Brightpoint and Virgin Mobile USA Extend Integrated Logistics Services Agreement.

Business Editors

PLAINFIELD, Ind.--(BUSINESS WIRE)--April 29, 2004

Brightpoint, Inc. (NASDAQ:CELL) announced today that its subsidiary, Brightpoint North America L.P. ("Brightpoint"), has extended its services agreement with Virgin Mobile USA, LLC ("Virgin Mobile USA") through April 2007. Under this agreement, Brightpoint will continue to provide Virgin Mobile USA with inventory management, packaging, retail and end-user fulfillment, and returns management services. Earlier this month, the two companies also announced a two-year extension of their exclusive national master agent agreement.

"Since its launch in July 2002, Virgin Mobile USA has grown its Pay As You Go subscriber base to over 1.75 million users utilizing Brightpoint's logistics expertise to manage all of its inventory and fulfillment needs," stated J. Mark Howell, President of Brightpoint, Inc. and Brightpoint Americas. "We look forward to providing Virgin Mobile with a full range of services as they continue to grow and develop the Pay As You Go market in the United States."

"A key factor in Virgin Mobile's growth has been our ability to expand our logistics and distribution capabilities," said Tim Evans, vice president of supply chain and logistics for Virgin Mobile USA. "And, Brightpoint has played an instrumental role in our success by enabling us to package and ship larger volumes of handsets to a growing number of retail locations."

About Brightpoint, Inc.

Brightpoint is one of the world's largest distributors of mobile phones. Brightpoint supports the global wireless telecommunications and data industry, providing quickly deployed, flexible and cost effective solutions. Brightpoint's innovative services include distribution, channel management, fulfillment, eBusiness solutions and other outsourced services that integrate seamlessly with its customers. Additional information about Brightpoint can be found on its website at www.brightpoint.com or by calling its toll-free Information and Investor Relations line at 877-IIR-CELL (877-447-2355).

About Virgin Mobile USA, LLC

Virgin Mobile USA, LLC is the fastest growing wireless carrier in the U.S. Since its national launch in July of 2002, more than 1.75 million wireless users have chosen Virgin Mobile's Pay As You Go service with no contracts and no hidden fees. All Virgin Mobile customers have access to VirginXtras - a host of music, entertainment and fun lifestyle features, including exclusive content from strategic partner MTV: Music Television. Virgin Mobile, the first mobile virtual network operator in the U.S., is a joint venture between Sir Richard Branson's Virgin Group and Sprint, which operates the largest 100-percent digital, nationwide PCS wireless network in the United States.

Virgin Mobile phones and Top-Up cards are available direct on the Web at www.virginmobileusa.com; at 888-322-1122; or, at more than 12,000 locations, including Amazon.com, Best Buy, CompUSA, Media Play, Rite Aid, Safeway, Sam Goody, Sprint Stores, Target Stores, Wal*Mart, Virgin Megastores and select college bookstores. Top-Up cards are also available at more than 40,000 locations, including Circle K, CVS and 7-Eleven stores.

Certain information in this press release may contain forward-looking statements regarding future events or the future performance of Brightpoint. These statements are only predictions and actual events or results may differ materially. Please refer to the documents the Company files, from time to time, with the Securities and Exchange Commission; specifically, the Company's most recent Form 10-K and Form 10-Q and the cautionary statements contained in Exhibit 99.1 thereto. These documents contain and identify important risk factors that could cause the actual results to differ materially from those contained in or implied by these forward-looking statements. These risk factors include, without limitation, the ability of both parties to perform under the contract and the right to terminate under the contract. Readers are cautioned not to place undue reliance on these forward-looking statements that speak only as of the date these statements were made. Brightpoint undertakes no obligation to update any forward-looking statements contained in this press release.