Broderbund welcomes Headbone Interactive to its expanding affiliated labels program.LOS LOS Length of stay, see there ANGELES--(BUSINESS WIRE)--May 16, 1996--Broderbund Software Inc. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :BROD BROD Big Bike Riders of Dagupan (Motorcycle Club in the Philippines) ) today announced it has signed a sales and distribution agreement with Seattle-based, Headbone Interactive. The agreement, announced at The Electronic Entertainment Expo (E3), will give Broderbund exclusive North American North American named after North America. North American blastomycosis see North American blastomycosis. North American cattle tick see boophilusannulatus. retail distribution rights for all Headbone CD-ROMs. Headbone has become widely recognized as an innovator in children's software. The company has a stable of five CD-ROMs, having just announced the fifth, Infinity infinity, in mathematics, that which is not finite. A sequence of numbers, a1, a2, a3, … , is said to "approach infinity" if the numbers eventually become arbitrarily large, i.e. City, at E3. The products within its two series, "The Gigglebone Gang" series -- AlphaBonk Farm, Pantsylvania and Infinity City -- and the "Elroy Series" -- Elroy Goes Bugzerk, and Elroy Hits the Pavement -- have received critical acclaim. The company intends to extend its product line to nine by the end of 1996. "Headbone represents a new kind of affiliate label publisher for us," said Martin Piombo, director of sales strategy and affiliated labels at Broderbund. "Their titles are distinctive in their own right, and complement our product line rather well. In addition, by the end of this year, Headbone will have extended its own line of product, and that is a definite bonus for retailers." "We have been very careful in selecting an affiliate company to market our products," said Headbone Founder and President Susan Lammers. "We want to partner with a company that has a broad retail distribution, strong relationships with their retail base, and the marketing acumen acumen Astuteness, perception, perspicacity to reach kids and their parents. Broderbund has emerged as an ideal partner." In addition to its programming efforts for the CD-ROM CD-ROM: see compact disc. CD-ROM in full compact disc read-only memory Type of computer storage medium that is read optically (e.g., by a laser). medium, Headbone is busy developing content for the World Wide Web. On May 1, Headbone piloted "Elroy's Netscapade," the first in what will be an ongoing programming effort designed specifically for the Internet. Broderbund Software Inc. is a diversified diversified (di·verˑ·s consumer software company that offers a broad selection of award-winning products for use in homes, schools, and small businesses. Founded in 1980, the company is committed to creating imaginative personal computer software of lasting value for every member of the family. Headbone Interactive, with headquarters in the heart of Seattle's alternative arts scene, was formed in 1993 with a goal of becoming the premier producer of original, spirited, off-beat programs for home consumers. In addition to Broderbund distributing its products in the U.S. and Canada, the company is distributed by Ravensburger in Germany, FunSoft in the U.K., Ask Kodansha in Japan, and Ahead Media in Scandinavia. CONTACT: Laury Bryant/Headbone PR 206/633.2025 OR lauryb@aol.com or Mike Salvadore/Broderbund PR 415/382-4569 OR mike_salvadore@broder.com In the following e-mail address See Internet address. e-mail address - electronic mail address (es), the "at" symbol may not appear correctly -- or at all -- on some computer systems. There is an "at" symbol between: lauryb AND aol.com mike_salvadore AND broder.com |
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