Business Automation Consultants (BAC) Announces Name Change to RETAIL TECHNOLOGY EXPERTS to Be Better Identified in the Market Place.MIAMI Miami, cities, United States Miami (mīăm`ē, –ə). 1 City (1990 pop. 358,548), seat of Dade co., SE Fla., on Biscayne Bay at the mouth of the Miami River; inc. 1896. LAKES, Fla. -- Mahendran Ramanathan, founder and President of Business Automation Consultants (BAC BAC abbr. blood alcohol concentration ) announced the company has changed its name to RETAIL TECHNOLOGY EXPERTS (RTE (1) See runtime engine. (2) (Real-Time Executive) The operating system used in the HP 1000 series. See HP 1000. ) to provide better brand recognition of the company's core competencies A core competency is something that a firm can do well and that meets the following three conditions specified by Hamel and Prahalad (1990):
"Our new corporate identity reflects more precisely our expertise in the retail technology industry and will bring better brand recognition to our organization. RETAIL TECHNOLOGY EXPERTS' corporate identity will manifest itself through its website www.RetailTechnologyExperts.com, advertisements and marketing communications Marketing communications (or marcom) are messages and related media used to communicate with a market. Those who practice advertising, branding, direct marketing, graphic design, marketing, packaging, promotion, publicity, sponsorship, public relations, sales, sales ," says Director of Business Development, Tom Wagstaff. As of January 2, 2008, the company will be moving corporate offices to a new, substantially larger location at: 7975 NW 154 Street, Suite 220 Miami Lakes, FL 33016 "This move to a bigger office will allow us to meet today's and future business demands of sales, technology and personal customer service. Every customer is treated with the greatest care whether they are one retail store or a large chain company with over 200 stores. We have relied heavily on word-of-mouth and direct referrals from our enthusiastic customers. Establishing greater marketing communications, brand identity, continued excellent service, while targeting qualified prospects will further expedite our growth to the next level," says Mr. Ramanathan. About RETAIL TECHNOLOGY EXPERTS (RTE) RETAIL TECHNOLOGY EXPERTS (RTE), formerly Business Automation Consultants (BAC), with over 17 years of service and expertise in providing Point-Of-Sale (POS (1) See point of sale and packet over SONET. (2) "Parent over shoulder." See digispeak. POS - point of sale ) and Inventory Control for retailers, will continue its unmatchable retail technology solutions and exemplary customer service in the US, Caribbean and Latin America Latin America, the Spanish-speaking, Portuguese-speaking, and French-speaking countries (except Canada) of North America, South America, Central America, and the West Indies. . Its future business development growth is in fulfilling the increasing needs of today's retailers and their demands for tomorrow, increasing their operation and production efficiency through retail technology solutions. |
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