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BroadSoft and NetNumber Partner to Facilitate Rapid Market Expansion for Service Providers.


Business/Technology Editors

PHOENIX--(BUSINESS WIRE)--March 20, 2001

BroadWorks(TM) Service Delivery System Integrates NetNumber ENUM

Service; Offers Competitive Advantage for Introducing Next Gen

Services

Spring 2001 Voice on the 'Net--Booth #1015/1114--NetNumber, a pioneer in the development of carrier-grade commercial ENUM services, and BroadSoft, Inc., the leading provider of service delivery systems for next-generation telephony Meaning "sound over distance," it refers to electronically transmitting the human voice. In the beginning, telephony dealt only with analog signals in the circuit-switched networks of the telephone companies.  services, today announced a partnership to facilitate market expansion for competitive local service providers. BroadSoft will integrate NetNumber ENUM Services for IP communications A general term for networks that use the IP protocol for voice (VoIP) and video traffic. See IP telephony.  in its flagship product A primary product of a company, which is typically why the company was founded and/or what made it well known. For example, MS-DOS, Windows and the Microsoft Office suite have been flagship products of Microsoft. CorelDRAW is a flagship product of Corel Corporation. , BroadWorks, enabling service providers to rapidly and cost effectively offer new and enhanced Web-enabled telephony services to customers.

TalkingNets, a telephony ASP, will be among the first to implement the ENUM-enhanced BroadSoft services platform. TalkingNets provides a wholesale telephony service that enables broadband service providers An ISP, telephone company, cable company or other carrier that offers high-speed communications to homes and businesses, typically for Internet access. Cable modems, DSL and T1 lines are the common technologies. See broadband, cable modem, DSL and T1.  to offer advanced voice services to their small and medium-sized business customers without having to invest in deploying their own voice networks.

"The integration of the BroadSoft services platform with NetNumber ENUM services promises to facilitate the provisioning of our next generation telephony services," said Mark Cortner, vice president of marketing at TalkingNets. "With the integration of the ENUM service we can further extend the reach of communications applications across multiple domains while dramatically reducing the complexity of the system administration tasks associated with the delivery of packet-based voice services."

The NetNumber ENUM Service provides cross-domain discovery of unknown IP application endpoints through use of a standard phone number. This capability enables practical, global deployment of IP-based services by simplifying the provisioning process and eliminating complex cross-domain end point configuration management. A single phone number registered with the NetNumber ENUM Service can reach multiple IP-enabled devices such as IP-PBXs, IP phones, VoIP gateways and SIP proxy (Session Initiation Protocol proxy) A server in a SIP-based IP telephony environment. It is required in large companies with numerous telephone numbers or when the Internet is the long distance transport.  servers, as well as fax machines, printers, PDAs, etc.

BroadSoft was first to announce and deliver a comprehensive enhanced delivery system of packet-based business services. Its flagship product, BroadWorks, enables service providers to rapidly enter new markets and immediately generate new revenues with easy-to-use, differentiated local exchange services over packet-based networks as well as the traditional public switched telephone network. BroadWorks includes a rich set of business options such as call waiting, voice mail, conferencing See teleconferencing. , auto-attendant and follow-me-anywhere services, and can interoperate See interoperable.  with other network elements and business applications for a comprehensive set of integrated services In computer networking, IntServ or integrated services is an architecture that specifies the elements to guarantee quality of service (QoS) on networks. IntServ can for example be used to allow video and sound to reach the receiver without interruption.  without lengthy and expensive proprietary development.

"NetNumber's ENUM Service overcomes many of the complex provisioning and configuring issues associated with the delivery of IP-based services," said Scott Wharton, vice president of marketing at BroadSoft. "By partnering with NetNumber, we're offering our service provider customers a real competitive advantage by enabling them to immediately begin generating revenues with the rapid deployment of enhanced telephony services."

Glenn Marschel, chief executive officer of NetNumber said, "BroadSoft makes it as easy as possible for their service providers to succeed. They continually set a standard in service delivery systems, and by integrating technology such as ENUM, clearly show they understand the great importance of acting quickly to deliver cost effective solutions."

As part of the partnership, BroadSoft will join the NetNumber ENUM Partner Program, a forum for carriers, service providers, manufacturers and enterprises to promote ENUM technology. The program allows partners to test call flow completion and enhanced service Enhanced service is service offered over commercial carrier transmission facilities used in interstate communications, that employs computer processing applications that act on the format, content, code, protocol, or similar aspects of the subscriber's transmitted information;  delivery to published, registered application endpoints of other participants utilizing the NetNumber ENUM Service. Additional benefits include promotional and joint marketing opportunities, technical support, and free resolver and provisioning Software Development Kits.

ABOUT BROADSOFT

BroadSoft, Inc., is the leading provider of service delivery systems for next-generation telephony services. BroadWorks, the company's flagship product, allows integrated communications providers (ICPs) to rapidly and economically design and deploy web-enabled enhanced telephony services to their customers. BroadSoft has received extensive industry recognition including "Hot Start-Up" awards by America's Network and Telecommunications Communicating information, including data, text, pictures, voice and video over long distance. See communications.  magazines, two of the leading telecommunications industry publications. BroadWorks was also recognized as Product of the Year by Communications Solutions magazine. BroadSoft is located near Washington, DC, in Gaithersburg, Maryland, and also maintains a research and development facility in Montreal, Canada. Additional information can be found at www.broadsoft.com.

ABOUT NETNUMBER, INC.

NetNumber, a pioneer in the development of carrier-grade commercial ENUM services, provides secure, reliable, ENUM-compliant directory services and support systems to the Internet telephony Another term for IP telephony and VoIP. In the late 1990s, some people made a distinction between Internet Telephony and VoIP: Internet telephony referred to voice over the public Internet, while VoIP referred to voice over private IP networks.  industry. NetNumber ENUM Services are the outgrowth of a three-year intellectual property, technology development and standards body effort. ENUM services (IETF See Internet Engineering Task Force.

IETF - Internet Engineering Task Force
 RFC (Request For Comments) A document that describes the specifications for a recommended technology. Although the word "request" is in the title, if the specification is ratified, it becomes a standards document.  2916) are a core piece of Internet infrastructure that convert telephone numbers into the Internet address There are two kinds of addresses that are widely used on the Internet. One is a person's e-mail address, and the other is the address of a Web site, which is known as a URL. Following is an explanation of Internet e-mail addresses only. For more on URLs, see URL and Internet domain name.  information supporting all IP-enabled services including real-time voice, voice mail, fax, remote printing, unified messaging Having access to e-mail, voice mail and faxes via a common computer application or by telephone. For example, unified messaging may send faxes and digitized voice mail to a mail server that turns them into e-mail attachments. , etc. The company is located in the Wannalancit Technology Center, 650 Suffolk Street, Suite 307, Lowell, MA 01854. For more information, call 512-241-1855 or visit www.netnumber.com.

BroadSoft(TM) and BroadWorks(TM) are trademarks of BroadSoft, Inc. Other trademarks are the property of their respective holders.
COPYRIGHT 2001 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Mar 20, 2001
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