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Britesmile, Inc. Completes $10 Million Private Placement.


LESTER, Pa.--(BUSINESS WIRE)--Dec. 7, 1998--BriteSmile, Inc. (AMEX AMEX

See: American Stock Exchange
:BWT BWT Burrows Wheeler Transform (compression technology)
BWT Boundary Waters Treaty (United States and Canada)
BWT Basic Warrior Training
BWT Bronchial Wall Thickness
BWT Big White Truck
) today announced that its largest shareholder, LCO LCO Lac Courte Oreilles (Wisconsin Native American Tribe)
LCO Levine Communications Office (PR firm; Los Angeles, CA, USA)
LCO Light Cycle Oil
LCO Life Cycle Objectives
 Investments Limited (LCO), has signed a binding agreement to invest an additional $10 million in the Company in exchange for 9,302,326 shares of additional Common Stock. The price per share is based upon the average closing price over the past 15-day trading period. The parties have agreed to issue the new shares against transfer of the funds on December 8, 1998. Anthony M. Pilaro, a director of BriteSmile, is also a director of LCO and CAP Advisers Limited, the sole trustee of a trust which owns all of the interests in LCO.

The BriteSmile Board of Directors approved the private placement to LCO in order to provide additional capital for the upcoming roll-out of the BriteSmile Tooth Whitening tooth whitening Dentistry Any process is intended to whiten yellowed or stained teeth Complications Improperly applied, whiteners have been associated with tooth disintegration. See Cosmetic dentistry.  Centers. The Company is currently scheduled to begin opening the Whitening whit·en·ing  
n.
1. An agent used to make something white or whiter.

2. The act or process of making white or whiter.

Noun 1.
 Centers during the first calendar quarter of 1999 in several strategic locations in California. The Whitening Centers, which will be operated by dentists, will provide the latest in tooth whitening technology directly to consumers, and feature the Company's proprietary BriteSmile 2000 Light Activated Tooth Whitening Device and Gel.

"This significant additional investment in BriteSmile underscores LCO's confidence in the viability of our strategy for future growth and profitability," said Richard V. Trefz, President and Chief Executive Officer of BriteSmile. "We are pleased to have the benefit of additional resources as we focus our efforts on the BriteSmile Light Activated Tooth Whitening System and the BriteSmile Tooth Whitening Centers."

Upon issuance of the new shares, LCO will own approximately 69% of BriteSmile's 16,999,599 common shares outstanding.

About BriteSmile

BriteSmile, Inc. is engaged in the development and distribution of leading-edge tooth whitening technology. The Company was formerly known as Ion Laser An ion laser is a gas laser which uses an ionized gas as its lasing medium.[1] Like other gas lasers, ion lasers feature a sealed cavity containing the laser medium and mirrors forming a Fabry-Perot resonator.  Technology, Inc.

This release, other than historical information, consists of forward-looking statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
 that involve risks and uncertainties such as the development and introduction of new products and the acceptance of those new products in the marketplace. Readers are referred to the documents filed by BriteSmile with the Securities and Exchange Commission, specifically the Company's current and past reports on forms 10-QSB and 10-KSB, that identify important risk factors which could cause actual results to differ materially from those contained in the forward-looking statements. BriteSmile and its subsidiaries disclaim dis·claim  
v. dis·claimed, dis·claim·ing, dis·claims

v.tr.
1. To deny or renounce any claim to or connection with; disown.

2. To deny the validity of; repudiate.

3.
 any intent or obligation to update these forward-looking statements.
COPYRIGHT 1998 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1998, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Dec 8, 1998
Words:396
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