Brookshire Brothers Grocery Selects KSS for Fuel Center Intelligent Price Optimization Solution; Texas-Based Retailer To Rollout KSS PriceNet Pricing and Optimization Solution Across All Fuel Sites.FLORHAM PARK, N.J. -- Brookshire Brothers Brookshire Brothers Grocery is a supermarket retailer founded in 1921 (and still headquartered) in Lufkin, Texas. Brookshire Brothers operates 70 stores under the names Brookshire Brothers and B&B Foods, and seven stand-alone pharmacies in a market area covering east Texas , a grocery retailer with over 70 grocery stores and 71 fuel centers in East Texas, has selected the KSS KSS Kearns-Sayre Syndrome KSS Komunistická Strana Slovenska (Slovak Communist Party, Slovakia) KSS Kelowna Secondary School (Kelowna, BC, Canada) KSS Kirby Super Star (SNES game) PriceNet intelligent pricing solution to provide efficient fuel price management and optimization optimization Field of applied mathematics whose principles and methods are used to solve quantitative problems in disciplines including physics, biology, engineering, and economics. at its corporate fuel centers. Brookshire Brothers is one of the world's leading retail distributors of Conoco branded gasoline gasoline or petrol, light, volatile mixture of hydrocarbons for use in the internal-combustion engine and as an organic solvent, obtained primarily by fractional distillation and "cracking" of petroleum, but also obtained from natural gas, by and had previously selected KSS PriceStrat for its in-store price modeling and optimization solution. Brookshire Brothers will use KSS PriceNet to model and forecast the impact of different fuel pump Fuel pump A mechanical or electrical pump for drawing fuel from a storage tank and forcing it to an engine or furnace. The type of pump chosen for a given fuel depends to a great extent on the volatility of the liquid to be pumped. prices to consistently achieve volume and margin goals. KSS PriceNet will also provide insight into the relationship of fuel pricing on in-store sales. Larry Negron, Director of Petroleum Marketing at Brookshire Brothers stated, "With the volatility of gasoline prices today, it is extremely crucial for us to analyze our pricing and competition on a daily basis. KSS PriceNet allows us to monitor and adjust pricing strategies There are many ways in which the price of a product can be determined. The following are the foremost strategies that businesses are likely to use. Competition-based pricing Setting the price based upon prices of the similar competitor products. in real-time 1. real-time - Describes an application which requires a program to respond to stimuli within some small upper limit of response time (typically milli- or microseconds). Process control at a chemical plant is the classic example. . In an industry where daily rack price changes can result in 40 to 50 percent swings in street margin, it is imperative that we are competitive and profitable at every single location, for every single price decision. KSS PriceNet gives Brookshire Brothers a definite pricing advantage over our competition. We are able to analyze different pricing scenarios per location and price in a way that will not only generate the highest volume results, but the greatest ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot). as well." "Brookshire Brothers maintains a very keen focus on providing value to their customers," said Iain Cockburn, Chief Executive Officer at KSS. "By utilizing the suite of KSS Intelligent Pricing solutions for both their stores and their fuel centers, they will have a better understanding of customer demand across their whole business, combined with the tools and capability to leverage that understanding for better pricing decisions. The KSS Price Modeling suite is installed within their four walls which reduces their costs and allows them access to Optimization, On-Demand." KSS PriceNet is an intelligent fuel price management system with the ability to accurately track volume and competitive price moves in the market and optimize optimize - optimisation fuel pump pricing, by grade of fuel, by location. KSS PriceStrat is an intelligent store item pricing workbench that enables price and promotion planning and optimization. The KSS Library of consumer demand models provides the basis for understanding and forecasting consumer demand across the store and fuel center, as well as the inter-relationships of these purchases. KSS will demonstrate these solutions at FMI's Marketechnics technology show in San Diego San Diego (săn dēā`gō), city (1990 pop. 1,110,549), seat of San Diego co., S Calif., on San Diego Bay; inc. 1850. San Diego includes the unincorporated communities of La Jolla and Spring Valley. Coronado is across the bay. , Jan. 30 - Feb. 1, in booth # 951. About Brookshire Brothers Located in Lufkin, Texas, Brookshire Brothers was founded in 1921 and currently operates over 70 locations throughout East Texas. Known for its superior customer service and quality products, the company's mission is to build sound equity in the company by creating loyal employees which results in satisfied customers. Brookshire Brothers maintains its own distribution center and is also one of the leading retail distributors of Conoco branded gasoline. About KSS KSS is the leading supplier of comprehensive pricing intelligence, optimization and execution solutions to the convenience retail, grocery, chain drug and petroleum industries, helping retailers manage in excess of $50 billion annual revenue from over 15,000 outlets. Retailers use KSS solutions to add discipline to the pricing process, help make better-informed pricing and promotional decisions and implement decisions more efficiently, driving more profit to the bottom-line. KSS software is available as an on-site, fully integrated system configured con·fig·ure tr.v. con·fig·ured, con·fig·ur·ing, con·fig·ures To design, arrange, set up, or shape with a view to specific applications or uses: by experienced consultants from U.S. headquarters in Florham Park, N.J. and European headquarters in Manchester, U.K. For more information visit www.kssg.com |
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