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Brother International Corporation Continues to Set Price/Performance Standards for Color Inkjet All-in-Ones.


BRIDGEWATER, N.J. -- New Line Features Faster Printing Speeds, Network & Wireless Connectivity and Enhanced Photo Printing....Addressing Key Emerging Market Trends

Brother International Corporation continues with its' reputation for providing market challenging, feature rich multi-function products by introducing an exciting new line of low-profile color inkjet Multi-function Center Multi Function Center or MFC is a term used widely in the printer manufacturing world. A new type of office hardware, it combines the functions of a printer, scanner, fax and photocopier to create a compact cost effective product. (R) (MFC (Microsoft Foundation Class) An application framework for writing Microsoft C/C++ and Visual C++ applications. See application framework.

MFC - Microsoft Foundation Class
) products - the MFC-240c ($99.99*), MFC-440cn ($149.99*), and MFC-665cw ($199.99*). Each model keenly addresses the most dominant and evolving consumer requirements for more value added Value Added

The enhancement a company gives its product or service before offering the product to customers.

Notes:
This can either increase the products price or value.
 products.

These three Brother products replace the current popular low-profile, flatbed MFC-210c, MFC-420cn and MFC-640cw models respectively. The new models will be available through all Brother sales channels such as office superstores This is a list of superstores by country. Multi-national
  • Auchan
  • Barnes & Noble (Books, Music, Videos, Magazines)
  • Best Buy (Music, Videos, Electronics, Computer Software, Appliances)
  • Borders (Books, Music, Videos)
  • Carrefour
  • Cora
, major retailers and distributors beginning with the MFC-240c in late July, the MFC-440cn in mid September and the MFC-665cw in late-September.

Emergence of a New Market Dynamic (Hard Lessons Learned Drive Market Requirements)

The growth of the color inkjet all-in-one market has exploded ex·plode  
v. ex·plod·ed, ex·plod·ing, ex·plodes

v.intr.
1. To release mechanical, chemical, or nuclear energy by the sudden production of gases in a confined space:
 over the past 3 - 4 years. This growth has come from the continued expansion of the home office market and the migration of home/personal consumers who previously would buy single function color inkjet printers A printer that propels droplets of ink directly onto the medium. Today, almost all inkjet printers produce color. Low-end inkjets use three ink colors (cyan, magenta and yellow), but produce a composite black that is often muddy. . Today, these consumers realize they can purchase a color inkjet all-in-one for the same or less than what their previous single function printer had cost. The multi-millions of color not of the white race; - commonly meaning, esp. in the United States, of negro blood, pure or mixed.

See also: Color
 ink jet See inkjet printer.  all-in-ones that have been sold (or bundled as "free" with PC purchases) have created a vastly more "educated" consumer, when it comes time to replace their existing color ink jet product.

Many consumers that purchased sub-$100 machines or were provided one as part of a personal computer bundle quickly learned that their performance was significantly less than anticipated. Experiences ranged from higher than expected consumable costs consumable cost Administration Those necessary expenses borne by the lab or other hospital service which includes reagents, disposables, and other supplies, as well as maintenance and lease contracts. See Disposables. , PC-required copying or faxing functions, poor photo printing performance, and lack of network connectivity. These experiences are now playing a prominent role is defining what today's user requires to perform their daily tasks. These users have developed the savvy to anticipate future requirements, thus fueling the demand for emerging trends, such as photo printing and home networking...thus most consumers now have higher function demands and are more likely to spend over $100 to make sure the next product they purchase can meet the strong value expectations they now have.

Brother Addresses Value Added Market Requirements

Brother's new line of low-profile color inkjet products have been developed with a slew of value-added functionality to address these increasing demands of today's home and home office consumers.

Sleek In the Dungeons and Dragons fantasy role-playing game, the Sleek is a Magical Beast. It resembles an Ermine. It seems to have no other desire aside from biting victims and running off. , New Design includes Faxing and Auto-Doc Feeder feeder

abbreviation for self-feeders. Used in feeding groups of animals at intervals of several days. Feed has to be dry and comminuted so that it will run down the spouts from the hopper into the troughs.
 Standard

Brother's new low profile line-up has been engineered to provide required features in a small footprint The amount of geographic space covered by an object. A computer footprint is the desk or floor surface it occupies. A satellite's footprint is the earth area covered by its downlink. See form factor.

1.
. Unlike similar sized, competitive units, Brother includes features such as stand-alone faxing and an auto-document feeder to complement standard robust printing, copying and scanning functions.

Fast Print Speeds

Among the fastest in their class with print speeds up to 25ppm (Pages Per Minute) The measurement of printer speed. See gppm.

PPM - Portable Pixmap
 black / 20ppm color for MFC-240c/440cn, and up to 27ppm black / 22ppm color for the MFC-665cw.

Professional Looking Documents and Photo Printing

Sharp, Vibrant Print quality due to the ability to print ink droplets as small as 1.5 picoliters and print resolutions up to 6000 x 1200 dots per inch (dpi).(a)

Network Connectivity

Both the MFC-440cn and MFC-665cw come standard with a built-in Ethernet Ethernet

Telecommunications networking protocol introduced by Xerox Corp. in 1979. It was developed as an inexpensive way of sending information quickly between office machines connected together in a single room or building, but it rapidly became a standard computer
 network interface to enable the sharing of printing, scanning, faxing and media card access amongst multiple users on the network. The MFC-665cw also has a built-in wireless (802.11b/g) network interface, allowing the freedom to place your MFC where it is convenient to access without the need to be connected to your computer with wires.

PhotoCapture Center(R)

Conveniently located on the front panel of the machines, the PhotoCapture Center(R) feature enables users to easily print vibrant color photos with or without a computer. This feature is compatible with all major Media Cards(1) and includes a PictBridge interface. The MFC440cn and the MFC665cw also include:

--a flip-up Color LCD (Liquid Crystal Display) A display technology that uses rod-shaped molecules (liquid crystals) that flow like liquid and bend light. Unenergized, the crystals direct light through two polarizing filters, allowing a natural background color to show.  display that provides the user with an easy to navigate (1) "Surfing the Web." To move from page to page on the Web.

(2) To move through the menu structure in a software application.
 interface as well as the ability to preview their photos before printing

--a Photo Bypass tray holds up to 20 sheets of 4" x 6" photo paper without removing standard paper

Innobella (TM) Ink Cartridges
  • List of rifle cartridges
  • List of handgun cartridges
  • Table of pistol and rifle cartridges
  • List of cartridges by caliber
 and Photo Papers

All of the new Color MFCs will use Brother's new lineup A criminal investigation technique in which the police arrange a number of individuals in a row before a witness to a crime and ask the witness to identify which, if any, of the individuals committed the crime.  of Innobella(TM) ink cartridges and photo papers. When used with our new print engine, The "Innobella" ink and paper enables and empowers consumers to accurately reproduce re·pro·duce
v.
1. To produce a counterpart, an image, or a copy of something.

2. To bring something to mind again.

3. To generate offspring by sexual or asexual means.
 beautiful, vibrant, radiant color images A (digital) color image is a digital image that includes color information for each pixel.

For visually acceptable results, it is necessary (and almost sufficient) to provide three samples (color channels
; while simultaneously enhancing image permanence Permanence
law of the Medes and Persians

Darius’s execution ordinance; an immutable law. [O.T.: Daniel 6:8–9]

leopard’s spots

there always, as evilness with evil men. [O.T.: Jeremiah 13:23; Br. Lit.
 and longevity longevity (lŏnjĕv`ĭtē), term denoting the length or duration of the life of an animal or plant, often used to indicate an unusually long life. .

Innobella(TM) inks and papers were conceived and engineered to become fundamental, operational components of an integrated printing "system". Together, this "system" delivers reliable, consistent and dazzling color reproductions from the first print to the last.

The MFC-240c/440cn/665cw utilizes a 4-cartridge ink series to reduce ink waste by only requiring the user to replace the color that runs out. The new LC-51 series (Innobella (TM)) inks that support yields of 500 pages for black and 400 pages for each color cartridge (1) See phono cartridge.

(2) A removable storage module that contains magnetic disks, optical discs, magnetic tape or memory chips. Cartridges are inserted into slots in the drive, printer or computer.
 (based on 5% page coverage).

NEW COLOR MFC LINE-UP PROFILE

Each model announced today is listed below with key features highlighted.

BASE MODEL: MFC-240c

Base features include color printing “colour separation” redirects here. For other uses, see colour-separation overlay.
Color printing is the reproduction of an image or text in color (as opposed to simpler black and white or monochrome printing).
, color copying, color scanning, color faxing, PC fax send and PhotoCapture Center(R) technology plus:

--Automatic document feeder that holds up to 10-pages

--Print speeds up to 25ppm black and 20ppm color

--Print resolutions up to 6000 x 1200 dpi

NETWORK-READY: MFC-440cn

Includes all of the features of the MFC-240c plus:

--2.0" flip-up color LCD display

--Photo bypass tray that holds up to 20 sheets of 4" x 6" glossy gloss·y  
adj. gloss·i·er, gloss·i·est
1. Having a smooth, shiny, lustrous surface: glossy satin. See Synonyms at sleek.

2.
 paper without removing the 100 sheets of standard paper

--Network-Ready built-in Ethernet interface(2) (share print, scan, fax and media card access)

WIRELESS-READY: MFC-655cw

Includes all of the features on the above two models plus:

--Print speeds up to 27ppm black and 22ppm color

--2.5" flip-up color LCD display

--Ethernet-ready and built-in 802.11b/g interfaces(2)

--Built-in Message Center(R) features includes...

--Digital Answering Machine (stores up to 29 minutes)

--Full Duplex Speakerphone speak·er·phone  
n.
A telephone or telephone attachment that contains both a loudspeaker and a microphone, allowing several persons to participate in a call at the same time without the telephone receiver being held.

Noun 1.


--Convenient Telephone Handset The part of the telephone that contains the speaker and the microphone. On a desktop phone, the part you hold in your hand is the handset. On a cellphone, the entire phone is the handset. See multihandset cordless and headset.

ABOUT BROTHER

Bridgewater, New Jersey is the corporate headquarters for Brother in the Americas, from Canada to South America South America, fourth largest continent (1991 est. pop. 299,150,000), c.6,880,000 sq mi (17,819,000 sq km), the southern of the two continents of the Western Hemisphere. . It has fully integrated sales, marketing services, manufacturing, research and development capabilities located in the U.S. In addition to its headquarters in Bridgewater, New Jersey, Brother has facilities in California California (kăl'ĭfôr`nyə), most populous state in the United States, located in the Far West; bordered by Oregon (N), Nevada and, across the Colorado River, Arizona (E), Mexico (S), and the Pacific Ocean (W). , Illinois Illinois, river, United States
Illinois, river, 273 mi (439 km) long, formed by the confluence of the Des Plaines and Kankakee rivers, NE Ill., and flowing SW to the Mississippi at Grafton, Ill. It is an important commercial and recreational waterway.
, Massachusetts Massachusetts (măsəch`sĭts), most populous of the New England states of the NE United States.  and Tennessee, as well as subsidiaries in Ohio, Canada, Brazil, Chile, Argentina and Mexico. For more information you can visit the web site at www.brother.com.

NOTE: All trademarks and registered trademarks referenced herein are the property of their respective companies.

* Estimated Street Price

(1) CompactFlash(R), Memory Stick(R), Memory Stick Pro(TM), xD Picture Card(TM) Type M / Type H, Secure Digital(TM), MultiMediaCard(TM) *(cards not included)

(2) Cables not included

(a) Resolutions are listed horizontal by vertical
MFC-240c     MFC-440cn       MFC-665cw
------------------------ ------------ -------------- -----------------
COLOR PRINT

Print Speed (Max.)
 (mono/color)                    25ppm / 20ppm          27ppm / 22ppm

Maximum Resolution (dpi)                6000 x 1200(a)

Front-Load Paper Tray
 Capacity                                100 sheets

4x6 Photo Paper Tray
 Capacity                     N/A               20 sheets

Interface(s)                          USB(8),      USB(8), PictBridge,
  Standard(1)           USB(8),       PictBridge,  Ethernet,
                        PictBridge    Ethernet     Wireless 802.11b/g

Windows(R)                  98, 98SE, 2000 Professional, Me, XP,
 Compatibility                   XP professional x64 Edition

Mac(R) OS
 Compatibility(7)                OS X 10.2.4 or greater
----------------------------------------------------------------------


                            MFC-240c    MFC-440cn       MFC-665cw
------------------------ ------------ -------------- -----------------
COLOR COPY

Copy Speed (Max.)
 (mono/color)                   18ppm / 16ppm          20cpm / 18cpm

Automatic Document Feeder              Up to 10 pages

Multi-Copy Capability                  Up to 99 copies

Maximum Copy Resolution (dpi)           1200 x 600(a)

Reduction/Enlargement Range              25% to 400%
----------------------------------------------------------------------


                            MFC-240c    MFC-440cn       MFC-665cw
------------------------ ------------ -------------- -----------------
COLOR SCAN

Interpolated Resolution
 (max dpi)                           19,200 x 19,200

Optical Resolution
 (Max dpi)                              600 x 2400

Windows(R) Software        ScanSoft(R) PaperPort(R) with OCR

Mac(R) Software          Presto!(R)  PageManager(R) (includes OCR)
----------------------------------------------------------------------


                            MFC-240c    MFC-440cn       MFC-665cw
------------------------ ------------ -------------- -----------------
COLOR FAX

Modem Speed                             14.4k bps

Max. Pages Stored
 in Memory(2)                200                   480

Broadcasting(3)             Up to           Up to 210 locations
                         90 locations

Speed Dial Locations         40                     80
----------------------------------------------------------------------


                            MFC-240c    MFC-440cn       MFC-665cw
------------------------ ------------ -------------- -----------------
PC FAX

PC Fax Software
 (Send/Receive)(3)      Brother PC Fax      Brother PC Fax(4)
                          (Send only)
----------------------------------------------------------------------



                            MFC-240c    MFC-440cn       MFC-665cw
------------------------ ------------ -------------- -----------------
PHOTOCAPTURE CENTER(R)

                                        2" Flip-up     2.5" Flip-up
LCD display                1 Line       Color  LCD     Color LCD

Compatible Media      CompactFlash(R), Memory Stick(R), Memory Stick
 Cards(5)             Pro(TM), xD Picture Card(TM) Type M / Type H,
                      Secure Digital(TM), MultiMediaCard(TM)


Print directly           Yes, Media Card or PictBridge with
 without a PC                PictBridge-enabled camera


Scan directly to the
 memory cards                 N/A                  Yes
----------------------------------------------------------------------


                            MFC-240c    MFC-440cn       MFC-665cw
------------------------ ------------ -------------- -----------------
MESSAGE CENTER(R)

Handset                             N/A                    Yes

Digital Answering Machine           N/A                 Yes, up to
                                                        29 minutes

Full duplex Speakerphone            N/A                    Yes
----------------------------------------------------------------------

                            MFC-240c    MFC-440cn       MFC-665cw
------------------------ ------------ -------------- -----------------
NETWORK
                                                      Yes Ethernet and
Network Standard             N/A      Yes, Ethernet   Wireless
                                                      802.11b/g


                                                      SSID/ESSID; WEP
                                                      64bit & 128bit;
Wireless Security                   N/A               WPA / WPA2 -
                                                      Personal
                                                     (TKIP/AES)


SecureEasySetup(TM)                 N/A                  Yes
----------------------------------------------------------------------

                           MFC-240c    MFC-440cn       MFC-665cw
----------------------- ------------  -------------- -----------------
OTHER INFORMATION

Dimensions (W x D x H)  15.7" x 14.6"  15.7" x 14.6"   18.4" x 14.6"
                            x 7.1"        x 7.1"           x 7.1"

Weight                    17.4 lbs      17.4 lbs         17.7 lbs

Consumable Yield
 (Black)(6)                             Up to 500
Consumable Yield
 (Colors)(6)                            Up to 400

Print Engine
 Technology                              Inkjet

Estimated Street
 Price ($US)               $99.99       $149.99           $199.99

Approximate Availability
 Date                     July 2006   September 2006   September 2006
----------------------------------------------------------------------

(a)   Resolutions are listed vertical by horizontal

(1)   Cables not included
(2)   Based Brother #1 chart with MMR coding and standard resolution
(3)   Black and white only
(4)   PC Fax receive for Windows(R) only machines
(5)   Requires additional purchase
(6)   Approx. yield based on letter size @ 5% coverage per page
(7)   Third party USB devices not supported
(8)   USB complies with specification for 2.0

COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jul 11, 2006
Words:1636
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