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BroadBand Technologies to partner with Samsung; Samwoo to bring full service networks to Korea; BroadBand's FLX-2500 product to provide Interactive switched digital video, high speed data.


RESEARCH TRIANGLE PARK Research Triangle Park, research, business, medical, and educational complex situated in central North Carolina. It has an area of 6,900 acres (2,795 hectares) and is 8 × 2 mi (13 × 3 km) in size. Named for the triangle formed by Duke Univ. , N.C.--(BUSINESS WIRE)--March 4, 1996-- BroadBand Technologies, Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:BBTK), the leading provider of interactive switched digital video See switched video.  (SDV) systems, today announced the establishment of an exclusive supply agreement with Samsung Electronics Co. LTD LTD 1 Laron-type dwarfism 2 Leukotriene D 3 Long-term depression, see there 4. Long-term disability . and Samwoo Telecommunications Co., LTD. that will facilitate the deployment of fiber-to-the-curb (FTTC (Fiber To The Curb) The installation of optical fiber to within several hundred feet of the home or office. At that point, the optics are converted into electronics for delivery into the premises, typically using DSL. ) SDV full service networks in Korea.

Under terms of the agreement, BroadBand will provide switching and transport technology with its second generation FLX-2500(R) product to deliver interactive television and high speed data. Samsung and Samwoo will provide engineering and marketing support for the FLX-2500, as well as sales, installation and support. Samsung will also function as a systems integrator and produce the set-top and other components required to deploy end-to-end full service SDV networks. Samsung and Samwoo will provide telephony for the integrated, full service network. The platform developed by the three companies will be reviewed and approved by customers, including Korea Telecom, prior to deployment.

"Our FLX-2500 technology has been accepted and endorsed by Samsung, a major player in both the Korean market and the international electronics industry," said Salim A.L. Bhatia, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of BroadBand Technologies. "Samsung Electronics is a $24 billion dollar company, the world's largest producer of color picture tubes, memory devices and monitors, a world leader in semiconductors and one of the leading telecommunications equipment suppliers in Korea. Samsung's endorsement, as seen with this agreement, signals that BroadBand has taken a giant step forward in its commitment to bring fiber to the curb Fiber to the curb (FTTC), also called fibre to the kerb (FTTK),[1] is a telecommunications system based on fiber-optic cables run to a platform that serves several customers. , interactive switched digital video networks to service providers in the international marketplace."

The Korean market encompasses some 10 million households and 40 million people -- approximately the size of a typical market for a regional Bell operating company The Regional Bell Operating Companies (RBOC) are the result of the U.S. Department of Justice antitrust suit against American Telephone & Telegraph. History  (RBOC (Regional Bell Operating Company) The Bell telephone companies that were spun off of AT&T by court order in 1984 (the Divestiture). Also known as the "Baby Bells," the initial seven RBOCs were Nynex, Bell Atlantic, BellSouth, Southwestern Bell, US West, ) in the U.S. -- with outstanding potential for growth. In a recent development, Korea's Ministry of Information and Communication Ministry of Information and Communication
  • Ministry of Information and Communication (Egypt)
  • Ministry of Information and Communication (Fiji)
  • Ministry of Information and Communication (Kenya)
  • Ministry of Information and Communication (Nepal)
 (MIC) has designated 226 regions for deployment of full service networks, starting in July of this year. These regions will include major ports, airports and free trade zones. The value of the market for these 226 regions alone is estimated to be in excess of $150 million, over the next three years.

"We see tremendous demand in the Korean market for the variety of services that will be enabled by the integrated platform developed through our partnership with BroadBand Technologies and Samwoo," said Mr. T.J. Park, vice president of Samsung Electronics Co. LTD. "Working together, we have the technology and marketing strength to create networks in Korea that are as advanced as those in any region of the world."

BroadBand Technologies Inc., based in Research Triangle Park, N.C., was founded in 1988. Its mission is to deliver products and services that enable network and service providers to offer consumers robust, economical electronic access to advanced communication, entertainment and information services.

BroadBand's Fiber Loop Access (FLX) System is currently being deployed by Bell Atlantic and has been in trials at most regional operating companies, GTE and a number of international telephone companies. The second-generation FLX System was selected by SBC Communications, formerly Southwestern Bell, for deployment in Richardson, Texas. BroadBand Technologies, with its partner SAT (Groupe SAGEM SAGEM Societe d'Applications Generales d'Electricite et de Mecanique ), was selected by France Telecom for delivery of services to approximately 20,000 households in a market trial near Paris. Lucent Technologies, formerly AT&T Network Systems, has chosen the FLX System as its fiber-to-the-curb, switched digital video (SDV) offering for the U.S. and Canadian markets. -0-

Note to editors: FLX is a registered trademark of BroadBand Technologies, Inc.

CONTACT: Julie Price

BroadBand Technologies, Inc.

919-405-4816

price@bbt.com

or

Jack Varley

Copithorne & Bellows

617-252-0606

jackv@ca.cbpr.com
COPYRIGHT 1996 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1996, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Mar 4, 1996
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