Business Leaders Embrace New Sales Philosophy; New Book by Sales Veteran Steve Martin Explains How Successful Salespeople Use Language and Intuition to Persuade Customers to Buy.NEW YORK New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of -- Author Steve Martin Noun 1. Steve Martin - United States actor and comedian (born in 1945) Martin unveils a unique new sales philosophy based on building relationships and rapport in Heavy Hitter heavy hitter n. One that is predominant, as in influence or power: "Especially when a candidate is a challenger, appearances with heavy hitters from the party lend an air of credibility" Selling: Martin shares with readers vital information on how "Heavy Hitters" (truly great salespeople) leverage human nature as part of their sales strategies. "This is a very different book on selling." - Olivier Helleboid, Executive Vice President, BEA Systems BEA Systems, Inc. (NASDAQ: BEAS) is one of the major companies developing enterprise infrastructure software. BEA makes middleware, products that help software run on top of databases. "Heavy Hitter Selling offers a different perspective that is valuable in understanding how to win." - Jay Fulcher, President and COO, Agile Software "A powerful new vision of the sales process. Heavy Hitter Selling is essential reading for every salesperson." - Chris Rose, Vice President, Siebel Systems "374 fascinating pages that will help you make lots of money." - Gerald D. Cohen cohen or kohen (Hebrew: “priest”) Jewish priest descended from Zadok (a descendant of Aaron), priest at the First Temple of Jerusalem. The biblical priesthood was hereditary and male. , CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Information Builders Inc. According to Don Mitchell, the most popular reviewer of non-fiction books on Amazon.com: "You can either make all of the mistakes yourself and learn the hard way ... or you can learn from a master. I recommend the latter approach to enhancing your sales. Steve Martin can be that master for you if you work in areas of complex sales." Heavy Hitter Selling can be purchased on Amazon.com or www.heavyhitterselling.com. ABOUT THE AUTHOR Written by sales trainer Steve Martin, Heavy Hitter Selling is the result of his participation in thousands of sales calls with hundreds of salespeople over a twenty-year career. In roles ranging from salesperson to vice president, Martin has been personally responsible for over a quarter of a billion dollars of high-technology sales while working for leading-edge Silicon Valley companies. |
|
||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion