Printer Friendly
The Free Library
19,585,946 articles and books
Member login
User name  
Password 
 
Join us Forgot password?

Business, Media and Cultural Organizations Launch ``What-To-Do, Where-To-Go'' E-newsletter for Consumers.


Business Editors

SOUTHFIELD, Mich.--(BUSINESS WIRE)--Sept. 16, 2003

ArtServe Michigan, the Detroit Free Press The Detroit Free Press is the largest daily newspaper in Detroit, Michigan, USA. It is sometimes informally referred to as the "Freep". Some still refer to it locally as "The Friendly" -- a slogan from an ad campaign in the '70s.  and WWJ WWJ Walk with Jesus  Newsradio 950

Form Unique Partnership with Charter Sponsorship from Comerica

ArtServe Michigan, the Detroit Free Press and WWJ Newsradio 950, with charter sponsorship from Comerica, have partnered to introduce GreatStuff, a free weekly email newsletter of leisure-time activities in Southeast Michigan Southeast Michigan, also called Southeastern Michigan, is a region in the Lower Peninsula of the U.S. state of Michigan that is home to a majority of the state's businesses and industries, and is home to slightly over half the state's population. .

"The GreatStuff partnership provides a business solution needed by the cultural community. Arts and cultural groups want more exposure to a wider audience. GreatStuff does that and positions arts and culture at the core of the many great things to do in SE Michigan," said Barbara Kratchman, president of ArtServe Michigan. "Our e-newsletter won't rely on public funds See Fund, 3.

See also: Public
 or additional grants. It'll be sustained by advertising revenue, which is important in tough economic times."

She added that GreatStuff is also unique because subscribers can customize it to their interests and where they like to go.

"WWJ is glad to participate and lend our experience publishing e-newsletters to make it as easy as possible for consumers to figure out what to do and where to go in SE Michigan during their leisure time," explained Rich Homberg, vice president and general manager of WWJ Newsradio 950. As part of its news service, WWJ has led the media market by developing and distributing 13 different email newsletters to various subscriber groups.

Detroit Free Press Publisher Heath Meriwether said, "GreatStuff gives us yet another way to support this region and to demonstrate its vitality." The Free Press is a major source for GreatStuff content, providing its events listings and links to related Free Press stories.

Kratchman emphasized, "This innovative partnership between non-profit and for-profit organizations would not have been possible without the vision and start-up funding from the Community Foundation for Southeastern Michigan and the John S. and James L. Knight James Landon Knight (born 21 July 1909 Akron, Ohio, died 5 February 1991 Santa Monica, California) was an American newspaper publisher and founder of the Knight Ridder group of newspapers.

He was also co-founder of the John S. and James L.
 Foundation. We expect that our cooperative efforts and GreatStuff will serve as a model for other programs in Michigan and nationwide."

Community Foundation President Mariam Noland said, "We are pleased to support this new venture to increase participation in southeast Michigan's many outstanding cultural programs."

When asked about Comerica's participation as a charter sponsor, Karen Mulvahill, Comerica's senior vice president of Corporate Marketing said, "Comerica is committed to the communities in SE Michigan. By supporting GreatStuff, we are supporting the enterprises within them, their arts and cultural groups as well as their businesses."

For more information about GreatStuff or to subscribe, visit the website www.GreatStuffToDo.com.

ArtServe Michigan, an independent statewide not-for-profit 501(c)(3) organization with offices in Southfield and Lansing, builds support for the arts, artists and cultural activities throughout Michigan through advocacy, education and services. For more information about ArtServe, its programs and services or to become a member, call (248) 557-8288 or visit www.artservemichigan.org.

The Detroit Free Press is Michigan's most-read newspaper - No. 1 in readership read·er·ship  
n.
1. The readers of a publication considered as a group.

2. Chiefly British The office of a reader at a university.
 in Oakland, Macomb and Wayne counties Wayne County is the name of sixteen counties in the United States of America, some named for the American Revolutionary War general Anthony Wayne:
  • Wayne County, Georgia
  • Wayne County, Illinois
  • Wayne County, Indiana
  • Wayne County, Iowa
. Continuous news updates are online at www.freep.com. The Free Press is a Knight Ridder
For the unrelated television series, see Knight Rider.


Knight Ridder (IPA: /ˈrɪdɚ/) was an American media company, specializing in newspaper and Internet publishing.
 newspaper.

Owned and Operated by Infinity infinity, in mathematics, that which is not finite. A sequence of numbers, a1, a2, a3, … , is said to "approach infinity" if the numbers eventually become arbitrarily large, i.e.  Broadcasting, WWJ Newsradio 950 is Detroit's only all-news radio
For the television series NewsRadio, see NewsRadio.
All-news radio is a radio format devoted entirely to discussion and broadcast of news.
 station. Visit WWJ on-line at www.wwj.com. Infinity Broadcasting in Detroit owns radio stations WKRK-FM, WOMC-FM, WVMV-FM, WXYT-AM, WYCD-FM.
COPYRIGHT 2003 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

 Reader Opinion

Title:

Comment:



 

Article Details
Printer friendly Cite/link Email Feedback
Publication:Business Wire
Geographic Code:1USA
Date:Sep 16, 2003
Words:535
Previous Article:MetLife Auto & Home Offers Hurricane Preparedness Tips.
Next Article:The Wall Street Journal Online Awarded Best Newspaper Web Site in 2003 WebAward Competition.
Topics:



Related Articles
Primedia forms new financial services group, appoints Warren Bimblick to lead it.
ACA reaches out to students with a new membership opportunity.
Assessing state reform initiatives.
CMP Media and CyberMedia to create global portfolio.
SIPA executive director Kerry Stackpole outlines plans for growth and diversification.
Just getting started: after 20 years of covering, the sector we all love.

Terms of use | Copyright © 2012 Farlex, Inc. | Feedback | For webmasters | Submit articles