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Business Objects Announces New Executive Appointments.


Business Editors/High-Tech Writers

SAN JOSE San Jose, city, United States
San Jose (sănəzā`, săn hōzā`), city (1990 pop. 782,248), seat of Santa Clara co., W central Calif.; founded 1777, inc. 1850.
, Calif.--(BUSINESS WIRE)--May 1, 2000

Business Objects (Nasdaq:BOBJ BOBJ Business Objects SA ), the world's leading provider of e-business intelligence (e-BI) solutions, today announced two new executive appointments to head operations in its Japanese and international distribution divisions. Business Objects promoted David Runacres to vice president of the company's International Distribution Division (IDD (1) (International Direct Dial) Long distance dialing between countries without operator intervention. Also known as international standard dialing (ISD). ), while Shigehiro Ishibashi has to been hired as vice president of Business Objects Japan Division.

Business Objects operational structure has been previously organized into three geographical divisions: North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , Europe, and IDD (focusing on Asia-Pacific, Latin America Latin America, the Spanish-speaking, Portuguese-speaking, and French-speaking countries (except Canada) of North America, South America, Central America, and the West Indies. , Eastern Europe Eastern Europe

The countries of eastern Europe, especially those that were allied with the USSR in the Warsaw Pact, which was established in 1955 and dissolved in 1991.
, and Africa). To capitalize on Cap´i`tal`ize on`   

v. t. 1. To turn (an opportunity) to one's advantage; to take advantage of (a situation); to profit from; as, to capitalize on an opponent's mistakes s>.
 the growth potential for e-business intelligence products in Japan -- the world's second largest information technology (IT) market -- Business Objects has split off its Japanese operations from IDD into a new Japanese division. This move will allow the company to dedicate even more resources and focus to the Japanese market.

"I am very excited to be joining the management team of Business Objects," said Ishibashi, vice president of Business Objects Japan Division. "I look forward to working with our distributors and customers to deliver the finest quality e-business intelligence solutions to this growing market."

Ishibashi joins Business Objects from Microware Systems Corp., where he was president and representative director. Prior to that, he served as president and representative director of Autodesk Japan for four years. He has also held various senior executive positions including vice president of Asia-Pacific and representative director of Japanese operations for Burr-Brown. Ishibashi holds a bachelor's degree in electronic engineering from Waseda University.

David Runacres will head the IDD and work to continue Business Objects penetration into fast-growing international markets such as Asia-Pacific and Eastern Europe. Runacres joined Business Objects last year as vice president of sales for Business Objects IDD. He is based in Singapore.

"This is a very exciting opportunity for me and the organization," said Runacres. "Business Objects is uniquely positioned to leverage the internet for large deployments of our e-business intelligence tools. We can offer a competitive advantage to the whole spectrum of internet-enabled organizations. While the sales distribution model of IDD is unique, the demand for e-business intelligence deployments is strong the world over."

Prior to joining Business Objects, Runacres worked for Sequent Computer Systems in various roles in the Asia-Pacific region and the African continent. He was responsible for the setting up and running of long-term successful business operations Business operations are those activities involved in the running of a business for the purpose of producing value for the stakeholders. Compare business processes. The outcome of business operations is the harvesting of value from assets  for Sequent in China, South Korea, and various other Asian countries. This division will benefit from Runacres' work last year in building the IDD headquarters and marketing team in Singapore.

"Our operational teams based in Tokyo and Singapore are extremely strong. We expect that the new level of focus created by this restructuring will bring us further success and improve our visibility in these key markets," said John Powell, senior group vice president of worldwide operations at Business Objects. "Both Shigehiro and David bring impressive sets of skills and experience to their new positions, and am I pleased that they have chosen to lead these important Business Objects divisions."

About Business Objects

Business Objects is the world's leading provider of e-business intelligence (e-BI) solutions. The company coined the term e-business intelligence in 1998 to describe the intersection of business intelligence and the internet. Using e-business intelligence, organizations can access, analyze, and share information in intranet, extranet, and e-business environments. In intranets, the company's products provide employees with information to make better business decisions, and are used in environments ranging from workgroups of 20 users to enterprise deployments exceeding 20,000. In the extranet environment, the company is pioneering the use of e-BI in applications that allow organizations to build stronger relationships by linking customers, partners, and suppliers via the internet. In addition, the company's products can improve the performance of an e-business by providing reporting and analysis against the ever-expanding amount of transaction and profile data that is collected each day throughout the world wide web.

Founded in 1990, Business Objects pioneered the modern business intelligence industry by inventing and patenting a "semantic layer Semantic Layer

The semantic layer is a business representation of corporate data that helps end users access data autonomously using common business terms. Developed and patented by Business Objects, it maps complex data into familiar business terms such as product,
" that insulates users from the technical complexity of database systems. Today, the company has sold more than 1,910,000 licenses to over 10,200 organizations in more than 80 countries. The company's stock is publicly traded under the ticker symbols Ticker Symbol

An arrangement of characters (usually letters) representing a particular security listed on an exchange or otherwise traded publicly. When a company issues securities to the public marketplace, it selects an available ticker symbol for its securities which investors
 Nasdaq:BOBJ and PARIS BOURSE Paris Bourse

National stock market of France.
: code SICOVAM SICOVAM Société Interprofessionelle pour la Compensation des Valeurs Mobilières  12074, and included in the SBF SBF Studium Biblicum Franciscanum (Franciscan School of Biblical Investigations; Jerusalem, Israel)
SBF Small Block Ford (automotive engine)
SBF Single Black Female
SBF Société des Bourses Francaises
 120 and IT CAC See Consumer Advisory Council.  50 French stock market indexes. Business Objects can be reached at 408/953-6000 and www.businessobjects.com.

Note to Editors: BusinessObjects is a trademark of Business Objects SA. WebIntelligence is a registered trademark of Business Objects SA. Other company and product names may be trademarks of the respective companies with which they are associated.

A full-text copy of this announcement may be obtained by calling the Company's fax retrieval line at 800/414-2114 and selecting option "two." The announcement may also be downloaded from the web; access http://www.businesswire.com/cnn and search on "Business Objects." Business Objects product inquiries should contact 800/527-0580.
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Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:May 1, 2000
Words:835
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