Business Wire and Getty Images Join Forces to Develop and Market Photo and Multimedia Services.Business Editors NEW YORK New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of & SEATTLE--(BUSINESS WIRE)--Sept. 8, 2003 Business Wire, the world's leading newswire service, and Getty Images, the world's leading imagery company, today announced a strategic agreement to jointly market and develop products to bring photo and multimedia services to corporate communications Corporate communications is the process of facilitating information and knowledge exchanges with internal and key external groups and individuals that have a direct relationship with an enterprise. professionals worldwide. Getty Images and Business Wire will work together to offer Getty Images' world class photo services and Business Wire's Smart News Release distribution network, which will provide an unparalleled, end-to-end photographic and distribution solution for communications professionals. Business Wire members can work with Getty Images to hire commercial photographers for commissioned photo shoots or to select images from Getty Images' pre-shot imagery collections. "Business Wire is excited about working with Getty Images as it ties in with our corporate commitment to work with the best of breed companies," said Cathy Baron baron Title of nobility, ranking in modern times immediately below a viscount or a count (in countries without viscounts). The wife of a baron is a baroness. Originally, in the early Middle Ages, the term designated a tenant of whatever rank who held a tenure of barony Tamraz, president of Business Wire. "We believe strongly that corporate communicators and investor relations Investor relations The process by which the corporation communicates with its investors. professionals need to make their business news visually exciting, and working with Getty Images enables us to make it that much easier for our members to accomplish that goal." "Getty Images believes in the power of imagery to tell a story and inspire action, and we are proud to make image delivery even more accessible for business communicators," said Jim Gurke, senior vice president of new revenues for Getty Images. ""This partnership with Business Wire will help make news communications more visual for media and communicators around the globe." Business Wire launched the Smart News Release in 1995 creating a Web-friendly news release that illustrates and demonstrates a company's message using text, photos, logos and other multimedia tools to help audiences and investors better understand the information being disseminated disseminated /dis·sem·i·nat·ed/ (-sem´i-nat?ed) scattered; distributed over a considerable area. dis·sem·i·nat·ed adj. Spread over a large area of a body, a tissue, or an organ. in the news release. Getty Images has selected about 350 world-class photographers from around the globe to participate in its assignment photography service known as Photo Assignments. Photographers must meet strict eligibility criteria, such as skill set, experience, and location. Photographers are experienced in various niches of assignment photography, such as executive portraits, environmental portraits An environmental portrait is a portrait executed in the subject's usual environment, such as in their home or workplace, and typically illuminates the subject's life and surroundings. The term is most frequently used of a genre of photography. , group portraits, feature stories, CD covers, magazine covers, special events, public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most , entertainment, architecture, industrial shots, product stills and breaking news. Getty Images can also commission filmmakers on behalf of clients. Getty Images' assignment photographers have won numerous international photography and photojournalism awards. About Business Wire Business Wire was founded in 1961 by chairman/CEO Lorry I. Lokey, veteran journalist and public relations executive. Business Wire's multi-channel delivery network provides real-time, simultaneous access to key audiences -- the news media, trade publications, institutional and individual investors, business-to-business decision-makers and consumers. The company electronically disseminates some 1,000 full-text news releases daily to news media, the Internet, online services and databases and the global investment community. Business Wire has network access to some 60 international and national news agencies, financial information providers, and Web-based news services throughout North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , Europe, Asia, Latin America Latin America, the Spanish-speaking, Portuguese-speaking, and French-speaking countries (except Canada) of North America, South America, Central America, and the West Indies. , the Middle East and Africa. Business Wire has 26 U.S. offices; Frankfurt, London and Brussels offices, and reciprocal Bilateral; two-sided; mutual; interchanged. Reciprocal obligations are duties owed by one individual to another and vice versa. A reciprocal contract is one in which the parties enter into mutual agreements. offices worldwide. About Getty Images Inc. Getty Images is the world's leading imagery company, creating and providing the largest and most relevant collection of still and moving images to communication professionals around the globe. From sports and news photography to archival and contemporary imagery, Getty Images' products are found each day in newspapers, magazines, advertising, films, television, books and web sites. Getty Images' Web site, www.gettyimages.com, is the first place customers turn to search, purchase and download To receive a file transmitted over a network. In any communications session, "download" means receive, and "upload" means send. The download/upload often implies a big/little scenario, in which data is being downloaded from the "big" server into the "little" user's computer. powerful imagery. Seattle-headquartered Getty Images is a global company, and has customers in more than 50 countries. |
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