Business Wire Releases Now Available in 11 Languages to International Associated Press Subscribers.NEW YORK New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of -- Business Wire has expanded its international service to provide news releases in 11 languages via the commercial content delivery network of The Associated Press Associated Press: see news agency. Associated Press (AP) Cooperative news agency, the oldest and largest in the U.S. and long the largest in the world. . The launch of the new local-language service by Business Wire follows the recent renewal of its global content distribution agreement with the AP. Business Wire's expansion means AP's international subscribers are now able to access Business Wire releases in Danish, Dutch, English, Finnish, French, German, Italian, Norwegian, Portuguese, Spanish and Swedish. In January 2000, Business Wire became one of the first third-party content providers to gain access to AP's international commercial delivery network. Today's announcement reflects a major expansion in Business Wire's ability to reach the agenda-setting mainstream media in global markets, by providing local-language copy direct into their editorial processing systems. "The Associated Press is at the nexus of the newsgathering news·gath·er·ing adj. Of, relating to, or involving the research and reportage of news: a worldwide newsgathering operation. news process, one of the most recognized and respected sources in newsrooms worldwide," said Cathy Baron Tamraz, Business Wire's president and chief executive officer. "Local-language distribution over AP's extensive international network promises greater visibility, and more extensive reach, than ever before for Business Wire members." Expected to go live in the next phase of Business Wire's local-language expansion are Czech, Hungarian and Polish linguistic capability. Business Wire uses the premium services AP Datafeatures and AP Express to deliver copy by satellite to newspapers on behalf of news organizations, syndicates and public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most firms, as well as AP Photo Express to distribute photos to newspapers and magazines. AP is a major plank in Business Wire's multi-platform distribution network, which includes its own patented, NewsML-based NX network, and access to some 60 international and national news agencies, financial information systems, news aggregators, web syndication services,and other major distribution channels. Business Wire remains the only commercial newswire to have full-text carriage provisions on all of the world's leading news services: AP, Agence France-Presse, Bloomberg, Dow Jones and Reuters. About Business Wire Business Wire, a Berkshire Hathaway company, is utilized by thousands of member companies and organizations to transmit their full-text news releases, regulatory filings, photos and other multimedia content to journalists, news media, trade publications, institutional and individual investors, financial information services See Information Systems. , regulatory authorities, Internet portals, information web sites, business-to-business decision-makers and consumers worldwide. With a news distribution network spanning 150 countries and 45 languages, Business Wire's multi-channel delivery network, has access to some 60 international and national news agency networks throughout the Americas, Europe, Asia, the Middle East and Africa. The Business Wire news network is powered by its patented NX high-speed data platform and supports XML XML in full Extensible Markup Language. Markup language developed to be a simplified and more structural version of SGML. It incorporates features of HTML (e.g., hypertext linking), but is designed to overcome some of HTML's limitations. , XHTML (EXtensible HTML) A markup language for Web pages from the W3C. XHTML combines HTML and XML into a single format (HTML 4.0 and XML 1.0). Like XML, XHTML can be extended with proprietary tags. Also like XML, XHTML must be coded more rigorously than HTML. and XBRL (EXtensible Business Reporting Language) A specification for publishing financial information in the XML format. It is designed to provide a standard set of XML tags for exchanging accounting information and financial statements between companies and analysts. code to deliver the most sophisticated news file to enhance news release interactivity, customization and search engine optimization Designing a Web site so that search engines easily find the pages and index them. The goal is to have your page be in the top 10 results of a search. Optimization includes the choice of words used in the text paragraphs and the placement of those words on the page, both visible and hidden . Business Wire has 30 bureaus in cities including New York, San Francisco, Los Angeles, Chicago, Boston, Miami, Paris, Frankfurt, London, Brussels, Tokyo and Sydney with reciprocal offices throughout the world. Business Wire was founded in 1961 by Chairman Lorry I. Lokey, veteran journalist and public relations executive. Cathy Baron Tamraz is president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . |
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