Burrell Receives Prestigious Sears Supplier Awards.To download high-resolution, print-ready JPEG JPEG in full Joint Photographic Experts Group Standard computer file format for storing graphic images in a compressed form for general use. JPEG images are compressed using a mathematical algorithm. images, click on the thumbnail A miniature representation of a page or image that is used to identify a file by its contents. Clicking the thumbnail opens the file. Thumbnails are an option in file managers, such as Windows Explorer, and they are found in photo editing and graphics program to quickly browse multiple image above. WARNING: these images are very large (800K+) Click here for caption Photo Editors/Business Editors MULTIMEDIA AVAILABLE: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=4617541 CHICAGO--(BUSINESS WIRE)--April 16, 2004 Burrell has received a Sears Quality Supplier of the Year Award for Multicultural Marketing and, for a second consecutive year, the agency has been named a Sears Partner in Progress. The Quality award goes to companies that provide the highest level of quality in the delivery of products and services to a Sears, Roebuck and Co. business area. The prestigious Sears Partner in Progress award is presented annually to a select group of supplier companies that provide Sears with quality products and services, from apparel, appliances and tools to marketing, transportation services and technology. More than 10,000 sources competed for this award in 2003. Tom Burrell, chairman and chief executive officer; Fay Ferguson, managing director; L.T. Cushon-Dillard, vice president and account director; and Christine Saldanha, creative director; were honored at an April 13 event hosted by Sears Chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. Alan J. Lacy Alan J. Lacy is the former Chairman and CEO of Sears, Roebuck and Company. Lacy joined Sears in 1994 and served in a number of senior positions, including Chief Financial Officer, President-Credit and President-Services before being named CEO in 2000. at Sears headquarters in Hoffman Estates Hoffman Estates A village of northeast Illinois, a suburb of Chicago. Population: 49,700. , Ill. Begun more than 20 years ago, the Partners in Progress program recognizes sources that make significant contributions to the growth of Sears businesses and the creation of new ways to better serve Sears customers. The winners were selected from nominations submitted by Sears' employees who purchase goods and services In economics, economic output is divided into physical goods and intangible services. Consumption of goods and services is assumed to produce utility (unless the "good" is a "bad"). It is often used when referring to a Goods and Services Tax. for the company. "We are happy that Sears has been a Burrell client for nine years," said Tom Burrell, Burrell's chairman and chief executive officer. "We have been focused on enhancing the quality of our service as we work with Sears to support its growth. Winning the Partner in Progress honor, for a second consecutive year, along with the Quality Supplier of the Year Award for Multicultural Marketing validates that we share Sears' commitment to `building positive, lasting relationships with our customers.'" Sears, Roebuck and Co., Hoffman Estates, Ill., is a leading broadline retailer providing merchandise and related services. With revenues in 2003 of $41.1 billion, the company offers its wide range of home merchandise, apparel and automotive products and services through more than 2,300 Sears-branded and affiliated stores in the U.S. and Canada, which includes approximately 870 full-line and 1,100 specialty stores Noun 1. specialty store - a store that sells only one kind of merchandise shop, store - a mercantile establishment for the retail sale of goods or services; "he bought it at a shop on Cape Cod" in the U.S. Sears also offers a variety of merchandise and services through sears.com, landsend.com, and specialty catalogs Specialty catalogs are a promotion and distribution technique commonly employed by direct marketers. They describe, graphically and verbally, a limited range of products. Specialty catalogs are a good promotion/distribution choice for new products. . Sears is the only retailer where consumers can find each of the Kenmore, Craftsman, DieHard and Lands' End
Burrell is a full-service marketing communications Marketing communications (or marcom) are messages and related media used to communicate with a market. Those who practice advertising, branding, direct marketing, graphic design, marketing, packaging, promotion, publicity, sponsorship, public relations, sales, sales company with offices in Chicago and Atlanta. In business for more than 30 years, Burrell is a leader in understanding and motivating consumer behavior in the African- American and Yurban(R) markets. The agency's client roster includes Sears, P&G, McDonald's, Toyota, Coca-Cola USA, Verizon, Marriott and others. For more information, visit www.burrell.com. MULTIMEDIA AVAILABLE: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=4617541 |
|
||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion