Brita Announces Significant Advancement to On Tap Faucet Filter Technology; Brita is Only Faucet Mount Filtration System Certified by NSF to Reduce 99.8% of VOCs.Business Editors OAKLAND, Calif.--(BUSINESS WIRE)--Oct. 7, 2003 Brita, the U.S. leader in water filtration products for the home, introduces a new 2-Stage filter for its popular On Tap Faucet Filter. Product improvements to Brita's On Tap Faucet Filter make it the only system certified See certification. by NSF International NSF International, formerly National Sanitation Foundation, is a not-for-profit, non-governmental organization that develops standards and provides product certification and education in the field of public health and safety. , the nation's leading independent test lab for the certification of water filtration products, to remove 99.8% of VOCs (volatile organic compounds volatile organic compound Environment Any toxic cabon-based (organic) substance that easily become vapors or gases–eg, solvents–paint thinners, lacquer thinner, degreasers, dry cleaning fluids ).* Improvements also allow the system to perform extremely well in geographic regions with high sediment, which can clog filters. The new filter gives people the added layer of protection as well as the convenience and ease-of-use they expect from Brita products. About VOCs and sediment VOCs can be found in a variety of chemicals including gasoline gasoline or petrol, light, volatile mixture of hydrocarbons for use in the internal-combustion engine and as an organic solvent, obtained primarily by fractional distillation and "cracking" of petroleum, but also obtained from natural gas, by , disinfectant disinfectant, agent that destroys disease-causing microorganisms and their spores. Disinfectants, or germicides, are sometimes considered to be substances applied to inanimate bodies, whereas antiseptics, not so potent, are agents that kill microbes on living things. by-products, solvents and pesticides. When improperly used or disposed of, these chemicals can make their way into surface or ground water. National standards for VOCs have been established at levels believed not to cause serious health risks. Research shows, however, that VOCs at higher than the established health risk limits are harmful to the central nervous system, kidneys or liver and several are known carcinogens Carcinogens Substances in the environment that cause cancer, presumably by inducing mutations, with prolonged exposure. Mentioned in: Colon Cancer, Rectal Cancer . Most people agree that sediment in drinking water drinking water supply of water available to animals for drinking supplied via nipples, in troughs, dams, ponds and larger natural water sources; an insufficient supply leads to dehydration; it can be the source of infection, e.g. leptospirosis, salmonellosis, or of poisoning, e.g. is primarily a problem of aesthetics. But for those who live in cities where plumbing infrastructure in buildings is old, it can be more of a nuisance. High levels of sediment can enter the water as it's carried through the pipes to the tap. This frequently clogs faucet mount filtration systems and slows the stream of filtered water. 2-Stage process produces healthier, clearer water The new On Tap Faucet Filter improves the quality of tap water by using a 2-Stage filtration process. Water is first filtered through an outer layer where dirt and sediment is trapped. It is then forced through an activated carbon filter where lead, chlorine, and VOCs are reduced.* The result is clear, great-tasting and healthier water that flows easily from the filter. The new 2-Stage filter will replace current On Tap filters and be available at mass market retailers and specialty stores Noun 1. specialty store - a store that sells only one kind of merchandise shop, store - a mercantile establishment for the retail sale of goods or services; "he bought it at a shop on Cape Cod" beginning in October, 2003. Suggested retail prices remain the same -- systems are $34.99 (includes one filter); a package of two replacement filters is $34.99. For more information about Brita products or a full list of contaminants reduced, visit the Brita Web site at www.brita.com or call 1.800.24.BRITA. About BRITA The Brita Products Company, based in Oakland, California “Oakland” redirects here. For other uses, see Oakland (disambiguation). Oakland (IPA: /ˈoʊklənd/), founded in 1852, is the eighth-largest city in the U.S. , is the leading maker of point-of-use water filtration products to improve the quality and taste of tap water. * The contaminants or other substances removed or reduced by this water treatment device are not necessarily in all users' water. |
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