML and XML into a single format (HTML 4.0 and XML 1.0). Like XML, XHTML can be extended with proprietary tags. Also like XML, XHTML must be coded more rigorously than HTML. and XBRL (EXtensible Business Reporting Language) A specification for publishing financial information in the XML format. It is designed to provide a standard set of XML tags for exchanging accounting information and financial statements between companies and analysts. code to deliver the most sophisticated news file to enhance news release interactivity, customization and search engine optimization Designing a Web site so that search engines easily find the pages and index them. The goal is to have your page be in the top 10 results of a search. Optimization includes the choice of words used in the text paragraphs and the placement of those words on the page, both visible and hidden . Business Wire has 30 bureaus in cities including New York, San Francisco, Los Angeles, Chicago, Boston, Miami, Paris, Frankfurt, London, Brussels, Tokyo and Sydney with reciprocal offices throughout the world. Business Wire was founded in 1961 by Chairman Lorry I. Lokey, veteran journalist and public relations executive. Cathy Baron Tamraz is president and CEO. About Vocus, Inc. Vocus (NASDAQ: VOCS) is a leading provider of on-demand software for corporate communications and public relations. Our web-based software suite helps organizations of all sizes manage local and global relationships and communications with journalists, analysts, public officials and other key audiences. Our software helps customers manage media relations, news monitoring and analysis, interactive email campaigns, online newsrooms, and government relations activities. Vocus software is delivered as an easy-to-use and cost-effective annual subscription, with no need for internal hardware, software or IT support. Our software is currently available in five languages, and is in use by customers around the world. Vocus is based in Lanham, MD with offices in North America, Europe and Asia. This release contains "forward-looking" statements that are made pursuant to the Safe Harbor provisions of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and of 1995. Statements that are predictive in nature, that depend upon or refer to future events or conditions, or that include words such as "may," "will," "expects," "projects," "anticipates," "estimates," "believes," "intends," "plans," "should," "seeks," and similar expressions. Forward-looking statements involve known and unknown risks and uncertainties that may cause actual future results to differ materially from those projected or contemplated in the forward-looking statements. Forward-looking statements may be significantly impacted by certain risks and uncertainties described in Vocus' filings with the Securities and Exchange Commission. |
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