Business Objects Continues Aggressive International Expansion; Rapid Growth Includes Expansion in Europe, North America, Asia Pacific, and Latin America.CUPERTINO, Calif.--(BUSINESS WIRE)--April 30, 1996--Business Objects, a leading provider of enterprise decision support tools, today announced its continued global expansion to address the rapidly growing worldwide market for enterprise decision support tools. Fueled by the success of its flagship product A primary product of a company, which is typically why the company was founded and/or what made it well known. For example, MS-DOS, Windows and the Microsoft Office suite have been flagship products of Microsoft. CorelDRAW is a flagship product of Corel Corporation. , BUSINESSOBJECTS, the company has extended its worldwide presence in Europe, North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , Asia Pacific, and Latin America. Business Objects has opened new sales offices in Germany, Canada, and the U.S.; launched a new subsidiary called Business Objects Nordic AB, based in Stockholm, Sweden; and signed new distribution agreements expanding its presence in Asia Pacific and Latin America. This growth is part of an aggressive worldwide effort by Business Objects in 1996 to meet the needs of its increasing customer base and to extend its reach in delivering industry-leading decision support solutions to mainstream users. "As the market leader in query and reporting tools, and with our recent expansion into OLAP (OnLine Analytical Processing) Decision support software that allows the user to quickly analyze information that has been summarized into multidimensional views and hierarchies. OLAP tools are used to perform trend analysis on sales and financial information. with the introduction of BUSINESSOBJECTS 4.0, we continue to see strong worldwide demand for Business Objects products and services," said Denis Denis, king of Portugal: see Diniz. Payre, chief operating officer Chief Operating Officer (COO) The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president. of Business Objects. "This continued expansion will ensure that we address the growing worldwide demand for our products and remain at the forefront of the decision support tools market." European Expansion The new Nordic subsidiary is called Business Objects Nordic AB and is based in Stockholm, Sweden. Major Nordic customers include Statoil, Ikea, Nokia, and Danish Tax and Customs. The new sales offices in Germany are located in Munich and Hamburg. Major German customers include Thyssen, Levi's Deichamann, Siemens Nixdorf InformationSysteme, Bayer, Viba, and Senatsverwaltung Berlin. North American North American named after North America. North American blastomycosis see North American blastomycosis. North American cattle tick see boophilusannulatus. Expansion In addition to the recently announced Toronto, Canada office, Business Objects has added sales offices in Denver, Colorado and Los Angeles, California. Business Objects also has direct North American sales offices in Atlanta, Boston, Chicago, Dallas, Detroit, Newark, New York Newark is a village in Wayne County, New York, U.S., 30 miles (48 km) east by south of Rochester. The population was 9,682 at the 2000 census. The Village of Newark is in the south part of the Town of Arcadia and is in the south of Wayne County. , San Francisco, and Washington D.C. Asia Pacific Expansion Business Objects recently announced new distributors in Singapore, Malaysia, The People's Republic of China, Hong Kong, and the Taiwan Republic of China. Latin America Expansion Business Objects recently announced new distribution agreements in Brazil, Argentina, and Columbia. These distributors will augment Business Objects existing distributor presence in Mexico. About Business Objects Business Objects (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :BOBJY) is a leading provider of enterprise decision support tools that deliver access to data stored in corporate databases, data warehouses, and packaged applications. The company pioneered the market for business-intelligent decision support tools in 1990 with the introduction of its flagship product, BUSINESSOBJECTS, the first decision support tool to use a "semantic layer" to map complex database schemas to a business representation understandable by mainstream business users. Business Objects generated over $60M in revenue in 1995, concluding its fifth consecutive year of more than 100% revenue growth. BUSINESSOBJECTS has been licensed in more than 50 countries to over 2,900 customer sites and 160,000 users worldwide. Business Objects partners with more than 350 leading third-party vendors including Arbor Software, Hewlett-Packard, IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) , Informix, Microsoft, Oracle, PeopleSoft, Prism, Red Brick, Sun, and Sybase. Strategic resellers include Bull, Digital, Fujitsu, NCR (NCR Corporation, Dayton, OH, www.ncr.com) A technology company specializing in financial terminal transactions, retail systems and data warehousing. Until the late 1990s, NCR was heavily invested in the hardware side of the industry, known worldwide as a major manufacturer of computers , Price Waterhouse, Sequent, SHL SHL Shift Logical Left SHL Schweizerische Hochschule für Landwirtschaft (German: Swiss College of Agriculture) SHL Southern Hockey League SHL Silver Haired Legislature SHL Single Hidden Layer (neural networks) , Siemens Nixdorf, Toshiba, and Unisys. More information on Business Objects can be found on the World Wide Web at http://www.businessobjects.com. -0- Note to Editors: BUSINESSOBJECTS is a trademark of Business Objects S.A. Other company and product names may be trademarks of the respective companies with which they are associated. CONTACT: Business Objects Miriam Standish, 408/973-9300 or Blanc & Otus Danielle Dawson, 415/512-0500 |
|
Printer friendly
Cite/link
Email
Feedback
Reader Opinion