Brazil Fast Food Launches Internet-Based Delivery Program.Business Editors/Food Writers RIO DE JANEIRO--(BUSINESS WIRE)--Nov. 7, 2000 Brazil Fast Food Corp. (Nasdaq SmallCap: BOBS), the second largest fast-food chain operator in Brazil, today announced that it has launched a test program in 16 of its "Bob's" restaurants, enabling customers in Rio de Janeiro Rio de Janeiro, city, Brazil Rio de Janeiro (rē`ō də zhänā`rō, Port. rē`  thĭ zhənĕē`r to place food-delivery orders via the Internet InternetPublicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the . This program complements the traditional delivery service currently available at over 60 Bob's locations in Rio. Customers interested in using the new service can simply go to the Bob's Internet site at www.bobs.com.br, click on "Delivery," and enter their area code to get routed to the nearest Bob's location. Participating Bob's restaurants will launch local marketing campaigns to notify existing and prospective customers of the program. If successful, the program will be rolled out to about two-thirds of the company's network of restaurants throughout the country during 2001. Peter van Voorst Vader, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Brazil Fast Food Corp., commented, "There are a number of significant potential advantages to this program. Firstly, it enables even the busiest of Bob's Rio de Janeiro customers to order their favorite fast food, simply by clicking a mouse. It also will help us achieve greater administrative efficiency by connecting the information systems for participating stores with our Company's central system. In addition, because participating stores are now able to process debit cards debit card, card that allows the cost of goods or services that are purchased to be deducted directly from the purchaser's checking account. They can also be used at automated teller machines for withdrawing cash from the user's checking account. and credit checks online, the program reduces our exposure to bad checks. And it provides an online connection to our loyalty card, which helps our customers earn local air miles Air Miles Noun, pl Brit points awarded on buying flight tickets and certain other products which can be used to pay for other flights ." Brazil Fast Food currently has more than 210 restaurant locations in its chain. Brazil Fast Food Corp., through its wholly owned subsidiary Wholly Owned Subsidiary A subsidiary whose parent company owns 100% of its common stock. Notes: In other words, the parent company owns the company outright and there are no minority owners. , Venbo Comercio de Alimentos Ltda., a limited liability company that conducts business under the trade name "Bob's," owns and operates (both directly and through franchisees) the second largest chain of hamburger fast food restaurants in Brazil. More information on the Company is available on its Web site at www.bobs.com.br. This press release may contain certain forward-looking statements forward-looking statement A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections. , which are subject to change. Actual results may differ from those described in any forward-looking statements. Additional information concerning potential factors that could affect the Company's financial results are included in the Company's Form 10-K Form 10-K A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information. Form 10-K See 10-K. for the year ended December 31, 1999. |
|
||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion