Broadreach Consulting Completes e-Commerce Foundation for Rhone-Poulenc Rorer Pharmaceuticals.PHILADELPHIA--(BUSINESS WIRE)--Oct. 4, 1999-- Broadreach Consulting, Inc., a leading provider of eBusiness See e-business. solutions to Fortune 1000 companies, today announced the completion of the first phases of a comprehensive customer service Web site for Rhone-Poulenc Rorer (RPR (Resilient Packet Ring) A packet-based protocol that provides fault tolerance and statistical multiplexing for the metropolitan and national SONET and Ethernet networks of the carriers. ) Pharmaceuticals. RPR selected Broadreach to map out its Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the strategy for customer services and build its e-Commerce e-commerce, commerce conducted over the Internet, most often via the World Wide Web. E-commerce can apply to purchases made through the Web or to business-to-business activities such as inventory transfers. foundation. Working with RPR's internal Internet and customer service teams, Broadreach quickly identified customer service as an area of strategic focus to increase RPR's competitive differentiation. RPR needed a collaborativtime account information 24 hours a day, detaileeach's consultants in helping us realize the benefits of e-Commerce so quickly." Broadreach outlined a multi-phase strategy for the implementation of Internet techtomers, partners, suppliers, and distributors. ation in place, they'll they'll Contraction of they will. they'll will always have the ability to make additions," says Jim Dixon, chief executive officer at Broadreach Consulting. "RPR's customer service site increases their competitive differentiation. The Web-enablement phase will ugh its specialty chemicals A Specialty chemical is a chemical produced for a specialized use. They are produced in lower volume than bulk chemicals, of which petrochemicals, made from oil feedstocks, are the most common. However, both are produced in a chemical plant. subsidiary, Rhodia. With sales in 1998 of FF86.8 billion (US$14.8 billion; 13.232 billion euros), RPR S.A. employs 65,000 people in 160 countries worldwide. Broadreach Consulting, Inc. Broadreach provides eBusiness solutions to Fortune 1000 companies, turning them into "eBusiness enabled enterprises." Utilizing its unique e3 methodology, Broadreach leverages the latest Internet technologies and clients' existing technical assets to increase capabilities and decrease cost across the entire business value chain. Headquartered in Philadelphia, Broadreach was founded in 1997 after a merger of The Reohr Group, Global Consulting, and SoftTech Solutions, and now has offices in eight major metropolitan areas nationwide. Visit Broadreach Consulting's Web site at http://www.ebroadreach.com. |
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