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BroadVision Brews Online Distributor Network for Coors; E-Business Software Leader Brings First of Five Sites Online in 90 Days for Nation's Third-Largest Brewer.


Business Editors/High-Tech Writers

REDWOOD CITY Redwood City, city (1990 pop. 66,072), seat of San Mateo co., W Calif., on San Francisco Bay; inc. 1868. Manufactures include commmunications, electrical, electronic, and medical equipment. , Calif.--(BUSINESS WIRE)--April 25, 2001

BroadVision, Inc. (Nasdaq:BVSN BVSN Broadvision, Inc. (stock abbreviation, AMEX) ), a leading provider of personalized per·son·al·ize  
tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es
1. To take (a general remark or characterization) in a personal manner.

2. To attribute human or personal qualities to; personify.
 e-business applications, today announced that its suite of e-business applications -- including BroadVision(R) InfoExchange Portal(TM), BroadVision One-To-One(R) Enterprise and BroadVision Retail Commerce(TM) -- was used to build and power Coors Brewing Company's new global distributor portal.

The distributor portal site Noun 1. portal site - a site that the owner positions as an entrance to other sites on the internet; "a portal typically has search engines and free email and chat rooms etc.  was built in 90 days and serves over 600 distributors worldwide. The site is the first step of truly creating a portal for business transactions between Coors and its distributors. In the past, distributors went through multiple channels to gain information, data and input transactions to Coors. The new BroadVision-powered portal enables distributors to make a one-stop shop One-Stop Shop

A company or a location that offers a multitude of services to a client or a customer. The idea is to provide convenient and efficient service and also to create the opportunity for the company to sell more products to clients and customers.
 to complete all transactions with Coors.

The site, which went live on April 4, 2001, is the first in a series of sites that will go live on BroadVision e-business software for the brewing giant. The additional sites will include an employee portal intranet.

"With competition fighting for share of mind throughout the distribution channel, Coors needed a powerful e-business infrastructure and suite of applications that could give it a clear edge," said Chris Grejtak, chief marketing officer for BroadVision. "Coors' new BroadVision-based portal, featuring powerful personalization tools, provides better service and faster turnaround to distributors and enables more product to flow through the channel."

About Coors

Adolph Coors Company The Golden, Colorado Adolph Coors Company was formerly a holding company controlled by the heirs of founder Adolph Coors. Its principal subsidiary is the Coors Brewing Company. It was founded in 1873.

In 2005, the company merged with Molson, Inc.
, founded in 1873, is ranked among the 700 largest publicly traded corporations in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . The company's principal subsidiary is Coors Brewing Company, the nation's third-largest brewer.

Throughout its history, Coors has provided consumers with high-quality malt beverages produced using an all-natural brewing process and the finest ingredients available. The company's portfolio of about a dozen malt-based beverages, primarily premium and superpremium beers, includes Coors Light -- the fourth-largest-selling beer in the country -- and Original Coors.

Coors products are available throughout the United States and in select international markets in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , Latin America Latin America, the Spanish-speaking, Portuguese-speaking, and French-speaking countries (except Canada) of North America, South America, Central America, and the West Indies. , the Caribbean, Europe and Asia. Coors' corporate headquarters and primary brewery are in Golden, Colo., with other major brewing and packaging facilities in Elkton, Va. and Memphis, Tenn.

About BroadVision

BroadVision (Nasdaq:BVSN, Neuer Markt:BDN BDN Borland Developer Network
BDN Bangor Daily News (Maine, USA)
BDN Business Development Network
BDN Bell Data Network
BDN Bulk Data Network
BDN Busy Doing Nothing (band)
BDN Buffered Delta Network
) develops and delivers an integrated suite of packaged applications for conducting e-commerce interactions and transactions. Global enterprises and government entities use these applications to sell, buy and exchange information over the web and on wireless devices. The BroadVision e-commerce application suite enables a corporation to become more competitive and profitable by establishing and sustaining high-yield relationships with customers, suppliers and employees. BroadVision services professionals, supported by over 100 partner organizations worldwide, transform these applications into business value for our customers through consulting, education, and support services support services Psychology Non-health care-related ancillary services–eg, transportation, financial aid, support groups, homemaker services, respite services, and other services  in more than 34 countries.

BroadVision -- founded in 1993, public since 1996 -- has more than 1,200 customers. IDC ranks BroadVision as the world's leading provider of e-commerce software applications (International Data Corp., E-Commerce Software Applications Market Forecast and Analysis, 2000-2004). BroadVision is headquartered in Redwood City and can be reached at 650/261-5100 or info@broadvision.com.

Note to Editors: BroadVision, BroadVision InfoExchange Portal, BroadVision One-To-One and BroadVision Retail Commerce are trademarks or registered trademarks of BroadVision, Inc. in the United States and other countries.
COPYRIGHT 2001 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Apr 25, 2001
Words:533
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