Broadband Sports Names Pollack VP of New Media Publishing.Business/Sports/Entertainment Editors &High-Tech Writers LOS ANGELES--(BUSINESS WIRE)--Jan. 20, 2000 Broadband Sports Inc. announced today that Jeffrey N. Pollack, currently Vice President of Marketing and Corporate Communications at the National Basketball Association National Basketball Association (NBA) U.S. professional basketball league. It was formed in 1949 by the merger of two rival organizations, the National Basketball League (founded 1937) and the Basketball Association of America (1946). , will join the company as Vice President of New Media Publishing effective February 1, 2000. Broadband Sports is an online provider of original content and commerce for hundreds of sports communities. Pollack has been with the NBA NBA abbr. 1. National Basketball Association 2. National Boxing Association NBA (US) n abbr (= National Basketball Association) → Basketball-Dachverband (= since 1998. As Vice President of Marketing and Corporate Communications, he has been responsible for helping manage the NBA's global branding, marketing, and promotional strategies, and for directing the league's corporate communications. Pollack also served as the league's communications consultant during the 1998-99 lockout lockout, intentional closing up of a company, factory, or shop by an employer to prevent employees from working during a strike or labor dispute. The term lockout and collective bargaining negotiations with the National Basketball Players Association. Previously, he was President and Publisher of The Sports Business Daily, which he founded in 1994. At Broadband Sports, Pollack will manage all publishing efforts for the company, including Pro Sports Xchange, College Sports Xchange, and RotoNews, and will report to CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. Richard Nanula. &uot;Jeffrey is a wonderful addition to the powerful management team we are building at Broadband Sports,&uot; said Nanula. &uot;He brings a strong understanding of the sports industry and electronic publishing, and he knows the kind of news and information that sports fans want.&uot; &uot;Broadband Sports is an extremely exciting, young company,&uot; said Pollack. &uot;I look forward to using my experience in sports and publishing to help develop PSX PSX Sony Playstation PSX Playstation X (name of the CD add-on unit for the pre-production NES) PSX Professional Services Expo PSX Play Station , CSX CSX Chessie Seaboard Multiplier (railroad transportation company) CSX Cayman Islands Stock Exchange CSX Changsha, China (Airport Code) CSX Cardiac-Specific Homeobox CSX Seaboard Coastline Railroad , and RotoNews, and I'm thrilled to have the chance to create new online publications for sports fans around the world. &uot;Leaving the NBA is bittersweet,&uot; added Pollack. &uot;I have had two wonderful years at the league and I am grateful to Commissioner David Stern and everyone at the NBA for the opportunity to be part of a very special organization.&uot; Broadband Sports is a leading Internet provider of original content and commerce for hundreds of individual sports communities. Broadband Sports offers sports consumers proprietary content and commerce relating to college and professional teams, as well as individual athletes, in a broad range of sports. The company has four online media properties: Athlete Direct, a leading provider of athlete Web sites; Pro Sports Xchange and its collegiate division, College Sports Xchange, a leading source of in-depth team and player information online; RotoNews, a leading provider of information and services for the online fantasy sports market; and SportsAuthentics.com, an Internet retailer of sports collectibles and merchandise. Broadband Sports' content is available at the company's Web site, www.broadbandsports.com, and through leading Internet providers, including AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. , Yahoo!, eBay and Fox Sports. Pollack is the fifth senior executive to join Broadband Sports in recent months. -- Nanula, former CFO See Chief Financial Officer. of Walt Disney Co. and president of Starwood Hotels &Resorts Worldwide, became CEO in November. -- John Collins, former senior vice president of television programming and sponsorship sales at the National Football League, was named Vice President, New Media, in November. -- Roger Wood, former vice president and head of global e-commerce at Reebok Ree´bok` n. 1. (Zool.) The peele. International LTD LTD 1 Laron-type dwarfism 2 Leukotriene D 3 Long-term depression, see there 4. Long-term disability , was named Vice President of Product Development, earlier this month. -- Steven Larkin, former chief merchandising officer for e-commerce at The Fingerhut Corporation, was named Vice President of E-commerce on Jan. 18. Broadband Sports, Inc. has its headquarters in Los Angeles and offices in Novato, California, and New York City New York City: see New York, city. New York City City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S. . The company has 125 employees. |
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