BroadVision Names Fran Barton as Chief Financial Officer; Veteran CFO Brings Strong Operational Expertise to BroadVision, Honed by Years at AMD, Amdahl and Digital Equipment Corp.

Business Editors

REDWOOD CITY, Calif.--(BUSINESS WIRE)--Oct. 22, 2001

BroadVision, Inc. (Nasdaq:BVSN), the leading provider of enterprise self-service applications, today announced that Fran Barton has been named its Chief Financial Officer.

Barton, 54, who most recently served as senior vice president and CFO for Advanced Micro Devices, brings strong operational experience to BroadVision's executive team. During Barton's tenure, he helped guide AMD to record revenues of $4.6 billion and net income of nearly $1 billion for the year 2000. Prior to joining AMD, Barton was vice president and CFO at Amdahl Corporation, where he played a leading role in returning the company to profitability after 4 years of losses. Prior to his tenure at Amdahl, Barton was a 22-year veteran of Digital Equipment Corporation. As vice president and CFO for Digital's Personal Computer Division, he oversaw the growth of Digital's PC business from a $40 million line of business to a profitable, multi-billion dollar independent division.

"We are very pleased to be joined by such an experienced CFO with an incredibly strong track record," said Dr. Pehong Chen, president, chairman and CEO of BroadVision. "I am especially impressed with Fran's operational acumen, leadership qualities and management style. His experience in helping companies achieve new growth levels will be invaluable to BroadVision."

"I am excited about joining BroadVision and look forward to helping the company realize its full potential," said Barton. "I'm impressed by the company's technology, management team and marquee customer list. BroadVision has real staying power and I see a tremendous opportunity to firmly establish the company as a leader in the enterprise software sector."

"Fran Barton is an exceptional addition to BroadVision's management team," said Koh Boon-Hwee, a member of BroadVision's Board of Directors and Chairman of Singapore Airlines Group. "Fran's skills and experience will reinforce BroadVision's existing executive team and bring a new level of strength. His appointment makes a strong statement about BroadVision and its ability to attract top talent."

In addition to his long experience in the information technology industry, Barton is a veteran of the US Army and served in the 1st Special Forces Group (the Green Berets). Barton holds an MBA in Finance from Northeastern University and a BA in Chemical Engineering from Worcester Polytechnic Institute.

About BroadVision

BroadVision's (Nasdaq: BVSN, Neuer Markt: BDN) enterprise self-service applications create immediate business value by transforming the way organizations do business -- moving relationships to a personalized, self-service model that enhances growth, reduces costs and improves productivity. Leading global companies use BroadVision to power their enterprise self-service initiatives -- using the web and wireless devices to unify and extend an enterprise's applications, information and business processes to serve its employees, partners and customers in a personalized and collaborative way.

For more information about BroadVision, Inc., call 650.261.5100, email [e-mail] or visit www.broadvision.com.

BroadVision and BroadVision One-To-One are trademarks or registered trademarks of BroadVision, Inc. in the United States and other countries.