Brience Unleashes Wireless eBusiness With First Platform for Mobile-Enabling Enterprises.

Business Editors & High-Tech Writers

SAN FRANCISCO--(BUSINESS WIRE)--Oct. 9, 2000

Brience 2.0 Framework Uses Existing Infrastructure to Extend

eBusiness and Optimize Customer Experience On Any Wireless Device

Brience(TM), Inc., a leading provider of next-generation wireless and broadband solutions announced today that it has shipped Brience 2.0 Framework(TM), the first mobile platform that lets companies extend enterprise applications easily and quickly to any Web-enabled device. The Brience 2.0 Framework raises the bar for wireless-enabling the enterprise by seamlessly integrating with a company's existing systems, security and infrastructure; requiring no duplicate data structures or content, and allowing companies to deploy wireless eBusiness in a matter of weeks.

The Brience 2.0 Framework allows companies to easily deliver applications, data and services to any Web-enabled device -- from cellular phones and personal digital assistants to Internet appliances -- while preserving a consistent and rich user experience. By leveraging existing infrastructure investments, Brience 2.0 makes it easy and cost-effective for companies to extend their eBusiness reach by delivering information and functionality to mobile users, regardless of the means they use to access the system.

"Until today, approaches to wireless-enabling business have been at odds with the rules for good enterprise design: they were single-use, hardware-dependent solutions that required duplicate content and duplicate infrastructure, and were not able to take advantage of enterprise-strength security and performance," said Rod McGeary, CEO and President of Brience. "The Brience 2.0 Framework is the first product designed to leverage mission-critical systems and structures to add new functionality rather than complexity."

Global 1000 companies have already discovered the benefits of using the Brience platform; although only seven months old, Brience has several large customers already in pilot and production mode with the product, as well as alliances with some of the world's leading hardware, software and service providers.

Brience 2.0 Framework - Making Wireless Work

The Brience 2.0 Framework is a software platform that lets businesses easily and quickly extend their eBusiness applications to any Internet-enabled device while preserving a rich and consistent user experience. Brience 2.0 allows businesses to mobile-enable their critical enterprise applications and information without adding additional infrastructure, duplicating existing data or compromising system security The framework has three core components

-- Experience Delivery Server(TM) - This key application of Brience 2.0
provides rich, consistent user experiences on any Web-enabled device by
recognizing the device, the bandwidth speed and users' preferences and then
dynamically delivering content formatted to meet those specifications. Since
the technology identifies user, device and bandwidth attributes, users can
easily access and read the information they need in a format personalized to
them. In addition, the Experience Delivery Server has the ability to provide
alerts, notifications and message bursts to a multitude of devices. The
Experience Delivery Server can be easily integrated with more than 60 eBusiness
applications to leverage existing Web infrastructures, eliminating additional
infrastructure expenses.

-- Development Environment - Brience software is a complete solution that is
ready to deploy out-of-the-box, allowing companies to extend their eBusiness
operations quickly and easily, minimizing time to market with new products and
services. The intuitive, visual development framework includes a library of
over 200 devices and is completely configurable, allowing companies to adapt to
new business requirements without losing time.

-- Wireless Edge Server - This optional package allows companies to enhance
service quality for premium users and give priority to their most important
business processes. Based on user and bandwidth attributes, the platform routes
and supports key customers and operations at a higher priority and optimal
throughput. This is the first platform that integrates the application and
network infrastructures to improve performance and provide personalized service
to premium enterprise customers.

Availability

The Brience 2.0 Framework is available today directly from Brience. For more information, please call 1-866-BRIENCE or visit www.brience.com.

About Brience

Brience provides the universal delivery platform for the Adaptive Web, offering enterprise solutions that let companies dynamically customize and deliver any information to any wireless or broadband device. Brience solutions are based on open, global standards, allowing businesses to adapt their infrastructures to changing market conditions quickly and with minimal risk. Through its relationships with the leading visionaries of the Internet Infrastructure, Brience is helping to define the future of broadband and wireless communications in the enterprise. Additional information about Brience can be found at http://www.brience.com or by calling 1-866-BRIENCE.

Brience, Brience 2.0 Framework, Experience Delivery Server, Brience Development Environment and Wireless Edge Server are trademarks of Brience, Inc. Other names, trademarks or registered trademarks are the property of their respective holders.