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Brett Clay Joins Tenison EDA as VP of Sales, to Lead U.S. Sales Operation.


Business Editors/High-Tech Writers

CAMBRIDGE, England--(BUSINESS WIRE)--Jan. 24, 2003

Tenison EDA (1) (Electronic Design Automation) Using the computer to design, lay out, verify and simulate the performance of electronic circuits on a chip or printed circuit board.  today announced it has named EDA industry veteran, Brett Clay, vice president of sales. Based in California, Clay will lead Tenison's drive into the American market.

Reporting directly to Tenison EDA CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  Dr. Jeremy Bennett, Clay is responsible for setting up sales operations and establishing the company's Verilog compilation product in the co-development market.

"This is an important step in the company's development as we move from our European base into the U.S. market," Dr. Bennett said. "Throughout his career Brett has demonstrated a superb ability to bring new products to market, generating significant revenue in the process. We are delighted to have someone with his vast technical and customer experience join the Tenison team."

With more than 14 years of international marketing and sales experience, Clay brings an array of skills to his new role with Tenison. Direct experience includes senior sales and marketing positions with leading EDA suppliers Synopsys, Avant!, Viewlogic, and Ikos. He began his career overseeing sales in Asia for Cypress Semiconductor, and just prior to joining Tenison he was vice president of marketing and sales with CrystalVoice, a leading telecom provider.

Clay holds an MBA MBA
abbr.
Master of Business Administration

Noun 1. MBA - a master's degree in business
Master in Business, Master in Business Administration
 from Santa Clara University, and a bachelor's degree in electrical engineering from Colorado State University Colorado State University, at Fort Collins; land-grant with state and federal support; chartered 1870, opened 1879 as an agricultural college, assumed present name in 1957. There is a veterinary teaching hospital, an agricultural campus, and a research campus. . He can be contacted at brett.clay@tenison.com. Telephone 650/743-0007, Fax 650/947-9966.

About Tenison EDA

Founded in 2000, Tenison EDA is a spin out from the University of Cambridge Computer Laboratory The Computer Laboratory at Cambridge is the computer science department of University of Cambridge. It was founded as the Mathematical Laboratory under the leadership of John Lennard-Jones on 14 May 1937, though it did not get properly established until after World War II. , dedicated to becoming the leading supplier of co-development tool technology. The company's first product, VTOC (Volume Table Of Contents) A list of files on a disk. The VTOC is the mainframe counterpart to the FAT table on a PC.

VTOC - Volume Table Of Contents
, has been under development for more than five years, including two years of rigorous beta testing (programming) beta testing - Testing a pre-release (potentially unreliable) version of a piece of software by making it available to selected users. This term derives from early 1960s terminology for product cycle checkpoints, first used at IBM but later standard throughout the  by some of the world's top IC designers. For more information: http://www.tenison.com/.
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Publication:Business Wire
Date:Jan 24, 2003
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