Business Wire Completes Beta Testing of News Express, a Proprietary NewsML Platform That Will Deliver Multimedia Releases at Internet Speed.Business Editors/High-Tech Writers NOTE TO MEDIA: Multimedia assets available A logo is available at URL URL in full Uniform Resource Locator Address of a resource on the Internet. The resource can be any type of file stored on a server, such as a Web page, a text file, a graphics file, or an application program. : http://www.businesswire.com/cgi-bin/photo.cgi?pw.012103/bb6 SAN FRANCISCO--(BUSINESS WIRE)--Jan. 21, 2003 Business Wire today announced that it has completed beta testing (programming) beta testing - Testing a pre-release (potentially unreliable) version of a piece of software by making it available to selected users. This term derives from early 1960s terminology for product cycle checkpoints, first used at IBM but later standard throughout the of its next generation news delivery system, "News Express," a proprietary Internet platform that can deliver multimedia content in NewsML format, while accommodating the ANPA ANPA Agenzia Nazionale per la Protezione dell'Ambiente (Italy) ANPA Association of National Park Authorities (of England and Wales) ANPA American Newspaper Publishers Association ANPA Actif Net Par Action requirements of legacy news systems. Business Wire's state-of-the-art communications platform will deliver encrypted releases simultaneously to the global news media at Internet speed. Business Wire's adoption of the IPTC-endorsed NewsML standards allows for multimedia elements to be included with every distribution, as well as multiple translations. IPTC IPTC International Press Telecommunications Council IPTC International Petroleum Technology Conference IPTC In-Prison Therapeutic Community IPTC Innovation and Productivity Tax Credit (Canada) members include the world's leading news organizations. IPTC sets transmission standards for the international news industry. "Editorial systems in Business Wire's data centers have been redesigned from the ground up to support the transmission of releases in NewsML format," said Cathy Baron Tamraz, president of Business Wire, in making the announcement. "The releases are then transmitted over the Internet to News Express receivers housed in newsrooms across the country and potentially around the world." Advantages of the new system, which will complement Business Wire's satellite delivery via the Associated Press Associated Press: see news agency. Associated Press (AP) Cooperative news agency, the oldest and largest in the U.S. and long the largest in the world. and other vendors, include (1) enhanced security, (2) elimination of delays due to heavy copy volume, (3) the use of metadata, allowing for greater searchability, (4) and bidirectional The ability to move, transfer or transmit in both directions. communication between media recipients and Business Wire, validating receipt of every transmission. This revolutionary delivery system was conceived by Steve Messick, Business Wire's senior vice president of national systems and technology. It was developed internally by the company's technical team. "Business Wire has developed a custom protocol that is built upon the TCP-IP TCP-IP Transmission Control Protocol - Internet Protocol protocol (the backbone of the public Internet)," explained Messick. "Our proprietary protocol ensures that each release is properly received by the News Express receiver. If there is an outage, the News Express servers will automatically retransmit Verb 1. retransmit - transmit again channel, transmit, carry, impart, conduct, convey - transmit or serve as the medium for transmission; "Sound carries well over water"; "The airwaves carry the sound"; "Many metals conduct heat" when primary or backup communications are restored." News releases can be accessed in several ways via News Express: -- (1) the News Express receiver has a built-in web server for text viewing -- (2) an RS-232 serial port can transmit standard ANPA data at up to 38.4 KBPS -- (3) an FTP daemon is available to access the full NewsML document "With security of paramount concern at Business Wire, sophisticated encryption standards are at the core of the News Express system," said Tamraz. "All transmissions from and to servers in Business Wire's data centers are encrypted using the latest algorithms," noted Messick. "News Express is designed to sit on the media organization's Internet link outside of their firewall, or within a secured Internet DMZ (DeMilitarized Zone) A middle ground between an organization's trusted internal network and an untrusted, external network such as the Internet. Also called a "perimeter network," the DMZ is a subnetwork (subnet) that may sit between firewalls or off one leg of a ." News Express is the latest example of Business Wire's technical innovation and leadership within the commercial news industry. The company announced last week the upcoming launch of its Next Generation web site, which offers wide-ranging multimedia capability. The Next Generation site, enables users to customize the news they view by industry, subject, private and public company (by ticker symbol Ticker Symbol An arrangement of characters (usually letters) representing a particular security listed on an exchange or otherwise traded publicly. When a company issues securities to the public marketplace, it selects an available ticker symbol for its securities which investors ), or by region. Users are also able to create their own selection criteria in their profiles. Business Wire has set the industry standard since May 1995, when it introduced its first web site, and by introducing the Smart News Release in November 1997. ABOUT BUSINESS WIRE: Business Wire was founded in 1961 by its chairman/CEO, Lorry I. Lokey, veteran journalist and public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most executive. Business Wire's multi-channel delivery network provides real-time, simultaneous access to key audiences--the news media, trade publications, institutional and individual investors, business-to-business decision-makers and consumers. The company electronically disseminates some 1,000 full-text news releases daily to the news media, the Internet, online services and databases, and the global investment community. Business Wire has network access to some 60 international and national news agencies, financial information providers, and Web-based news services throughout North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , Europe, Asia, Latin America, the Middle East and Africa. Business Wire has 26 U.S. offices, plus Frankfurt, London and Brussels offices, and reciprocal offices worldwide. Note: A logo is available at URL: http://www.businesswire.com/cgi-bin/photo.cgi?pw.012103/bb6 |
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