Business Objects North American Channel Program Continues Success and Growth.

Business Editors/High-Tech Writers

SAN JOSE, Calif.--(BUSINESS WIRE)--Aug. 28, 2001

More than 40 New Partners Join Business Objects to Provide Customers

with Business Intelligence Applications and Service Solutions

Business Objects (Nasdaq:BOBJ), the world's leading provider of business intelligence (BI) solutions, today announced that 41 new partners have joined the North American Business Objects channel program this year. The new partners consist of application providers and reseller partners that are delivering Business Objects solutions to customers across North America.

"More than 50 percent of our overall company license revenue comes from our indirect sales channel, and our channel momentum in North America continues to be extremely strong," said Bill Robinson, vice president of sales for Business Objects. "Business users in Fortune 1000 companies are demanding more value from their corporate information to stay ahead of the game. Our channel partners deliver this value through excellent technology and services, helping companies deploy BI strategically and quickly."

During the first two quarters of this year, approximately 41 new partners joined the Business Objects North American channel program. These companies comprise two significant categories: application providers, and resellers and certified consulting partners (CCPs). One of these new partners is NuEdge Systems, a leading provider of marketing automation-based customer relationship management (CRM) solutions.

NuEdge Systems will use BusinessObjects(TM) Application Foundation to develop and offer NuEdge Customer Miner, a new analytic application as a component of its marketing automation suite. This combination provides customers with an expanded ability to transform customer-related information into actionable data that increases profitability. (Editor's note: See related press release "Business Objects Wins OEM Deal With NuEdge Systems For Analytic Applications," dated August 27, 2001.)

"In making the decision to expand our marketing automation offering with business intelligence technology, we found Business Objects to be the only provider that met our customers' expectations for innovation and performance," said Donald W. Layden, Jr., chief operating officer of NuEdge Systems. "We look forward to leveraging Business Objects advanced analytics products to help our customers improve profitability and stay ahead of the competition through highly effective, individualized marketing communications."

New Business Objects Channel Program Partners

The following companies are new members of the North American Business Objects channel program:

Application Providers

Application Providers (APs) are organizations that have developed and sell industry specific solutions. The new APs sell Business Objects products as an integral part of their application software and include:

-- Demantra

-- EC Outlook

-- Electronic Healthcare Systems, Inc.

-- GroupLink

-- Icarian, Inc.

-- Indus International

-- iPath Software

-- LabVantage Solutions

-- NuEdge Systems

-- OnDemand, Inc.

-- PlanView

-- SoftCell, Inc.

-- Transentric

Resellers

Business Objects resellers are CCPs that sell Business Objects products in conjunction with their consulting services. Business Objects extends a competitive product discount to its resellers and provides front-line support to their customers. These resellers and CCPs are organizations that have expertise in database, solutions for vertical markets including telecommunications, financial, and customer relationship management. They also specialize in client/server and multi-tier technology, and include systems integrators, consultants, and training organizations. For a list of Business Objects channel partners and their contact information, visit http://www.businessobjects.com/partners/directory.htm.

The following companies are new resellers and CCPs partnering with Business Objects:

-- 9ci, Inc.

-- Ascential Software

-- Altek Solutions, Inc.

-- Bsystems Limited

-- Celerant Consulting (formerly Cambridge Management Consulting)

-- Controlware

-- Core Integration Partners Group

-- Dimensional Systems

-- DSG Technology

-- EYT, formerly Ernst & Young Technologies

-- Global Cynex, Inc.

-- Global Technology Solutions, Inc.

-- Innovent Solutions

-- Magnus Management Consultants USA, Inc.

-- Marble Technologies

-- Model Development Corporation

-- OBE Technologies

-- Omnios LLC

-- PPT Connect

-- Quadrus Development Inc.

-- Solution Builders, Inc.

-- The North Highland Company

-- ThinkFast Consulting

-- TMP Worldwide, formally Spec IT Solutions

-- TM Floyd & Company

-- US-Analytics Solutions Group, LLC

-- www.webdatamining.net

-- Youngsoft Inc.

About Business Objects

Business Objects is the world's leading provider of business intelligence (BI) solutions. Business intelligence lets organizations access, analyze, and share information internally with employees and externally with customers, suppliers, and partners. It helps organizations improve operational efficiency, build profitable customer relationships, and develop differentiated product offerings.

The company's products include BusinessObjects 2000, the industry's leading integrated business intelligence toolset and platform; and BusinessObjects Analytics, an integrated suite of enterprise analytic applications.

Business Objects pioneered the modern BI industry in 1990 by inventing a patented "semantic layer" that insulates users from the complexity of databases. In 1995, the company was first to focus on enterprise-scale BI deployments and today supports customers with more than 20,000 users. The company moved aggressively to the internet in 1997 by pioneering the market for BI extranets, a market that it continues to lead today. In 2000, the company delivered the industry's first interactive mobile BI solution. Today, Business Objects continues to innovate, creating and delivering a unique vision for enterprise analytic applications.

Business Objects has more than 13,000 customers in over 80 countries. The company's stock is publicly traded under the ticker symbols NASDAQ: BOBJ and Euronext Paris (Sicovam code 12074). It is included in the SBF 120 and IT CAC 50 French stock market indexes. Business Objects can be reached at 408/953-6000 and www.businessobjects.com.

Note to Editors: BusinessObjects is a trademark of Business Objects SA. Other company and product names may be trademarks of the respective companies with which they are associated.