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Brazilian Enterprise Wireless Investment to Grow 11 Percent in 2004 Says Yankee Group.


Business Editors/High-Tech Writers

BOSTON--(BUSINESS WIRE)--June 7, 2004

Cost and information security concerns remain major barriers to widespread wireless solution adoption

In the Yankee Group's Mobilizing mobilizing,
v 1. freeing or making loose and able to move.
2. observing any ongoing movements in a client's body, whether small or large, assisted or not, that identify strengths and weaknesses, as well as the client's physical and
 the Enterprise Brazil Survey, enterprise decision-makers and key communication services influencers say 2003 investments were 5 percent higher than 2002. Based on the survey, investments for 2004 will rise 11 percent.

About 64 percent of medium and large corporations in Brazil have a contract with a cellular or trunking See port aggregation.  carrier, a 3 percent increase over 2002. The number of companies that reimburse re·im·burse  
tr.v. re·im·bursed, re·im·burs·ing, re·im·burs·es
1. To repay (money spent); refund.

2. To pay back or compensate (another party) for money spent or losses incurred.
 employees for mobile telephony or trunking bills increased by 18 percent; the number of companies without any arrangement decreased by 37 percent.

"This survey reinforced the belief enterprises are eager for corporate wireless solutions," says Luis Minoru, senior analyst, Wireless/Mobile Latin America Latin America, the Spanish-speaking, Portuguese-speaking, and French-speaking countries (except Canada) of North America, South America, Central America, and the West Indies. . "This market will continue to grow fast through 2004 as enterprises increase their investments. Moreover, a number of companies still reimburse their employees for cellular service, which means there is a clear potential market for wireless carriers to increase penetration with corporate plans. Although satisfaction varies, companies are generally satisfied with their wireless contracts. This satisfaction also means they are taking advantage of these services.

"Choice of wireless technology is no longer a big issue," Minoru says. "However, cost is still the major barrier to wireless solution adoption. Either most enterprises cannot measure the benefits, or suppliers do not demonstrate the ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot). . Quality of service, performance and throughput, service availability, and credibility are also key factors for choosing a supplier."

PRESS CONTACT

For interviews contact Luis Minoru, lminoru@yankeegroup.com.

THE YANKEE GROUP (the Yankee Group, Boston, MA, www.yankeegroup.com) A major market research, analysis and consulting firm founded in 1970 by Howard Anderson. It provides general consulting and strategic planning in the computer and communications field.  (www.yankeegroup.com)

The Yankee Group is the global leader in communications & networking research and consulting. The company helps businesses understand the opportunities, risks and competitive pressures of developing, deploying and consuming products and services that drive communication or information exchange. Now in its fourth decade, the Yankee Group is based in Boston with offices throughout North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere.  and Europe.
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Publication:Business Wire
Date:Jun 7, 2004
Words:326
Previous Article:Low-End Latin America Wireless Market Is a Huge Opportunity With Hidden Pitfalls, Says Yankee Group.
Next Article:Bundling Wireless With Other Telco Services Will Reduce Wireless Customer Churn by 25 Percent, Says the Yankee Group.



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