Business Wire Augments Asian Media and Financial Sector Reach with Thai Business News Agreement.SAN FRANCISCO San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden & BANGKOK, Thailand -- Business Wire has further boosted its Asian reach by entering into a local-language distribution agreement with Thai Business News, a Bangkok-based information service that provides in-depth coverage of Thailand's consumer and trade media, as well as its robust financial sector, Cathy Baron Tamraz, Business Wire president, announced today. Thai Business News (http://www.thaibusinessnews.com) offers saturation coverage of both the mainstream media and business/financial publications, complete with in-country produced Thai translations. Founded by Dennis Cookson, who headed up Reuters' operations in Thailand from 1997-2002, Thai Business News provides a valuable new dimension to Business Wire's strong regional distribution platform. "Bangkok continues to be one of the major cylinders propelling Asia's forward momentum," said Tamraz. "Providing local language distribution in the dynamic Thai market significantly bolsters our pan-regional and global circuits." "We're delighted to be able to bring business news from the world's leading companies to the Thai media and investment community," added Cookson, who held regional and international marketing posts for Reuters in Tokyo and London prior to his Thailand posting. "Business Wire is renowned the world over for its distribution of market-moving news releases and corporate announcements. Thai Business News is proud to be part of its comprehensive international network." The Thai distribution arrangement is the latest enhancement to Business Wire's Asian coverage. Business Wire recently became the first -- and remains the only -- commercial news service to gain access to the Asia Pacific media networks of the world's largest and leading news agencies: The Associated Press Associated Press: see news agency. Associated Press (AP) Cooperative news agency, the oldest and largest in the U.S. and long the largest in the world. and Agence France-Presse Agence France-Presse (AFP) French cooperative news agency. Based in Paris, it has roots in the Bureau Havas, created in 1832, which in 1835 became the Agence Havas, the world's first true news agency. . In addition, Business Wire has distribution relationships with a broad cross-section of local and regional news services including Jiji Press Jiji Press Ltd. (株式会社 時事通信社 Kabushiki gaisha Jiji Tsūshinsha) is a leading wire service in Japan. (Japan), United News of India United News of India (UNI) is one of the two primary Indian news agencies. It works in collaboration with several foreign news agencies and partners, including Reuters and DPA. UNI began its operations on March 21, 1961, though it was registered as a company in 1959. , TIPS, CINIC CINIC China Internet Network Information Center and Xinhua Infolink (China/Hong Kong), Indo-Asian News Service Indo-Asian News Service or IANS is a news service owned by rediff.com. It was earlier known as India Abroad News Service. and others. Additional Asian distribution agreements will be announced in the coming weeks. Last week Business Wire announced the establishment of a full-service office in Tokyo, which will serve as an operational hub for a planned network of satellite sales offices throughout the Asia Pacific region. About Business Wire: Business Wire was founded in 1961 by chairman/CEO Lorry I. Lokey, veteran journalist and public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most executive. The company's multi-channel delivery network, with access to some 60 international and national news agencies, financial information providers and Web-based news services throughout North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , Europe, Asia, Latin America, the Middle East and Africa, provides real-time, simultaneous access to key audiences--the news media, trade publications, institutional and individual investors, business-to-business decision-makers and consumers. Business Wire electronically disseminates some 1,000 full-text news releases daily to the media, the Internet, online services and databases, and the global investment community in 150 countries in 45 languages. Business Wire has 24 U.S. offices, Frankfurt, London, Stockholm, Brussels, Sydney and Tokyo offices, and reciprocal offices throughout the world. About Thai Business News: Thai Business News is under the corporate umbrella of Studio Magenta Magenta, town, Italy Magenta (mäjān`tä), town (1991 pop. 23,667), Lombardy, N Italy, near Milan. Manufactures include matches, textiles, and machinery. Limited, which was formed in 2003 to serve the advertising, public relations and corporate marketing communities in Thailand with high quality marketing communications and advertising production. The company's customer base includes advertising agencies, PR companies, Thai companies and multinational firms across all industry sectors. Additional information about Studio Magenta can be found at www.studiomagenta.co.th. |
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