Bromley Aguilar + Associates America's Leading Hispanic Advertising Agency Inaugurates New 55,000-Square-Foot Headquarters.

SAN ANTONIO--(BUSINESS WIRE)--Oct. 20, 1998--Bromley Aguilar + Associates, America's leading Hispanic marketing communications company, inaugurates its new headquarters Wednesday, Oct. 21, 1998, in the former downtown JC Penney building. The company renovated the 55,000-square-foot historic building in response to the agency's rapid growth.

"There are many parallels between our agency and the landmark building we chose for our new headquarters," said Ernest Bromley, chairman/CEO of Bromley Aguilar + Associates. "Our agency represents a vibrant cultural mix, with a solid history and bright future. Through the revitalization of the former JC Penney building, we hope to continue the pace for economic growth of the City of San Antonio as we move into the next century," he added.

Approximately 700 guests will attend a gala at the new headquarters on Oct. 21. The agency's 140 employees, Mayor Howard Peak and District 1 City Councilman Roger Flores will welcome community leaders, agency clients, suppliers, friends and family who have all contributed to the success of the company. In addition to the evening's festivities, there will be an unveiling of a commissioned sculpture, "dos mundos."

"'dos mundos' symbolizes the creative power and energy drawn from our distinct Latino and American cultures," said Adolfo Aguilar, Jr., president and chief creative officer for Bromley Aguilar + Associates. "It is our mission to link Corporate America with Hispanic America. 'dos mundos' is our history. It is our future."

The following day, Bromley Aguilar + Associates will hold its second annual Hispanic Observatory, a day-long think tank dedicated to advanced topics of Hispanic marketing. Invited lecturers include representatives from Procter & Gamble, Nielsen Media, Si TV, Continental Airlines, The University of Texas at Austin, The Archdiocese of San Antonio, La Banda Elastica, Frontera and Bromley Aguilar + Associates. The session, "Ojo al Futuro" (A Look at the Future), will focus on topics including "Mainstreaming Hispanic Marketing" and "New Proof Every Day That America is Changing."

Bromley Aguilar + Associates is a full-service marketing and communications company with a blue chip client roster, which includes Amoco, Avon, BMG Music, Boy Scouts of America, Burger King Corporation, Coca-Cola USA, Continental Airlines, General Motors, Levi Strauss & Company, M&M Mars, Procter & Gamble, Sprint, The San Antonio Spurs and Western Union. The organization has twice been named Southwest Agency of the Year by Adweek magazine.