Business Objects Empowers its Field Sales Force With Live Communication and Collaboration Software From Centra.Business Editors/High-Tech Writers LEXINGTON, Mass.--(BUSINESS WIRE)--March 11, 2003 Leading Business Intelligence Solution Provider Selects Centra for its Robust Sales Training Capabilities and Ability to Facilitate Remote Presentations Centra (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on : CTRA CTRA Canadian Therapeutic Recreation Association CTRA College Terrace Residents' Association CTRA Canadian Telecommunications Resellers Alliance CTRA Committee To Restore America ), a leading provider of application software and services for real-time enterprise collaboration (RTEC RTEC Regional Technology in Education Consortium RTEC Ready-To-Eat Cereal RTEC Rural Transit Enterprises Coordinated, Inc (Kentucky, USA) RTEC Run Time Error Checker ), today announced that Business Objects (NASDAQ: BOBJ BOBJ Business Objects SA ), the world's leading provider of business intelligence (BI) solutions, has selected Centra to power its live, online sales training initiatives. Business Objects has deployed the CentraOne(TM) suite of enterprise collaboration applications to deliver more effective training to its North American North American named after North America. North American blastomycosis see North American blastomycosis. North American cattle tick see boophilusannulatus. sales organization. Leveraging Centra's core capabilities that enable business users to share knowledge and acquire the skills they need to reach their business goals faster, Business Objects expects to reduce costs in business travel and related sales training expenses. Business Objects selected Centra to support its sales team after an extensive evaluation of both traditional and Internet-based communication solutions. The company will use the CentraOne(TM) platform to deliver more timely information and training on new products, software applications, and global business initiatives to hundreds of field-based employees. To meet the needs of those employees who cannot attend live sessions due to scheduling conflicts, Business Objects will utilize Centra's robust record and playback feature to archive sessions for review by employees at a later date. "We expect that the Centra deployment will become an integral part of our training programs at Business Objects - enabling us to more quickly disseminate mission-critical information on product introductions and updates, and deliver new and higher level training more effectively," said Gene Holcombe, senior director of Technical Sales in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. for Business Objects. "We looked for the best technology, delivered by a company who had a reputation of helping to make their customers successful, and we satisfied both of those criteria by choosing Centra." Scalable Software Solution for Enterprise Collaboration Centra's secure and scalable enterprise application provides collaboration solutions for sales, marketing, human resources The fancy word for "people." The human resources department within an organization, years ago known as the "personnel department," manages the administrative aspects of the employees. , information technology, and other departments across the enterprise that need to take advantage of more efficient and cost-effective business communication over the Web. CentraOne(TM) brings together voice, video, data, and graphics in easy-to-use interfaces for Web conferencing A videoconferencing session via the Internet. In order to interact with other participants, attendees use either a Web application or an application downloaded into their client machines. , meetings, and virtual classrooms that can be deployed onsite or accessed through a secure ASP, leveraging Centra's global network of servers. Centra integrates with existing infrastructure to help organizations align enterprise IT strategies with key business processes to enhance productivity, lower costs, and drive revenue. Centra's solutions are available in 13 language editions and in 29 countries worldwide. "Centra's core value proposition continues to be demonstrated by customers like Business Objects, who are adopting our real-time collaboration platform An emerging category of computer software, collaboration platforms are unified electronic platforms that support synchronous and asynchronous communication through a variety of devices and channels. to increase sales productivity and accelerate other business functions with an ease and speed that is unprecedented," said Leon Navickas, Centra's CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "The success of the real-time enterprise relies on end-user adoption, and Centra has invested steadily in its professional services (job) professional services - A department of a supplier providing consultancy and programming manpower for the supplier's products. organization to help customers make this transition as smooth as possible. As a result, our customers are realizing substantial ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot). that is measured both in actual cost savings and through a more informed, nimble workforce that can execute quickly and decisively to better serve customers, and impact the bottom line." About Business Objects Business Objects is the world's leading provider of business intelligence (BI) solutions. Business intelligence lets organizations access, analyze, and share information internally with employees and externally with customers, suppliers, and partners. It helps organizations improve operational efficiency, build profitable customer relationships, and develop differentiated product offerings. The company's products include data integration tools, the industry's leading integrated business intelligence platform, and a suite of enterprise analytic applications. Business Objects is the first to offer a complete BI solution that is composed of best-of-breed components, giving organizations the means to deploy end-to-end BI to the enterprise, from data extraction to analytic applications. Business Objects has more than 16,500 customers in over 80 countries. The company's stock is publicly traded under the ticker symbols NASDAQ: BOBJ and Euronext Paris (Euroclear code 12074). It is included in the SBF SBF Studium Biblicum Franciscanum (Franciscan School of Biblical Investigations; Jerusalem, Israel) SBF Small Block Ford (automotive engine) SBF Single Black Female SBF Société des Bourses Francaises 120 and IT CAC See Consumer Advisory Council. 50 French stock market indexes. Business Objects can be reached at 408-953-6000 and www.businessobjects.com. About Centra Leading with an undisputed track record of helping more than 3 million licensed users to increase revenue and improve overall business performance, Centra enables global corporations, government agencies, and universities to drive greater productivity and lower costs through the industry's most extensible application software for real-time enterprise collaboration. Today more than 1000 organizations across every industry and market sector choose Centra, including Cadbury Schweppes, Citigroup, AT&T, Procter & Gamble, McKesson, Nationwide Insurance, Sysco, and Stanford University. Centra's products are bolstered by a vital ecosystem of strategic partners, including Deloitte Consulting, EDS (Electronic Data Systems, Plano, TX, www.eds.com) Founded in 1962 by H. Ross Perot (independent candidate for the President of the U.S. in 1992), EDS is the largest outsourcing and data processing services organization in the country. , Microsoft, Siebel, Cisco, and Oracle. Headquartered in Boston, Centra services a worldwide customer base throughout the Americas, Europe, Asia and Australia. For more information, visit www.centra.com. Centra is a registered trademark, and CentraOne is a trademark of Centra Software, Inc. |
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