Business Travelers Tell Which Airlines, Hotels and Rental Car Agencies Satisfy The Most; National Study Examines Preferences of Travel Warriors.WESTPORT Westport, residential town (1990 pop. 24,407), Fairfield co., SW Conn., on Long Island Sound at the mouth of the Saugatuck River; settled 1645–50, inc. 1835. It serves as a popular residence for New York City commuters. Westport has a summer theater. , Conn.--(BUSINESS WIRE)--Aug. 30, 1999-- United Airlines, Marriott and Embassy Suites hotel chains and National Car Rental topped the customer satisfaction charts in Greenfield Greenfield, town (1990 pop. 18,666), seat of Franklin co., NW Mass., at the confluence of the Deerfield and Green rivers, near their junction with the Connecticut; settled 1686, set off from Deerfield and inc. 1753. Online's Executives in Motion study of 1,000 men and women who travel at lease once a month for business purposes. The study found that the most-used service was not always tops in terms of satisfaction.
Here's how companies used by business travelers stack up:
Airlines % of Users Extremely/Very Satisfied Use Airline
United 69% 27%
Delta 66% 35%
American 60% 33%
Hotels % of Users Extremely/Very Satisfied Use Hotel
Marriott 89% 41%
Embassy Suites 89% 22%
Hyatt 85% 20%
Car Rental % of Users Extremely/Very Satisfied Use Car Rental
National 91% 20%
Hertz 80% 41%
Avis 79% 34%
The study reports on more companies in each category.
-0- Nearly half of business car renters would be extremely or very interested in renting a vehicle with a global positioning navigation system A GPS-based electronic system in a car or truck that provides a real time map of the vehicle's current location as well as step-by-step directions to a programmed destination. See GPS and vehicle tracking. to help them find their destination, but only eight percent actually have ever rented a vehicle with this feature. When today's business Today's Business is a show on CNBC that aired in the early morning, 5 to 7AM ET timeslot, hosted by Liz Claman and Bob Sellers, and it was replaced by Wake Up Call on Feb 4, 2002. traveler finally gets back to his or her hotel, they want to be able to go online, but only 31 percent generally find the room wired for digital access to the information super highway. The study found that "travel warriors
About the Study The 1,000 respondents In the context of marketing research, a representative sample drawn from a larger population of people from whom information is collected and used to develop or confirm marketing strategy. to Greenfield Online's study conducted over the Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the in July were 52 percent men and 48 percent women with an average age of 38. Their average household income was $75,000. Greenfield Online Vice President Brin Bell noted that this study not only included travelling sales professionals, but also information technology professionals, senior executives and doctors, some of the hardest groups to research. Topline findings from this study are available on the Greenfield Online Web site at www.greenfieldcentral.com. About Greenfield Online Greenfield Online, Inc., the pioneer and industry leader for Internet-based consumer research, is a full-service marketing research firm that uses the speed and reach of the Internet to provide custom research reports, as well as periodic tracking studies about e-commerce e-commerce, commerce conducted over the Internet, most often via the World Wide Web. E-commerce can apply to purchases made through the Web or to business-to-business activities such as inventory transfers. and hard-to-research groups. Key tracking studies include the Digital Consumer(TM) series, notably the Digital Consumer(TM) Shopping Index. The company also studies groups such as college students, the gay community and mothers with babies. Our products include FocusChat(TM) to conduct online focus groups, MindStorm(TM) - The Online Think Tank(TM) for online brainstorming, and QuickTake(TM) enabling do-it-yourself surveys. Founded in 1994, the company is headquartered in Westport, Connecticut Westport is a coastal town in Fairfield County, Connecticut, in the United States. The 2004 population estimate was 26,644. The town is as affluent as other expensive Fairfield County towns, boasting a per capita income of more than $70,000. , with a satellite office in San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden . For additional information about Greenfield Online and its services, please call Gail Janensch at 203.429.0111 or visit the company's Web site at www.greenfieldcentral.com. |
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