Business Objects Launches Customer Care Seminar Series With IBM and Siebel Systems.Business Editors/Technology Writers SAN JOSE San Jose, city, United States San Jose (sănəzā`, săn hōzā`), city (1990 pop. 782,248), seat of Santa Clara co., W central Calif.; founded 1777, inc. 1850. , Calif.--(BUSINESS WIRE)--May 19, 2000 Multi-City Tour will Demonstrate How Companies Can Master the Information that Drives eBusiness Business Objects (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on : BOBJ BOBJ Business Objects SA ), the world's leading provider of e-business intelligence (e-BI) solutions, today announced a seminar series with IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) and Siebel Systems Siebel is a brand name of Oracle Corporation. Siebel Systems, Inc., founded by Thomas Siebel in 1993, was principally engaged in the design, development, marketing and support of CRM applications. . The six-city tour, which began on May 18 in Chicago and Irvine, Calif., demonstrates how, in just four specific steps, companies can dramatically improve their customer relationships. Attendees of the half-day sessions will learn how they can improve customer retention, increase revenue, and reduce competitive threat. The discussions will focus on how touchpoint integration, customer intelligence, marketing automation, and business intelligence extranets can improve the quality of customer care and increase the lifetime value of customers. Executives from Business Objects, IBM, and Siebel Systems will discuss how managing customer interaction, driving customer intimacy, and personalizing customer communication can help drive higher margin revenue and upselling/cross-selling opportunities. In addition, they will share how implementing the care cycle can help companies attract new customers while providing value-added services to keep the most valuable ones. "This seminar series will show attendees how end-to-end solutions from companies like Siebel Systems and Business Objects can help manage and grow their customer base," said Daniel Lackner, vice president and general manager of Marketing Automation at Siebel Systems. "Anyone who manages customer-facing applications should attend this seminar in order to better understand how to integrate these applications into an effective, complete solution for marketing and sales." "Today many companies are looking to leverage customer information found in their front-office operations as part of an overall customer care strategy," said Jim Kelly For other persons named Jim Kelly, see Jim Kelly (disambiguation). James Edward Kelly (born February 14, 1960 in Pittsburgh, Pennsylvania) is a former American football quarterback in the NFL for the Buffalo Bills. , vice president of marketing, IBM Data Management Solutions. "IBM, Siebel Systems, and Business Objects are working together to make customer intelligence that can scale to fit the growing needs of e-businesses." "Any company is only as good as its customer care," said Alex Moissis, vice president of Americas marketing for Business Objects. "This seminar series will educate attendees on how to improve customer relationships and service levels and to increase company profitability." Registration, Dates, and Locations
-- Thursday, May 18, Irvine, Calif., Hilton Irvine
-- Thursday, May 18, Chicago, Ill., The Westin Michigan Avenue
-- Tuesday, May 23, Parsippany, N.Y., Hilton Parsippany
-- Tuesday, May 23, Washington, D.C., Lowes L'Enfant Plaza Hotel
-- Thursday, May 25, Charlotte, N.C., Marriott Charlotte City Center
-- Thursday, May 25, Dallas, Tex., Doubletree Hotel, Dallas Lincoln
Center
To register for the free Business Objects/Siebel Systems/IBM customer care seminar, visit www.businessobjects.com/customercare/ or call 1-800-527-0580. About IBM IBM is the world's largest information technology company, with 80 years of leadership in helping businesses innovate. IBM is dedicated to helping customers, business partners and developers across a wide range of industries leverage the power of the internet for e-business. More information about IBM is available at www.ibm.com. About Siebel Systems Siebel Systems, Inc. (NASDAQ: SEBL SEBL Siebel Systems, Inc. (stock abbreviation, AMEX) ) is the world's leading provider of eBusiness application software. Siebel Systems provides an integrated family of eBusiness application software enabling (programming) software enabling - (Or "enabling") Modification of the design or implementation of software to allow internationalisation to take place. In particular, enabling may refer to the modification of software to support double-byte character sets, hence "Unicode multichannel Using two or more paths for transmission or processing. It can refer to a variety of architectures including (1) multiple I/O channels between the CPU and peripheral devices, (2) multiple wires in a cable, (3) multiple "logical" channels within a single wire or fiber or (4) multiple sales, marketing, and customer service systems to be deployed over the Web, the call center, field sales and service, and reseller channels. Siebel Systems' sales and service facilities are located in more than 28 countries. For more information, please visit Siebel's web site at www.siebel.com. About Business Objects Business Objects is the world's leading provider of e-business intelligence (e-BI) solutions. The company coined the term e-business intelligence in 1998 to describe the intersection of business intelligence and the internet. Using e-business intelligence, organizations can access, analyze, and share information in intranet, extranet, and e-business environments. In intranets, the company's products provide employees with information to make better business decisions, and are used in environments ranging from workgroups of 20 users to enterprise deployments exceeding 20,000. In the extranet environment, the company is pioneering the use of e-BI in applications that allow organizations to build stronger relationships by linking customers, partners, and suppliers via the internet. In addition, the company's products can improve the performance of an e-business by providing reporting and analysis against the ever-expanding amount of transaction and profile data that is collected each day throughout the world wide web. Founded in 1990, Business Objects pioneered the modern business intelligence industry by inventing and patenting a "semantic layer Semantic Layer The semantic layer is a business representation of corporate data that helps end users access data autonomously using common business terms. Developed and patented by Business Objects, it maps complex data into familiar business terms such as product, " that insulates users from the technical complexity of database systems. Today, the company has sold more than 1,910,000 licenses to over 10,200 organizations in more than 80 countries. The company's stock is publicly traded under the ticker symbols Ticker Symbol An arrangement of characters (usually letters) representing a particular security listed on an exchange or otherwise traded publicly. When a company issues securities to the public marketplace, it selects an available ticker symbol for its securities which investors NASDAQ: BOBJ and PARIS BOURSE Paris Bourse National stock market of France. : code SICOVAM SICOVAM Société Interprofessionelle pour la Compensation des Valeurs Mobilières 12074, and included in the SBF SBF Studium Biblicum Franciscanum (Franciscan School of Biblical Investigations; Jerusalem, Israel) SBF Small Block Ford (automotive engine) SBF Single Black Female SBF Société des Bourses Francaises 120 and IT CAC See Consumer Advisory Council. 50 French stock market indexes. Business Objects can be reached at 408-953-6000 and www.businessobjects.com. BusinessObjects is a trademark and WebIntelligence is a registered trademark of Business Objects SA. Other company and product names may be trademarks of the respective companies with which they are associated. A full-text copy of this announcement may be obtained by calling the Company's fax retrieval line at 800-414-2114 and selecting option "two." The announcement may also be downloaded from the web; access "http://www.businesswire.com/cnn" and search on "Business Objects." Business Objects product inquiries should contact 800-527-0580. |
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