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Brother Introduces The P-Touch PT-1900: The Desktop Labeling System That Offers More, For Less.


Business and Technology Editors

BRIDGEWATER, N.J.--(BUSINESS WIRE)--Sept. 17, 2002

Brother Steps Up Features Without Stepping Up Price

- Labeler Ideal for General Office Use to

Medical, Hospitality, Education, Retail and More

Aware of tightening budgets everywhere, Brother International Corporation is once again providing more features for the dollar with its new P-Touch(R) PT-1900 Electronic Labeling System. Equipped with an automatic tape cutter cutter, small, one-masted sailing vessel, with a rig similar to that of a sloop except that it usually has a sliding bowsprit and a topmast. From 1800 to 1830 cutters were in service between England and France.  and other higher-end features typically incorporated only in more expensive labelers, the PT-1900 is currently selling for as little as $79.99, a great price for such a powerful labeler.

The PT-1900 is built on the reliability and feature set of its popular predecessor, the PT-1800, yet offers even more. The new PT-1900's built-in, automatic tape cutter adds real convenience, especially when printing more than a few labels at a time. This higher-end feature, combined with larger available fonts and four lines of printing, makes Brother's latest desktop labeler the ideal choice for the home or corner office, at an unparalleled value.

Since the PT-1900 is a complete, stand-alone labeling machine, it is also a perfect choice for applications in education, retail, telecommunications Communicating information, including data, text, pictures, voice and video over long distance. See communications. , restaurants and other environments that require a convenient labeling solution.

As a full featured labeler, the PT-1900 has a 20-character (10 x 2 line) LCD (Liquid Crystal Display) A display technology that uses rod-shaped molecules (liquid crystals) that flow like liquid and bend light. Unenergized, the crystals direct light through two polarizing filters, allowing a natural background color to show.  display with font font
 or typeface or type family

Assortment or set of type (alphanumeric characters used for printing), all of one coherent style. Before the advent of computers, fonts were expressed in cast metal that was used as a template for printing.
 viewer, the ability to produce two fonts, 8 type sizes, 8 type styles including normal, bold, outline, shadow, italic, italic bold, italic outline and italic shadow and vertical. It has dual power source capabilities and comes with 6 AA batteries. The PT-1910 includes a protective carrying case, perfect for organizing the unit and tapes, and for rough treatment. It sells through dealers and catalogs for around $99.99.

"Determining and meeting the needs of the Brother customer is a continuous process," said Dean F. Shulman, Senior Vice President, Brother International Corporation. "With the PT-1900, we are pleased to offer our customers a significant added value Added value in financial analysis of shares is to be distinguished from value added. Used as a measure of shareholder value, calculated using the formula:

Added Value = Sales - Purchases - Labour Costs - Capital Costs
 - both in terms of extra features, and affordable price. P-Touch labeling systems are now not only in the hands of office managers and administrative assistants, but are also used increasingly in telecommunications, medical labs, hotels, factories and schools. Our new PT-1900 was designed to meet the needs of these customers."

Brother P-Touch desktop models offer a combination of superior performance and great value for all general-purpose labeling. They feature a built-in typewriter-style keyboard, large displays and include a wide range of standard features. You can easily type and print multi-line labels in a variety of sizes and colors by using these advanced features.

Additional information on all P-Touch products is available toll free from Brother customer service at 877-4Ptouch or via the Brother Web site at www.brother.com or by contacting the Brother fax back system at 800-521-2846.

About Brother

Bridgewater, NJ is the corporate headquarters for Brother in the Americas, from Canada to South America South America, fourth largest continent (1991 est. pop. 299,150,000), c.6,880,000 sq mi (17,819,000 sq km), the southern of the two continents of the Western Hemisphere. , and has fully integrated sales, marketing services, manufacturing, and research and development capabilities located here in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . In addition to its headquarters, Brother has facilities in California California (kăl'ĭfôr`nyə), most populous state in the United States, located in the Far West; bordered by Oregon (N), Nevada and, across the Colorado River, Arizona (E), Mexico (S), and the Pacific Ocean (W). , Illinois Illinois, river, United States
Illinois, river, 273 mi (439 km) long, formed by the confluence of the Des Plaines and Kankakee rivers, NE Ill., and flowing SW to the Mississippi at Grafton, Ill. It is an important commercial and recreational waterway.
, Massachusetts, Tennessee and Texas, as well as subsidiaries in Ohio, Canada, Brazil, Chile and Mexico.

NOTE: All brand and product names are trademarks or registered trademarks of their respective companies.

EDITOR'S NOTE Editor's Note (foaled in 1993 in Kentucky) is an American thoroughbred Stallion racehorse. He was sired by 1992 U.S. Champion 2 YO Colt Forty Niner, who in turn was a son of Champion sire Mr. Prospector and out of the mare, Beware Of The Cat.

Trained by D.
: Digital images are available upon request.
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Sep 17, 2002
Words:546
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