Printer Friendly
The Free Library
14,558,825 articles and books
Member login
User name  
Password 
 
Join us Forgot password?

Brightidea.com Partners With Mensa Braintrust to Put Genius to Work.


New Service Allows Big Brands to Crowdsource Ideas From the High IQ Network

NEW YORK New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 & SAN FRANCISCO San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden  -- Mensa MENSA. This comprehends all goods and necessaries for livelihood. Obsolete.  Process and Brightidea.com today announced a strategic alliance that enables companies to instantly tap into a global network of high IQ problem-solvers over the web. The service was developed over the past two years, and has already been used by Procter & Gamble, Bayer and Diageo. The exclusive partnership includes co-marketing and integration into the Brightidea.com's class-leading Innovation Pipeline Management (IPM (1) (Impressions Per Minute) Generally refers to document scanners that scan both sides of the page at the same time. Thus, a scanner that scans at 100 ppm (pages per minute) can provide 200 ipm. See ppm and document scanner. ) platform.

"Brightidea.com is the best platform available for quickly harnessing the wisdom of the crowd," said David Wynett, Managing Director, Mensa Process, "and we manage one of the world's smartest crowds, so it's a natural fit." Whether a company is seeking a new-to-the-world product concept, to extend a brand, or name a product, the brilliant minds of Mensa bring a level of creative perspective and insight, that can be found no where else. "Brightidea.com enables us to capture and develop innovative ideas in a single place regardless of whether our members are sitting in Stockholm or Hong Kong Hong Kong (hŏng kŏng), Mandarin Xianggang, special administrative region of China, formerly a British crown colony (2005 est. pop. 6,899,000), land area 422 sq mi (1,092 sq km), adjacent to Guangdong prov. ."

The new service is directly integrated into Brightidea.com's web-based Innovation Pipeline Management (IPM) platform and Mensa Process online panels are immediately available to all Brightidea.com customers. While co-developing the service, Brightidea.com engineers invented a new online brainstorming tool to better facilitate the rapid-fire style of brainstorming that was a characteristic of the Mensa Process sessions.

"The results we have seen from Mensa Process have been incredible," said Matthew Greeley, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Brightidea.com. "The ideas coming out of these online brainstorming sessions are unprecedented in insight and commercial potential." Mensa Process participants have a verified genius IQ and are available in online brainstorming panels, in categories such as: Smart Moms, Healthcare Experts, IT Gurus, Marketing Specialists, and many more. "We are extremely excited make this one-of-a-kind service available exclusively to customers on the Brightidea.com platform."

About Brightidea.com

Brightidea.com is the product and market leader in the Innovation Pipeline Management (IPM) software market. Nearly 300 businesses rely on Brightidea.com's software to track and accelerate their innovation pipeline. The Brightidea.com platform is an integrated set of Web 2.0 and social networking See social networking site.

social networking - social network
 tools specifically designed to accelerate innovation, including: Idea Management, Pipeline Tracking, Customer Feedback, Expert Location, Supplier Management, Research Blogs, Rewards & Recognition, and Financials. Brightidea's software has been successfully deployed by Harley-Davidson, Bosch, Thomson Corp, British Telecom The telephone and communications carrier that provides services in Great Britain and Northern Ireland. It used to be a division of the British Post Office, but was privatized in 1984 under Margaret Thatcher's administration. , Bristol-Myers Squibb Bristol-Myers Squibb (NYSE: BMY), colloquially referred to as BMS, is a pharmaceutical corporation, formed by a 1989 merger between pharmaceutical companies Bristol-Myers Company, founded in 1887 by William McLaren Bristol and John Ripley Myers in Clinton, NY (both were , Honeywell and many others. Founded in 1999, Brightidea.com is privately held and headquartered in San Francisco, CA. For more information, please visit www.brightidea.com.

About Mensa Process

Mensa Process draws on the bright, creative, passionate and problem-solving minds from Mensa. Members of Mensa represent the top two percent in general intelligence. With more than 100,000 Mensa members in 100 countries throughout the world, Mensa Process leverages these smart minds to give companies a competitive edge by helping to solve complex problems and identifying new growth opportunities. The Mensa Process is exclusively licensed to LMCA LMCA Left Main Coronary Artery
LMCA Long-term Medical Conditions Alliance
LMCA Lake Mead Christian Academy (Henderson, NV)
LMCA Left Middle Cerebral Artery
LMCA Logistics Materiel Control Activity
LMCA Logistics Material Control Activity
, a strategic brand licensing firm.

With the network of Mensa members distributed throughout the world, Brightidea.com provides an online platform to foster coordination, capture ideas, measure and show their commercial value. For more information, visit www.mensaprocess.com.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved.

 Reader Opinion

Title:

Comment:



 

Article Details
Printer friendly Cite/link Email Feedback
Publication:Business Wire
Date:Sep 25, 2007
Words:542
Previous Article:HandHeld Entertainment Announces New ZVUE Distribution Channel.
Next Article:Imperva SecureSphere Wins Editor's Choice Award from InformationWeek Magazine for Database Extrusion Prevention Systems.
Topics:



Related Articles
Fix cross-border program.(Editorials)(Congress should address concerns, let trucks roll)(Editorial)
FRIEND IN DEED TURNS INTO FRIEND ON SCREEN.(LA.COM)
Bin 8945 beefs up Sunday nights thanks to guest chefs: David Haskell brings outsiders into his West Hollywood kitchen.(RESTAURANTS)
ARTISTICALLY INSPIRED HOMES OPEN THEIR DOORS.(LA.COM)
Calendars Printing Ideas to Improve Brand Recognition
27x39 Poster Printing Preparations for Massive Campaigns
Mental Health Services - Internet Mental Health
Phlebotomy Technician Training Programs
HolisticJunction.Com Featured School of the Week September 24, 2007 - Southwestern College

Terms of use | Copyright © 2009 Farlex, Inc. | Feedback | For webmasters | Submit articles