Bruce Willis Teams with ESPN to Create "The 'Live Free or Die Hard' Sports Fan Challenge".LOS ANGELES Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. -- Superstar Bruce Willis, who returns as John McClane in "Live Free or Die Hard," the ultimate summer movie action ride, is teaming with ESPN ESPN Entertainment and Sports Programming Network to offer movie and sports fans the chance to participate in "The 'Live Free or Die Hard' Sports Fan Challenge." The promotion features exclusive SportsCenter programming with Willis and a chance to win the challenge contest on-line. This first-of-its-kind movie promotion with ESPN will culminate in a special "Live Free or Die Hard" edition of SportsCenter on June 26. Commercial breaks will be replaced by interstitial vignettes featuring Willis, the Philadelphia Eagles' Donovan McNabb and ESPN's Mike & Mike. There will also be exclusive sneak peaks of "Live Free or Die Hard," which Twentieth Century Fox releases everywhere June 27. Additionally, Willis will be seen in hilarious co-branded TV spots alongside the San Diego Chargers' Antonio Gates announcing "The 'Live Free or Die Hard' Sports Fan Challenge" and inviting viewers to log on to ESPN.com to enter the contest. Participants can register to win a private screening of the film for friends and family; a trip to a live taping of SportsCenter; and weekly prizes include DVD DVD: see digital versatile disc. DVD in full digital video disc or digital versatile disc Type of optical disc. The DVD represents the second generation of compact-disc (CD) technology. Box sets of the Die Hard Collection. In a season overflowing with CGI CGI in full Common Gateway Interface. Specification by which a Web server passes data between itself and an application program. Typically, a Web user will make a request of the Web server, which in turn passes the request to a CGI application program. fantasy, "Live Free or Die Hard" gets real - with real action, real humor and a relatable everyman hero: John McClane. On the Fourth of July Fourth of July, Independence Day, or July Fourth, U.S. holiday, commemorating the adoption of the Declaration of Independence. Celebration of it began during the American Revolution. holiday, an attack on the vulnerable United States infrastructure begins to shut down the entire nation. The mysterious figure behind the scheme has figured out every modern angle - but he never figured on an old-school "analog" fly in the "digital" ointment ointment /oint·ment/ (oint´ment) a semisolid preparation for external application to the skin or mucous membranes, usually containing a medicinal substance. oint·ment n. . One of the world's largest producers and distributors of motion pictures, Fox Filmed Entertainment produces, acquires and distributes motion pictures throughout the world. These motion pictures are produced or acquired by the following units of FFE FFE Fédération Française d'Equitation (French governing body for equestrian sport) FFE Fédération Française des Échecs FFE Food for Education FFE Flat File Extractor FFE Frontier: First Encounters : Twentieth Century Fox, Fox 2000 Pictures, Fox Searchlight Pictures, Fox Atomic, and Twentieth Century Fox Animation. |
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