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Bringing quality TV to tenants.


Demand for high quality television service in the workplace is on the rise yet most commercial office buildings lack a viable strategy for delivering the technology. While property owners and managers have worked hard to adapt their buildings to meet Internet connectively con·nec·tive  
adj.
Serving or tending to connect.

n.
1. One that connects.

2. Grammar A word, such as a conjunction, that connects words, phrases, clauses, and sentences.

3.
 needs, few have tackled television access due to the costs and complexity of providing service.

B2B-TV, a leading provider of satellite television service to commercial office buildings, has developed a unique service delivery method that overcomes these common challenges cost-effectively and efficiently.

B2B-TV's solution consists of three main elements: Centralized cen·tral·ize  
v. cen·tral·ized, cen·tral·iz·ing, cen·tral·iz·es

v.tr.
1. To draw into or toward a center; consolidate.

2.
 infrastructure, Shared resources Sharing a peripheral device (disk, printer, etc.) among several users. For example, a file server and laser printer in a LAN are shared resources. Contrast with shared logic.  and Individual receiver system

This straightforward approach enables building owners and managers to offer tenants a valuable amenity a·men·i·ty  
n. pl. a·men·i·ties
1. The quality of being pleasant or attractive; agreeableness.

2. Something that contributes to physical or material comfort.

3.
 without incurring the time and material resource burdens inherent with most new technology implementations.

B2B-TV installs at no or very low-cost to the building, a centralized television distribution system designed to provide an unlimited number of subscribers with digital and high definition television.

This sophisticated operating system operating system (OS)

Software that controls the operation of a computer, directs the input and output of data, keeps track of files, and controls the processing of computer programs.
 uses minimal space and resources and includes: Single 24 inch satellite dish satellite dish
n.
A dish antenna used to receive and transmit signals relayed by satellite.



satellite dish

A parabolic antenna used to receive signals relayed by satellite.
 mounted on the bullding's rooftop, Compact, 13 inch x 13 inch system board that streamlines cabling, Modulation modulation, in communications
modulation, in communications, process in which some characteristic of a wave (the carrier wave) is made to vary in accordance with an information-bearing signal wave (the modulating wave); demodulation is the process by which
 and amplification equipment to capture and amplify the satellite signal.

Because the centralized television distribution system uses the same infrastructure to deliver the television signal throughout the building, it eliminates the unwieldy patchwork of cabling and equipment left behind when tenants seek independent solutions from multiple cable and satellite providers.

With B2B-TV's system, tenants building-wide are served via a consolidated architecture that provides significant benefits to the building.

When buildings provide television service through a single distribution model, they can make the most efficient use of limited technology resources while offering tenants a valuable amenity. The only non-shared resource required is the lateral cabling that runs from the tenant's office suite to the nearest wiring closet The central distribution or servicing point for cables in a network. See MDF and wire center. .

With B2B-TV's solution, there are low-to-no costs to the building and minimal impact to the infrastructure. To make a building TV-ready, the property owner or manager enters into a contractual service agreement that enables B2B-TV to install, manage and maintain its equipment and serve tenants.

For buildings under construction, B2B-TV's equipment is easily incorporated into the riser system and connected to the lateral wiring. Tenant suites can even be pre-wired with cabling to the wiring closet.

For existing buildings, B2B-TV coordinates installation with building management and engineers to minimize impact to operations. Cabling to the office suites from the closet, as well as internal wiring to the television sets, is managed between B2B-TV and the tenant. In today's competitive real estate environment, providing tenants with high quality television service is one way to differentiate your building.

BY WESTON MUNSELLE, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , B2B-TV
COPYRIGHT 2007 Hagedorn Publication
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved.

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Title Annotation:TECHNOLOGY
Author:Munselle, Weston
Publication:Real Estate Weekly
Date:Oct 24, 2007
Words:446
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