Broadcom to Cooperate with Sony on the Development of Integrated Circuits for the Digital-TV Market.IRVINE, Calif.--(BUSINESS WIRE)--May 19, 1998--Broadcom Corporation (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :BRCM BRCM Broadcom Corporation (stock abbreviation, AMEX) BRCM Master Chief Boilermaker (USN rating) ), a leading supplier of highly-integrated silicon solutions for the broadband digital market, today announced plans to work with Sony Corporation to develop a range of IC products designed for use in consumer electronics products for the emerging digital-TV market. Broadcom will develop a series of 8-16VSB/64-256QAM (1) (Quality Assessment Measurement) A system used to measure and analyze voice transmission. (2) (Quadrature Amplitude Modulation) A modulation technique that employs both phase modulation (PM) and amplitude modulation (AM). receiver ICs for use in Sony's advanced digital terminals. These ICs provide a single-chip solution for receiving terrestrial and cable broadcast signals compliant with the ATSC/SCTE specifications, which includes both high-definition TV See HDTV. (HDTV (High Definition TV) A set of digital television (DTV) standards that offer the highest resolution and sharpest picture. Although some HDTV sets are available in standard (rather square) screen sizes, the overwhelming majority of sets are wide screen, which eliminates ) and standard definition TV (SDTV (Standard Definition TV) A set of digital television (DTV) standards with 480 lines of resolution. All SDTV formats are interlaced, and SDTV pictures are not as sharp as progressive scan EDTV or HDTV (Enhanced Definition or High Definition). SDTV Vs. ). The availability of these ICs will play a key role in the upcoming transition from analog to digital broadcasting. Broadcom also announced plans to develop multimedia chips incorporating IEEE (Institute of Electrical and Electronics Engineers, New York, www.ieee.org) A membership organization that includes engineers, scientists and students in electronics and allied fields. 1394 digital interface technology. It plans to cooperate with Sony Corporation, a major promoter of digital interface technology, in integrating i.LINK(TM) (IEEE1394) into the design of these new chips. "We're very excited about Broadcom's broadband transmission technology and its ability to offer improved performance at reduced cost," said Yukio Kubota, Deputy President of Sony's Digital Network Solutions Company. "We're also encouraged to hear that Broadcom plans to integrate i.LINK technology into the signal processing chips they're currently developing." "Sony's market presence and leadership in consumer electronics is just what the industry needs to jump start the transition to digital-TV," said Henry Nicholas, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Broadcom Corporation. "Broadcom respects Sony's commitment to digital interface technology and will be working closely with Sony to develop ICs to facilitate crystal-clear digital broadcast reception worldwide." Broadcom Corporation (NASDAQ:BRCM) is a leading developer of highly integrated silicon solutions which enable broadband digital data transmission to the home and within the business enterprise. Using proprietary technologies and advanced design methodologies, the Company has designed and developed integrated circuits for some of the most significant broadband communications markets, including the markets for cable set-top boxes, cable modems, high-speed networking products, digital broadcast satellite and terrestrial wireless and digital subscriber line See DSL. (communications, protocol) Digital Subscriber Line - (DSL, or Digital Subscriber Loop, xDSL - see below) A family of digital telecommunications protocols designed to allow high speed data communication over the existing copper telephone lines between end-users and (xDSL). Broadcom is based in Irvine, California, and can be reached at 949/450-8700 or at http://www.broadcom.com. This release may contain forward-looking statements involving risks and uncertainties that could affect Broadcom's future financial results. For further information, please refer to the Company's filings from time to time with the Securities and Exchange Commission. -0- Note to Editors: Broadcom(R) is a registered trademark of Broadcom Corporation. iLINK is a trademark of Sony Corporation. Broadcom and Sony Cooperate On Development of ICs for the Digital-TV Market CONTACT: Broadcom Corporation Laura Brandlin, 949/450-8700 lbrandlin@broadcom com Catherine Batchelor, 760/944-8933 batchelor@broadcom.com Rich Nelson, 949/450-8700 (Technical Contact) richn@broadcom.com |
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