Broderbund Software Acquires Banner Blue.NOVATO, Calif.--(BUSINESS WIRE)--May 5, 1995--Broderbund Software, Inc. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :BROD BROD Big Bike Riders of Dagupan (Motorcycle Club in the Philippines) ), a leading publisher of consumer software, announced today that it has acquired Banner Blue Software, a publisher of best-selling genealogy software Genealogy software is computer software used to collect, store, sort, and visualize genealogical data. Genealogy software will often generate kinship charts based on the data entered. . The "Family Tree Maker" line of products helps people organize their family history and find their ancestors. These genealogy genealogy (jē'nēŏl`əjē, –ăl`–, jĕ–), the study of family lineage. Genealogies have existed since ancient times. programs organize family information, including scanned photographs, audio and video clips, as well as names, dates and other textual information. The "Family Tree Maker Deluxe Edition" features "FamilyFinder", an index of over 100 million names that appear in state and federal records, which can eliminate weeks of library research. To further assist people in learning about their ancestors, these records are available on the "Family Archive CDs", a collection of over 70 CD-ROMs. "Banner Blue has built an unparalleled expertise in the field of genealogy, and their software provides powerful tools for family history enthusiasts, who represent one of the largest hobbyist groups in the world," said Doug Carlston Doug Carlston was CEO, chairman, and co-founder (with brother Gary) of Brøderbund Software, a software publishing firm that produced such hit titles as Myst and Where in the World is Carmen Sandiego?. , Broderbund's chairman and chief executive officer. "We are delighted to join forces with this dynamic company." "We see this as an excellent strategic match," said Ken Hess, Banner Blue's founder and president. "We're excited about the expanded distribution power Broderbund will provide to bring our products to a broader audience. We look forward to working together to make Banner Blue products an important component of Broderbund's future." Banner Blue was founded in 1984, employs 75 people and has offices in Fremont, CA and Provo, UT. Banner Blue will operate as a subsidiary of Broderbund with Ken Hess continuing as president of the subsidiary. Terms of the transaction were not disclosed. -0- Broderbund Software, Inc. develops, publishes and markets a diversified line of personal computer software for use in homes, schools and small businesses. Since its founding in 1980, Broderbund has pioneered innovative, award-winning products that take advantage of the latest personal computer technologies. Broderbund is a registered trademark of Broderbund Software, Inc. Family Tree Maker, Family Archive and FamilyFinder are trademarks of Banner Blue Software Incorporated. CONTACT: Broderbund Software Robin Linstrom, Investor Relations Investor relations The process by which the corporation communicates with its investors. , 415/382-4449 Eric Winkler Winkler may refer to:
or Banner Blue Software Claire LaBeaux, Public Relations, 510/794-6850 |
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