Brightkite Releases the Next Generation of its Popular Real-time Social Discovery Service.Brightkite 2.0 features dramatic increase in PlaceSnapping(TM) effectiveness, new friend and privacy models, and enhanced stream filtering BURLINGAME Burlingame, city (1990 pop. 26,801), San Mateo co., W Calif., on San Francisco Bay; founded 1868, inc. 1908. Burlingame is mainly residential, with light manufacturing (plastic and metal products, furniture, and computers). The city is named for U.S. diplomat Anson Burlingame. , Calif. -- Brightkite, the Real-time 1. real-time - Describes an application which requires a program to respond to stimuli within some small upper limit of response time (typically milli- or microseconds). Process control at a chemical plant is the classic example. Social Discovery Service, today announced the public availability of the latest version of its popular geosocial application. Brightkite 2.0 includes dozens of major new features focused on giving users total control over how their content is shared, as well as tools for filtering and organizing their friends' content. Available today on the Web and all Web-enabled mobile phones, Brightkite 2.0 now includes: * A New Friend Model: Brightkite users were finding their friend lists getting mighty long. When someone asked to be your friend, it was rude rude - [WPI] 1. Badly written or functionally poor, e.g. a program that is very difficult to use because of gratuitously poor design decisions. Opposite: cuspy. 2. Anything that manipulates a shared resource without regard for its other users in such a way as to cause a to say no, but that meant users were suddenly friends with all sorts of folks they didn't did·n't Contraction of did not. didn't did not didn't do really know. Brightkite 2.0 solves the problem the same way we all do in the real world, by letting each individual decide who their friends are. It's it's 1. Contraction of it is. 2. Contraction of it has. See Usage Note at its. it's it is or it has it's be ~have that simple. People can choose to be your fan, but only you can decide if they are a friend. Just because you invite me to your party, doesn't mean I have to invite you to mine. * Privacy Settings for the Real World: With 2.0, Brightkite built a new, sophisticated and simple way to manage your privacy. Each time you post, you decide who sees your post, all in one click. Do you want it to be seen by just your friends or by everyone? Do you want to send the post to Twitter A Web site and service that lets users send short text messages from their cellphones to a group of friends. Launched in 2006, Twitter (www.twitter.com) was designed for people to broadcast their current activities and thoughts. or Facebook? You decide, every time you post. Brightkite even made it possible to post with no location at all. * Streams to Order: As Brightkite grows, people's friend and local streams are filling with more and more posts, which was making it hard for users to find the best, most relevant stuff. Brightkite 2.0 includes a new way to manage streams so you can customize the people, locations and type of posts you want to see, on the fly. Brightkite even added a free search so you can filter the stream on any keyword you wish. * Enhanced PlaceSnapping([c]): Brightkite users now get 70 percent more accurate place results. Every place search now uses the Brightkite patent pending PlaceSnapping[TM] technology to deliver these more accurate results more than 30 percent faster than before. This reduces the time to make a post by almost half, allowing users to have more fun with their friends, not their handsets. * Improved Scalability: Brightkite's growth meant that its first release architecture was approaching the end of its lifespan lifespan Longevity Epidemiology The genetically endowed limit to life for a person, if free of exogenous risk factors. See Average lifespan, Life expectancy. . Brightkite 2.0 features a reengineered back-end that will support significant future growth. For the user, this means uninterrupted service and a maintained user experience. With almost five million members worldwide and two million active monthly users, Brightkite is one of the world's most popular mobile social applications. People use Brightkite in real-time to see what their friends are up to, browse (1) To view the contents of a file or a group of files. Browser programs generally let you view data by scrolling through the documents or databases. In a database program, the browse mode often lets you edit the data. See Web browser. profiles of people around them, see what are the hot places, post photos and notes to the places they visit, all while maintaining comprehensive control over privacy. "The Brightkite community is passionate about the service and our latest version was built based on users' feedback of how to make a social service work better in the real world, including how to structure friendships and how to organize and view posts," said Jonathon Linner, Brightkite's CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "We also listened to users regarding how to build practical privacy controls in Brightkite that work in all social situations. These features are all geared toward helping Brightkite users share more face time and have more fun." To use Brightkite 2.0, visit www.brightkite.com A new iPhone and iPod Touch A flash-based iPod from Apple that was modeled after the iPhone. It is essentially a thinner iPhone without the phone capability and uses a touch screen for navigation rather than the illustrious click wheel. Like the iPhone, the only physical button displays the main menu. app including all new 2.0 features has been submitted to the Apple App store. About Brightkite Things are happening, right here, right now. Use Brightkite to meet people around you, keep up with your friends, explore and discover new places. Brightkite is the real time social discovery network. More than two million people use Brightkite's free service every month, which is available to anyone, anywhere, worldwide. All you need is a mobile phone or Web browser The program that serves as your front end to the Web on the Internet. In order to view a site, you type its address (URL) into the browser's Location field; for example, www.computerlanguage.com, and the home page of that site is downloaded to you. to bring your friends together in the real world, wherever you may be. The award-winning company is headquartered in Burlingame, California Burlingame is a city in San Mateo County, California, which is the second wealthiest county in the state, as well as the fourteenth richest in the country. It is located on the San Francisco Peninsula and has a significant shoreline on San Francisco Bay. . To learn more about using your phone as a social discovery tool, visit us at www.brightkite.com |
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