Bright View Technologies Announces a Microstructure-Based Contrast Enhancement Film for Plasma Displays, Samples Available 1Q 07.MORRISVILLE, N.C. -- Bright View Technologies, Inc., a market leading developer of microstructure-based optical films for display applications, today announced the introduction of a contrast enhancement film product for Plasma Displays Also called "gas discharge display," a flat-screen technology that uses tiny cells lined with phosphor that are full of inert ionized gas (typically a mix of xenon and neon). Three cells make up one pixel (one cell has red phosphor, one green, one blue). (PDP (1) (Plasma Display Panel) See plasma display. (2) (Policy Decision Point) See COPS and XACML. (3) (Programmed Data P ). The film significantly improves the contrast of plasma displays in bright room settings. "One of the most significant performance issues related to today's plasma displays is poor bright room contrast. This is an important competitive factor because LCD panels generally have better bright room contrast performance," said Kenny Kim, Executive VP and Co-founder of Displaybank. "The surfaces of plasma display panels See plasma display. are inherently reflective. When ambient light is reflected from the panel along with image light, image contrast and color saturation are considerably reduced. The Bright View film effectively addresses this problem." Ed Teague, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Bright View Technologies, explained, "Our film is unique in that it delivers enhanced contrast under the harsh overhead lighting conditions commonly found in the retail environment as well as in the typical home viewing environment where there may be both overhead and side lighting originating from windows and table lamps." Samples will be available this quarter. Production, targeted for later in the year, will be realized concurrently by Bright View Technologies in the USA and Arisawa Manufacturing Company Ltd., a leading manufacturer of electronic and optoelectronic products, in Japan. About Bright View Technologies, Inc. Bright View Technologies, a leading developer of microstructure-based, optical films for the global display industry is developing products for Plasma, Rear Projection, and Front Projection displays, as well as LCD and OLED (Organic Light Emitting Device, Organic Light Emitting Diode) A thin film light-emitting technology that is expected to compete with LCD and plasma TVs as well as LCD monitors and readouts. applications. Bright View's fundamental advantage is the ability to design, master and mass produce complex arrays of microstructures over large surface areas and incorporate them in products together with coatings and apertures. About Arisawa Manufacturing Company Ltd. Arisawa Manufacturing Company Ltd. is a leading Manufacturer of electronic materials, optoelectronic materials, electrical insulating materials and industrial structural materials Structural materials Construction materials which, because of their ability to withstand external forces, are considered in the design of a structural framework. Brick is the oldest of all artificial building materials. . About Displaybank Displaybank, a global leader in electronic display market research is headquartered in Seoul, Korea with regional offices in Japan, Taiwan, China and North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. . |
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