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Bulldog Develops New Revolutionary Miniature Cargo Based Tracking System; New Product Expected to Rapidly Draw Market Share from Legacy Satellite Tracking Systems.


RICHMOND, British Columbia This page is for the city of Richmond, British Columbia. For the federal electoral district in this locality see Richmond (electoral district); for the provincial electoral district see Richmond (provincial electoral district).  -- Bulldog bulldog, breed of thick-set nonsporting dog developed in the British Isles many centuries ago. It stands from 13 to 15 in. (33–38.1 cm) high at the shoulder and weighs from 40 to 50 lb (18.1–22.7 kg).  Technologies, Inc. (OTCBB OTCBB

See OTC Bulletin Board (OTCBB).
: BLLD BLLD British Library Lending Division (UK)
BLLD Bit-Linear Linear Dispersion
) an innovative provider of wireless cargo security solutions, announced today that it is in the late development stages of a new member of the BOSS(TM) product family. The Mini BOSS(TM) is a battery powered, miniature (3" x 2" x 1"), covert tracking device which can be concealed in valuable cargo Cargo which may be of value during a later stage of the war.  and left dormant until required. Bulldog is finalizing details for field trials of the Mini BOSS(TM) in September, 2004.

The Mini BOSS(TM), which uses a combination of Assisted GPS GPS is a satellite based positioning system. Assisted GPS, or A-GPS was introduced to enhance performance. The development of A-GPS was accelerated by the U.S. FCC's E911 mandate requiring the position of a cell phone to be available to emergency call dispatchers.  (AGPS AGPS Assisted Global Positioning System
AGPS Advanced Government Purchasing System
AGPS Advanced Geo Positioning Solutions, Inc
AGPS Advanced Global Positioning System
AGPS Ameron Global Product Support
AGPS Attitude Global Positioning System
AGPS Assisted Gps
) and cellular tower triangulation triangulation: see geodesy.


The use of two known coordinates to determine the location of a third. Used by ship captains for centuries to navigate on the high seas, triangulation is employed in GPS receivers to pinpoint their current location on earth.
, can provide tracking data from inside shipping containers or cargo trailers, even when they are located in underground parking structures or warehouses. The device can be concealed in sensitive and valuable cargo shipments. If lost or stolen, the Mini BOSS(TM) can provide continuous location of the goods for up to a month, providing security professionals and law enforcement officials with the time needed to locate and recover the shipment.

The Mini BOSS(TM) works in conjunction with the Bulldog Security Gateway, Bulldogs Automatic Vehicle Location See mobile positioning.  (AVL (Automatic Vehicle Location) See mobile positioning. ) Software, to provide real time tracking and map data to the end user. The Mini BOSS(TM) on its own, or combined with Bulldog's Road BOSS(TM) System, should significantly enhance security for Bulldog customers by giving law enforcement officials and security professionals additional tools to break up cargo theft rings operating in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. .*

Based on CDMA (Code Division Multiple Access) A method for transmitting simultaneous signals over a shared portion of the spectrum. The foremost application of CDMA is the digital cellular phone technology from QUALCOMM that operates in the 800 MHz band and 1.9 GHz PCS band.  cellular technology, the Mini BOSS(TM) will have nationwide coverage in the Untied States, and provide fleet operators with a flexible and affordable security platform. This product will no longer make it necessary for trucking companies to outfit complete fleets of trailers and tractors with expensive tracking systems. With the Mini BOSS(TM) operators can track the individual shipments they deem necessary, thus greatly reducing the number of tracking systems and airtime required.

The Mini BOSS(TM) is also expected by Bulldog's management to open the tracking market to new customers, such as the shippers of valuable goods.* Companies with expensive or time sensitive shipments can conceal a Mini BOSS(TM) at the time of packaging, and track their own goods through the supply chain, regardless of who is transporting the goods. The Mini BOSS(TM) cargo tracking model, low cost cellular airtime, reduced device costs and greatly enhanced functionality, is anticipated to allow the Mini BOSS(TM) to quickly open new tracking markets, and take market share from legacy satellite tracking systems.*

"We expect that the Mini BOSS(TM) will have a revolutionary effect on global shipping security,"* said John Cockburn There have been several people named John Cockburn:
  • John Cockburn (Scottish politician) (died 1758)
  • John Cockburn (Australian politician) (1850-1929)
, Bulldog Technologies' chief executive officer. "Thieves will no longer be able to rest easy once they have successfully completed a theft, as the police will most likely be knocking at their door by the time they finish unloading it."

Brett Millar, former FBI Supervisory Special Agent commented, "The low cost and minute size of the self powered unit, combined with the capability to track inside containers, buildings and other structures, will revolutionize the supply chain security market and could potentially open dozens of vertical markets for asset tracking and recovery."* Millar, with over 13 years of experience working domestic and international cargo theft rings and black market operations is now a member of the Bulldog Advisory Board.

"Bulldog has been approached with requests to use the technology in locating lost children, law enforcement sting operations, and in consumer automobiles. Literally dozens of other potentially profitable applications, are being investigated" concluded Cockburn.

About Bulldog Technologies Inc.

Bulldog Technologies Inc. a leading provider of wireless cargo security solutions, researches, develops and manufactures real-time, comprehensive monitoring and intrusion detection See IDS and IPS.  devices (BOSS(TM) (Bulldog Online Security System)) for use in the cargo transportation and storage supply chain industry. Bulldog has developed the Road BOSS(TM) for mobile cargo transported in trailers, delivery trucks/vans, and ocean containers. The Yard BOSS(TM) is a proprietary asset protection and security system developed for cargo containers and trailers stored for extended periods in freight yards and port facilities. The Tanker BOSS(TM) is a triple-redundant electronic security system that simultaneously monitors internal fluid levels and all ingress An entrance. Contrast with "egress," which means exit. See ingress traffic. See also Ingres 2006.  and egress See ingress.  points on tanker trucks. The Mini BOSS(TM) is compact sized covert tracking device being developed for use in loss prevention security activities and for asset visibility of high value cargo.

For further information, visit Bulldog on the Web at www.bulldog-tech.com

Email: info@bulldog-tech.com

Legal Note on Forward-Looking Statements

Statements in this news release, which are not purely historical, are forward-looking statements, including any statements regarding beliefs, plans, expectations or intentions regarding the future. Forward-looking statements in this news release are marked by an asterisk (*) and include statements regarding Bulldog's belief that the Mini BOSS(TM) will be adopted by law enforcement officials and security professionals to target cargo theft, and Bulldog's expectation that it will open the tracking market to new customers and applications, and take market share from legacy satellite tracking systems. It is important to note that actual outcomes and the Company's actual results could differ materially from those in such forward-looking statements. Factors that could cause actual results to differ materially include risks and uncertainties such as compatibility of the Company's products with existing security procedures and protocols employed potential customers and by law enforcement officials and security professionals, the impact of competitive products on the sales of the Company's products, general economic conditions as they affect the Company's prospective customers, the ability of third party manufacturers to produce the Company's products, the Company's ability to source product components in a timely manner, new technological developments that may allow third parties to compromise the effectiveness of the Company's products as a theft-deterrent system, and insufficient investor interest in the Company's securities which may impact on the Company's ability to raise additional financing as required. Readers should also refer to the risk disclosures outlined in the Company's registration statement on Form SB-2 filed with the Securities and Exchange Commission on May 17, 2004 and the Company's other disclosure documents filed from time-to-time with the SEC.
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Sep 14, 2004
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