Bridging the Digital Divide: Canon's Newest Mini DV 2.2-Megapixel Camcorders Combine Vibrant Video and Advanced Photo Features in a Palm-Fitting Package.To download high-resolution, print-ready JPEG JPEG in full Joint Photographic Experts Group Standard computer file format for storing graphic images in a compressed form for general use. JPEG images are compressed using a mathematical algorithm. images, click on the thumbnail image above. WARNING: these images are very large (800K+) Click here for caption Business Editors/High-Tech Writers MULTIMEDIA AVAILABLE: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=4617349 LAKE SUCCESS, N.Y.--(BUSINESS WIRE)--April 19, 2004 New Models Incorporate Canon's DV Photo Plus Technology, Providing High Quality Video, Photos and Prints Canon's newest pair of digital aces - the Optura 30 and Optura 40 Mini DV 2.2-megapixel camcorders - unite the worlds of digital video and digital photography using DV Photo Plus technology. The versatile new Optura 30 and Optura 40 camcorders optimize natural color quality, enhance low light image capture and provide a powerful array of Canon's digital camera "can do's." Whether capturing- even simultaneously - the magical motion of exhilarating events or the deep emotion of a moment frozen in time, these two versatile DV camcorders combine such innovative Canon video capabilities as an RGB (Red Green Blue) The computer's native color space, which is the color system for capturing and displaying images. RGB was derived from our own perception of color because human eyes are sensitive to red, green and blue (see trichromaticity). Primary Color primary color n. A color belonging to any of three groups each of which is regarded as generating all colors, with the groups being: a. Additive, physiological, or light primaries red, green, and blue. Filter for superior color rendition, improved audio processing for crisp, clean sound recording, a high resolution, true 16:9 widescreen mode Widescreen Mode (commonly abbreviated as WSM) is a heavy melodic band from Riihimäki, Finland. History Widescreen Mode’s members are no strangers to playing together, the four-some originally formed the band Fairlane until career decisions in the 1990’s along with many of the most sought after digital still camera features including a built in automatic flash, selectable focus points, auto exposure bracketing, continuous shooting for up to five frames per second, streamlined downloading with the print/share button and PictBridge printer compatibility. "The Optura 30 and Optura 40 Mini DV camcorders are firmly rooted in Canon's tradition of digital imaging innovation and many of their features are outgrowths of the technological advances originally achieved in the professional and prosumer (PROfessional conSUMER) A person who is very knowledgeable about a subject and likes to purchase high-quality equipment. For example, many digital cameras fall into the prosumer category. video and photo realms," explained Yukiaki Hashimoto, senior vice president and general manager of the consumer imaging group at Canon USA, Inc., a subsidiary of Canon Inc. (NYSE NYSE See: New York Stock Exchange : CAJ CAJ Canadian Association of Journalists CAJ Christliche Arbeiterjugend (German Young Christian Workers) CAJ China Academic Journals CAJ Christian Academy in Japan CAJ Canaima, Venezuela (Airport Code) ). "The end result is a versatile high-quality camcorder that captures brilliant digital camera quality photos in a compact, lightweight and easy to use package." The Optura 30 and Optura 40 Mini DV camcorders feature a 12x Optical Zoom/240x Digital Zoom Simulating a longer focal length in a digital camera via software. The digital zoom is accomplished via image enhancement software within the camera itself rather than the inherent mechanics of the physical zoom lens. For more details, see optical zoom. and 14x Optical Zoom/280x Digital Zoom respectively as well as Canon's Image Stabilizer stabilizer: see airplane. that instantly reduces camcorder shake even when the user is shooting handheld with the zoom fully extended. Among the camcorders' other top-tier video functions are the new Advanced Color Control System that optimizes color according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. the shooting situations and an RGB Primary Color Filter that separates light passing through the lens into red, green and blue color components in much the same way as professional camcorders process color A color printed from four separate printing plates. Four-color process printing uses cyan, magenta, yellow and black (CMYK) inks to produce full color reproduction. Contrast with spot color. See CMYK. , yielding truer more natural looking colors. What's more the camcorders' High Resolution 16:9 Widescreen mode utilizes the entire width of the CCD CCD in full charge-coupled device Semiconductor device in which the individual semiconductor components are connected so that the electrical charge at the output of one device provides the input to the next device. (unlike some systems that electronically stretch the picture vertically) retaining image quality and providing a wider horizontal angle of view that is ideal for widescreen TV's. Low light shooting capabilities are also enhanced thanks to Canon's new low noise signal processing IC and a user selectable Auto Slow Shutter setting (which provides additional noise reduction when switched on). Adding to their ease of use, both the Optura 30 and Optura 40 camcorders support the Picture Transfer Protocol Picture Transfer Protocol (PTP) is a widely supported protocol developed by the International Imaging Industry Association to allow the transfer of images from digital cameras to computers and other peripheral devices without the need of additional device drivers. (PTP (1) See peer-to-peer. (2) (Picture Transfer Protocol) An ISO standard for transferring photos from a digital camera to a computer or photo printer. ) that enables data transfer with a Windows XP or Mac OS X (version 10.1) without installing dedicated driver software. This direct link enables the computer to access the camcorder as if it was an external card reader. Program AE settings for easy optimal results. Settings offered are: Easy Recording, Full Auto, Sports, Portrait, Spotlight, Sand & Snow, Low light and Night. DV Photo Plus Technology At the core of the Optura 30 and Optura 40 camcorders' imaging excellence is Canon's DV Photo Plus. Encompassing the company's core imaging essentials, DV Photo Plus integrates Canon's renowned optics; a 2.2-megapixel CCD image sensor, the exclusive DIGIC DIGIC Digital Imaging Integrated Circuit (Canon) DIGIC Digital Imaging Core DV Image Processor, and the Print and Share that makes it easy to print photos directly from a printer at the touch of a button. Optura 40 Camcorder Exclusives In addition to its more powerful 14x Optical/280x Digital zoom lens, the Optura 40 camcorder features a Manual Audio Level Control, previously found only on prosumer camcorder models. The Manual Audio Level Meter is conveniently located in the viewfinder The preview window on a camera that is used to frame, focus and take the picture. On analog cameras, the viewfinder is an eye-sized window that must be pressed against the face. Point-and-shoot digital cameras use small LCD screens that are viewed several inches from the eyes. and 2.5" LCD screen. The model also includes Canon's Super Night Mode/Night Plus functions that offer users the option of adding light as needed as needed prn. See prn order. by automatically turning on and off an unobtrusive white LED light positioned on the front of the camera. In the Night Plus mode, the white LED light remains on until the user opts to shut it. Photo Features Equipped with a 2.2 megapixel CCD Image Sensor, both the Optura 30 and Optura 40 camcorders are capable of capturing sharp, high-quality two megapixel (1632 x 1224) photo images as well as 1280 x 960 and e-mail ready, 640 x 480 resolution images. With the simultaneous photo-recording feature, 640 x 480 photos are captured to a multimedia card or SD Memory Card while high-quality video is captured to the camcorders' Mini DV cassette at the same time. Both camcorders are also PictBridge Compatible enabling them to transfer images to Canon's CP line of Compact Photo Printers, Canon Photo Direct Bubble Jet Printers and any other manufacturers' printers, which supports the PictBridge standard. Other features that add to the photo-flexibility of the Optura 30 and Optura 40 Mini DV two-megapixel camcorders are: -- Continuous shooting mode (which emulates a traditional camera motor driven film-advance) permitting rapid capture of up to 3 frames per second at 1632 x 1224 and 1280 x 960 resolution and up to five frames per second at 640 x 480 resolution; -- Selectable focus points which offers three focusing points to automatically put the subject into sharp focus even when that subject is not in the center of the frame; -- Auto Exposure Bracketing that, when engaged, automatically captures three photos when the photo button is pressed once. Image exposure ranges from normal, underexposed un·der·ex·pose tr.v. un·der·ex·posed, un·der·ex·pos·ing, un·der·ex·pos·es 1. To expose (film) to light for too short a time or to light or radiation insufficient to produce normal image contrast. 2. (darker) and overexposed o·ver·ex·pose tr.v. o·ver·ex·posed, o·ver·ex·pos·ing, o·ver·ex·pos·es 1. To expose too long or too much: Don't overexpose the children to television. 2. (lighter), enabling the user to select the best shot; -- Horizontal & Vertical Trimming permitting the user to customize the image right in the camera (ideal for turning a horizontal image into a vertical portrait) and, -- Photo Review that permits the user to review the just captured photo for up to ten second simply by holding the shutter button down. Canon's dynamic Mini DV duo will debut on dealers' shelves beginning in late May, ready to record Memorial Day parades and picnics and well-timed for Father's Day and graduation gift giving, making mementos of June Wedding (and honeymoon) memories, saving (and savoring) scenes of summer vacations and impromptu excursions. The Optura 30 and Optura 40 camcorders carry an estimated selling price of $899 and $999 respectively*. Canon U.S.A., Inc. delivers consumer, business-to-business, and industrial imaging solutions. The Company is listed as one of Fortune's Most Admired Companies in America, and is ranked #39 on the Business Week list of "Top 100 Brands." Its parent company Canon Inc. (NYSE:CAJ) is a top patent-holder of technology, ranking second overall in the U.S. in 2003, with global revenues of $29.9 billion. For more information, visit www.usa.canon.com. DIGIC is a trademark of Canon Inc. PictBridge is a trademark. All referenced product names, and other marks, are trademarks of their respective owners. * Estimated Selling Price: Actual prices set by dealer are subject to change. MULTIMEDIA AVAILABLE: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=4617349 |
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