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Buckeye's Video-on-Demand Service Emphasizes Local Programming; With SeaChange VOD Platform in Place, Buckeye Pairs Local Productions with Extensive Entertainment Line-up.


MAYNARD, Mass. -- Digital cable television subscribers in Toledo are enjoying a growing slate of on-demand options from Buckeye CableSystem Buckeye CableSystem is a cable company located in Toledo, Ohio and serves Northwest Ohio and parts of Southeast Michigan. Buckeye CableSystem is a full service cable company including TV, broadband, and home telephone services.  that features programming from local network affiliates and high school sporting events.

Earlier this year, Buckeye tapped SeaChange International This article or section is written like an .
Please help [ rewrite this article] from a neutral point of view.
Mark blatant advertising for , using .
 (Nasdaq: SEAC SEAC Student Environmental Action Coalition
SEAC Spongiform Encephalopathy Advisory Committee
SEAC Southeast Archeological Center (National Park Service)
SEAC South East Asia Command (Allies WWII) 
) to provide its video server and software platform - including local content encoders - for Buckeye CableSystem's on-demand service, Buckeye VOD See video-on-demand.

VoD - video on demand
. Today, movies, events, NFL NFL
abbr.
National Football League

NFL (US) n abbr (= National Football League) → Fußball-Nationalliga
 Network game highlights, children's programming and free content is already available on Buckeye VOD to over 42,000 digital homes among the cable operator's 133,000 subscribers in Toledo and Southeast Michigan Southeast Michigan, also called Southeastern Michigan, is a region in the Lower Peninsula of the U.S. state of Michigan that is home to a majority of the state's businesses and industries, and is home to slightly over half the state's population. . Recently, VOD packages for HBO/Cinemax and STARZ! were launched on an a-la-carte and subscription basis, respectively.

Buckeye VOD is distinguished by the cable operator's strategy to give subscribers convenient on-demand access to a variety of local programming aired in Toledo, the 70th largest U.S. television market. Toledo's Public Broadcasting Service “PBS” redirects here. For other uses, see PBS (disambiguation).

Not to be confused with Public Broadcasting Services in Malta.

The Public Broadcasting Service (PBS
 affiliate WGTE-TV so far offers several history and entertainment programs through Buckeye VOD. In another example, weekly installments of WB affiliate WTWB-TV's "Garden Guy" are featured in the VOD library with pause, fast-forward and rewind convenience.

Perhaps Buckeye VOD's most compelling programming innovation is the on-demand availability of local high school sports coverage that is originally produced and aired by Buckeye CableSystem Sports Network (BCSN BCSN Bureau Commun du Service National
BCSN Black College Satellite Network
BCSN Block-Completed Sequence Number (ITU-T)
BCSN Broadband Central Switching Network
BCSN Bandwidth-Constrained Sensor Network
), an exclusive sports channel Sports channels are television specialty channels (usually available exclusively through cable and satellite) broadcast sporting events, usually live, and when not broadcasting events, sports news and other related programming.  created by Buckeye CableSystem. Each week, BCSN's mobile video production crews capture football, baseball, basketball, cross-country, swimming and other area high school sports events. Digital subscribers can access 20 events on-demand during the two weeks following the original broadcasts.

"Buckeye CableSystem provides Toledo-area residents with the best of all possible television options and now we've added on-demand's when-you-want-it convenience," said Florence Buchanan, vice president, marketing, Buckeye CableSystem. "Buckeye VOD is exciting for consumers and it extends the value of BSCN BScN Bachelor of Science in Nursing
BSCN Building Scalable Cisco Networks
BSCN Bit Scan
 productions and other broadcast programming - advantages that satellite can't deliver."

"Buckeye has proven that on-demand television is a platform for innovation and true distinction from competitors regardless of the scale of a cable system," said James Kelso, vice president/general manager of broadband systems, SeaChange. "The control and convenience of VOD cannot be matched. Further, as Buckeye VOD demonstrates, it's also a medium for existing productions to reach more viewers and a means for cable to underscore its unique ability to serve the local community in new ways."

About SeaChange

SeaChange drives the on-demand business with highly automated and fault-resilient digital video systems. Today, SeaChange VOD Systems provide over 1.2 million on-demand streams in over 100 deployments worldwide, including 17 of the top 25 U.S. television markets.

SeaChange provides digital video systems that are changing television. Its powerful server and software systems enable television operators to provide new on-demand services and to gain greater efficiencies in advertising and content delivery. With its Emmy-winning MediaCluster technology, thousands of SeaChange systems are helping broadband, broadcast and satellite television companies to streamline operations, expand services and increase revenues. SeaChange is headquartered in Maynard, Massachusetts and has product development, support and sales offices throughout the world. Visit www.schange.com.

MediaCluster is a registered trademark of SeaChange International, Inc.
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Oct 7, 2004
Words:513
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