Building a future for rugby.

COCA-COLA'S commitment to develop sport in Wales continues to cross boundaries at all levels and abilities.

Coca-Cola Enterprises Wales & West region has committed to supporting rugby from the higher echelons of international sponsorship of the Welsh Rugby Union team through to the grass roots development of the sport.

The grass roots development of rugby is being delivered through Coca-Cola's partnership with the Dragons Rugby Trust programme, the main focus for this being the Coca-Cola Player Outreach Programme.

The programme consists of 50 schools throughout Wales being chosen to participate in a day's training with an international player.

The days involve pupils of differing levels of abilities and ages, learning how to enhance their skills from the experience of world class players.

The scheme was launched last autumn and has already become an integral part of CocaCola's grass roots development programme for schools in Wales.

Tim Green, sponsorship manager for Coca-Cola GB, said: "The coaching clinics worked extremely well last year, complementing the already high standards of rugby coaching in schools in Wales.

"Coca-Cola and the Dragons Rugby Trust have been able to offer the chance for school teams to benefit from the experience and skills of top welsh stars such as Nathan Budgett, Rob Howley and Rhys Williams."

If you would like more information on the Player Outreach programme or on the range of Coca-Cola services and vending equipment available, then please contact the marketing team on 029 2054 5200.