Broadband Interactive Promotes Munsey, Continues Company's Strategic Repositioning.Business Editors and High-Tech Writers IRVINE, Calif.--(BUSINESS WIRE)--Sept. 17, 2001 Marketing Added to VP's Existing Responsibilities; Strategic Teams are Created for Key Operations Jake Munsey has been promoted to vice president of marketing and creative for Broadband Interactive Group (B.I.G.), the parent company to Bluetorch, which produces the youth-oriented action sports program Bluetorch TV, according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. Andrew Coulson, chief executive officer of B.I.G. Munsey, a resident of Irvine, joined Bluetorch in May 2000, and shortly thereafter was promoted to the executive staff as vice president of creative. In his new position, he will continue in this role, in addition to adding responsibility for marketing for both Bluetorch and its parent firm. "Jake has consistently demonstrated a strong dedication and creativity since joining B.I.G., providing exceptional value in aligning and developing a consistent, effective and forward-looking creative vision for the company," said Coulson. Prior to joining B.I.G., Munsey was a founding partner at Eyerus/Propaganda, a boutique Boutique A small investment firm specializing in offering specific, but limited services to a select number of individuals. Notes: These investment firms are the alternatives to large financial supermarkets. They provide a highly personalized environment for investing. creative firm in West Hollywood West Hollywood A community of southern California northeast of Beverly Hills. It is mainly residential. Population: 36,600. , where he developed creative and marketing initiatives for youth market clients including Mattel, BPM (Business Process Management) A structured approach that models an enterprise's human and machine tasks and the interactions between them as processes. BPM software provides users with a dashboard interface that offers a high-level view of the operation that typically Publishing and Diesel Jeans. He also served as director of marketing and advertising at JNCO JNCO Jean Company (clothing line) JNCO Junior Non Commissioned Officer (corporal) Jeans where he led and coordinated the team that built JNCO's image into one of the top 10 youth brands in America. The announcement comes at a time marked by continuing strategic repositioning repositioning Laparoscopic surgery The changing of a Pt's position during a procedure to improve access or visualization of the operative field, which may be linked to complications, as it changes anatomic planes of operation. Cf Laparoscopic surgery. of Bluetorch through the development of tactical teams to address the company's various operations, in effect creating a "business within a business" approach, according to Coulson. All teams will operate within the context of requirements from the sales, marketing, finance and other key functions. Empowered teams have been created for interactive TV event production, led by Chris Merritt Chris Merritt (born 1952, Oklahoma City) is an opera singer. He studied piano, singing, dance and drama at Oklahoma City University where he made his first stage appearance in Jacques Offenbach's Les contes d'Hoffmann in a university production. ; managed TV content, headed by Sean Osborne; location production, headed by Jason Baffa; content franchise development, led by Stephen Hens; Bluetorch Web site, headed by Tracy Mikulec; program integrity, under the direction of Scott Paridon; and intellectual property consulting services Noun 1. consulting service - service provided by a professional advisor (e.g., a lawyer or doctor or CPA etc.) service - work done by one person or group that benefits another; "budget separately for goods and services" , research and development and technology, led by Bennett Letwin. Team leaders for promotions and home video sales are yet to be identified. Bluetorch produces a daily television program, live events, home videos and online and interactive TV entertainment for teens and young adults. The Bluetorch TV show airs on Fox Sports Network weekdays at 4 p.m. and 2 a.m., and reaches 85 million households worldwide. Since its inception, Bluetorch has become known for its cutting-edge programming, which reflects the essence of today's youth lifestyle, spotlighting what's happening and what's next in the exciting world of action sports. For more information about Bluetorch, visit www.bluetorch.tv. |
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