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Building alumni relationships.


Cultivate cul·ti·vate  
tr.v. cul·ti·vat·ed, cul·ti·vat·ing, cul·ti·vates
1.
a. To improve and prepare (land), as by plowing or fertilizing, for raising crops; till.

b.
 lifelong donor and alumni relationships with Talisrna Advancement CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. , the latest addition to Talisma's CRM Suite for Higher Education higher education

Study beyond the level of secondary education. Institutions of higher education include not only colleges and universities but also professional schools in such fields as law, theology, medicine, business, music, and art.
. Designed for university advancement, placement, development, alumni relations, and marketing departments, the Talisma Advancement CRM allows users to create marketing campaigns, newsletters, and surveys, as well as scripting for telephone-based fundraisers and a location to log details of the call. It also executes credit card donations, provides automated au·to·mate  
v. au·to·mat·ed, au·to·mat·ing, au·to·mates

v.tr.
1. To convert to automatic operation: automate a factory.

2.
 responses via e-mail, and enables constituents and university representatives to text chat in real time. Pricing starts at $50,000 per modular component. For more information, visit education.talisma.com.

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Title Annotation:What's New
Author:Klein, Alana
Publication:University Business
Date:Oct 1, 2004
Words:100
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