Bridges July'97 Corporate Update.

KELOWNA, British Columbia--(BUSINESS WIRE)--July 3, 1997-- Bridges (Alberta Stock Exchange  BIT. ) -0-

Trading Symbol         BIT
Stock Exchange         ASE
30 Day High          $0.60 / share
30 Day Low           $0.20 / share
June 30, 1997 close  $0.38 / share

Q3 Starts Strong with 97 New Sales!

Bridges' projections for 60 new sales during the third quarter were surpassed within the first four weeks, with 97 new sites subscribing to the Career Explorer service in June. This represented $114,900 in new revenue, bringing total invoicing after seven months to $915,800. This maintains Bridges' drive to achieve corporate profitability in fiscal year 1997. Recent Accomplishments

- The new 97 sales represent a diversity of locations around North America. These new subscribers are from 13 different states and 5 Canadian provinces/territories. British Columbia purchased the most new subscriptions (18) with California following a close second (15). 70 percent of new sales were in the United States. The Yukon territory has also signed on all of their secondary schools.

- The National Occupational Information Coordinating Committee (NOICC) of the United States has completed their 16-site pilot evaluation of the Career Explorer service. The final report gives high marks to Career Explorer for its readable content, up-to-date information, ease of use and appealing graphics. 100 percent of evaluations ranked Career Explorer as 'Excellent' or 'Good' in at least 9 of the 12 evaluative categories. The evaluation is a very positive endorsement of Career Explorer as an effective tool for career planners in the United States.

- Bridges has seen a definite increase in the trading volume of shares on the Exchange over the past month. 324,000 shares traded in June, bringing the total shares traded in fiscal year 1997 to 731,550. This is a significant increase over the 23,500 shares traded in June of 1996.

Emerging Events and Opportunities

- Bridges has changed the way we report the number of schools and sites accessing Career Explorer. In the past, we have recognized all sites that had access to the Career Explorer service. Some of these sites received their CX access for no fee. Investors have made it clear they are more interested in knowing the number of paying subscribers. As a result, this month's report (and all subsequent ones) will only recognize those sites who pay a full subscription.

- Bridges is now actively seeking one or two American states who will play an on-going role in testing products for the U.S. school marketplace. Look for announcements over the next few months regarding states who will assume this responsibility.

- During the summer, Bridges staff will attend several conferences to increase our visibility in the marketplace. Bridges will make presentations at the National Educational Computing Conference (NECC) in Seattle, the Careers and Technology Conference in Austin, Texas, The National Occupational Information Coordinating Committee (NOICC) Conference in Tacoma and the Jobs of the Future Conference in New Orleans.

Schools/Sites

Accessing CX as of June 1997                684
Career Explorer Hits in June 1997       134,617
Career Explorer Hits in June 1996        49,431

The Alberta Stock Exchange has neither approved nor disapproved the information contained herein.

CONTACT: Bridges Initiatives Inc., The

Norman Thompson, 250/862-8722, 250/862-8771 (FAX)

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