Brightware Joins Siebel Alliance Program to Deliver Integrated eCustomer Assistance and Front Office Solutions.

NOVATO, Calif.--(BUSINESS WIRE)--Sept. 28, 1999--

Brightware Becomes Siebel Premier Software Partner for

Email Management Software

Brightware, Inc., the leading supplier of eCustomer Assistance software for the Internet today announced it has formed a partnership with Siebel Systems, Inc. (Nasdaq:SEBL) as a Premier Software Partner in the Siebel Alliance Program.

As part of its alliance with Siebel, Brightware will integrate its category-dominating Web and email assistance applications with Siebel Systems' market-leading, Web-based front office application suite. With this best-of-breed solution, corporations will be able to manage and automate eCustomer interactions while consistently delivering an exceptional customer experience across all channels.

"The alliance between Brightware and Siebel helps companies realize an extraordinary opportunity: to use software to manage and automate their sales and service processes across all channels," said Chris Erickson, CEO of Brightware. "This will allow companies to close prospects faster, better qualify leads, route them more accurately, and resolve customer service issues faster and more cost-effectively."

Brightware's applications will leverage Siebel Systems' applications to enhance delivery of personalized sales and service assistance on the Web as well as tailored email communications. In addition, as Brightware automatically classifies, qualifies and resolves eCustomer inquiries, it will work together with Siebel's Front Office applications and eBusiness solutions to deliver a better customer experience across channels. The net result is more satisfied customers, higher revenues, and significant cost reductions.

To deliver excellent customer assistance across the Internet, telephone and other channels, companies need to address a host of issues. They must ensure that relevant customer and company data is available and consistent across multiple customer channels in order to provide a uniform level of service. In addition, they must fulfill customer requests rapidly and accurately while enforcing business policies and controlling costs at each point of contact.

To help companies meet these challenges, Brightware has teamed with Siebel to offer comprehensive customer assistance solutions. Brightware's software applications provide Web and email assistance to eCustomers and deliver unprecedented eService levels, dramatic increases in eSales revenues and substantial reductions in costs. The Brightware eCustomer Assistance solution complements Siebel's family of Web-based front office applications for sales, marketing, customer service and eBusiness. The combination of the Siebel and Brightware applications provides companies with a complete customer care solution that addresses the convergence of the Internet and more traditional customer channels. Brightware is the only email management software provider that is a Siebel Premier Software Partner.

About Brightware

Brightware is the leading supplier of eCustomer Assistance software for the Internet. Brightware email and Web applications help companies dramatically increase their eService levels and eSales revenues while reducing costs. Brightware's products leverage proven Bright AI(TM) artificial intelligence technology to deliver unparalleled ROI and an exceptional eCustomer experience. Brightware is the worldwide market leader in Internet commerce customer service and support software as measured by International Data Corporation. Brightware is also the worldwide market leader in email management systems as measured by Frost & Sullivan. For more information, please visit Brightware's Web site at http://www.brightware.com or call 800/532-2890.

Note to Editors: Brightware is a registered trademark of Brightware, Inc. All other company and product names may be trademarks of their respective owners.