Broadwing Names Ian E. Dix as Chief Marketing Officer; Telecom Marketing Veteran to Oversee Broadwing's National Marketing Strategy.CINCINNATI, Ohio--(BUSINESS WIRE)--Dec. 15, 1999-- Broadwing Inc. (NYSE NYSE See: New York Stock Exchange :BRW BRW Business Review Weekly (business magazine; Melbourne, Victoria, Australia) BRW Business Report Writer BRW Barrow, AK, USA - Barrow (Airport Code) BRW Business Requirement Worksheet ), a newly formed company created from the merger of Cincinnati Bell Cincinnati Bell is the dominant telephone company for Cincinnati, Ohio and its nearby suburbs in Ohio, Indiana and Kentucky. The parent company is named Cincinnati Bell Inc. Inc. and IXC (1) (IntereXchange Carrier) An organization that provides interstate (long distance) communications services within the U.S., which includes AT&T, MCI, Sprint and more than 700 others. See LATA. (2) (IXC Communications Inc., Austin, TX, www. Communications, today announced that Ian E. Dix has been appointed chief marketing officer. Dix is responsible for the market positioning and analysis, product positioning, marketing communications and advertising for Broadwing. Dix reports directly to Rick Pontin, president and COO of Broadwing Communications (formerly national markets). With more than 15 years of experience in marketing telecommunications and computer services for Qwest, LCI LCI Livable Centers Initiative LCI Life Cycle Inventory LCI Landing Craft, Infantry LCI La Chaine Info (French cable news channel) LCI Lean Construction Institute LCI Lions Club International and MCI (1) (Media Control Interface) A high-level programming interface from Microsoft and IBM for controlling multimedia devices. It provides commands and functions to open, play and close the device. (2) (Microwave Communications Inc. , Dix was most recently senior vice president of the Internet solutions division at Qwest Communications. At Qwest, he was responsible for the company's telecommunications, Internet and Web-hosting products. Dix also served as Qwest's senior vice president of business marketing, and as vice president of data products. Dix also served as LCI International's vice president of data marketing, and various executive marketing positions at MCI. "Ian brings an extensive breadth of marketing breadth of market The underlying strength of stock market movements in an upward or a downward direction. Determining breadth of market is important to technical analysts when they forecast whether a given market movement is likely to persist. and Internet experience to Broadwing, as we differentiate the company as the nation's most respected, innovative, and reliable communications provider," said Rick Pontin, president and COO of Broadwing Communications. "His creativity and vision will serve to strengthen Broadwing's implementation of its national marketing strategy." About Broadwing Broadwing Inc. (NYSE:BRW) is an integrated communications powerhouse delivering voice, data, wireless and Internet solutions to a variety of customers nationwide. Focused on customer service combined with a premier next-generation fiber network and award winning IP backbone, Broadwing's reliable high-bandwidth data and Internet capabilities give businesses a competitive advantage. Headquartered in Cincinnati, Ohio with 5,500 employees in 38 cities, Broadwing can be found on the World Wide Web at broadwing.com. |
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